As Head of Digital Communication & Content Hub at Fincantieri, I have spearheaded the transformation of our digital presence across multiple platforms. A key part of this role involved the development of our social media channels, where we’ve engaged with new audiences through strategic collaborations with influencers to amplify our brand’s voice globally.Additionally, I’ve led the redesign of our corporate website and the launch of a new Group Intranet, both pivotal in enhancing user experience, streamlining internal communication, and supporting our brand’s digital ecosystem.A significant focus of my work has been on the integration of Generative AI technologies, such as Digital Avatars, Media Monitoring, Voice Cloning, and the development of an AI assistant. These tools are transforming how we communicate, making our processes more efficient while ensuring consistency and security across all touchpoints, both internally and externally.

As Head of Digital Brand Protection within the Cybersecurity department, I focused on safeguarding the company’s digital assets and ensuring secure communication. My key responsibilities included:Overseeing Media Intelligence and Sentiment Analysis to monitor the brand’s perception and respond proactively to any reputational risks.Conducting Domain Assessment & Monitoring to protect the organization from online threats, including phishing and cyber-attacks.Leading Suppliers' Reputation Analysis, ensuring that third-party vendors met our security and brand integrity standards.Managing Security Communication and IT Communication, ensuring consistent and secure messaging across the organization.Developing and enforcing the company’s Social Media Policy to mitigate risks related to online interactions.Overseeing the AMS Corporate Website & Intranet, ensuring they met the highest security standards while delivering a seamless user experience.Mentoring, training, and managing junior staff, fostering a culture of continuous improvement and security awareness across teams.This experience has strengthened my ability to navigate the complex intersection of cybersecurity and brand protection, ensuring both resilience and integrity in an increasingly digital world.

- Developing a three-year digital innovation and transformation plan- Developing a Corporate e-mail policy

As Media Relations Manager, I lead the development of #FinNews, the company’s daily corporate press review, aimed at enhancing communication and visibility. My role involves planning and overseeing press events, ensuring flawless execution to promote key corporate messages. I also supervise the creation of press releases and presentations, ensuring they are accurate, consistent, and aligned with the company's branding and strategy. Additionally, I mentor, train, and manage junior staff, helping to develop their skills and contribute to the team's success.

As Head of Threat Intelligence, Digital Risk Protection, and Cybersecurity Awareness, I led initiatives aimed at strengthening the company’s defense against digital threats. My responsibilities included:Implementing Phishing Awareness programs to educate employees on identifying and avoiding phishing attacks.Ensuring Executive Protection through tailored cybersecurity measures for high-level executives, safeguarding them against digital risks.Overseeing Domain Protection, focusing on securing the company’s digital assets from external threats like domain spoofing and cyber-attacks.Managing Cybersecurity Communication, ensuring clear, effective messaging on security protocols across the organization.Conducting Credential Monitoring to identify and address risks associated with compromised credentials, protecting both company and employee data.This role allowed me to integrate proactive threat intelligence and awareness strategies, ensuring the organization remained resilient in the face of evolving cyber risks.

Parole O_Stili is the first Italian community against violence, fake news and abuse on web and social media. As Head of Media Relations, I increase, manage and protect the visibility and the reputation of the community on mass media by leveraging on and building up a solid professional network.

As a Media and Digital Media Specialist, I was responsible for crafting and producing presentations and press releases, ensuring clear and impactful communication of key messages. I handled press inquiries, acting as a point of contact between the company and the media, ensuring timely and accurate responses.I played a pivotal role in shaping the company’s corporate social media strategy, working to increase engagement and build a strong digital presence. My duties also included media coverage analysis, where I reported on web traffic, analytics, and engagement, providing insights to refine communication strategies. Additionally, I managed the company's new digital daily press review, delivering key updates and coverage summaries for internal stakeholders.