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An enthusiastic, dedicated and adaptable individual, with a degree in Global Marketing and valuable work experience within a variety of commercial environments. A real mix of a creative and analytical marketer, able to act quickly and efficiently to resolve unexpected difficulties, motivated by a challenge while working accurately and methodically. Display good communication skills, both oral and written, coupled with an innate ability to work well in a team and on own initiative. Result oriented and quality-focused with project planning skills. Currently working at Kaplan International English doing social media marketing, inbound marketing, content marketing, search engine marketing, email marketing, direct marketing, usability, conversion optimization, paid media marketing, branding, web design, SEO with the objective of growing an active user base of prospect students coming from Spain and Italy.
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CmoFabbi Srl Feb 2018 - PresentTeramo Area, Italy -
Marketing ManagerCurtains.Com (Soft Furnishings Ltd) Oct 2016 - May 2017Unit 130 Exmouth House 3-11 Pine Street FarringdonBrand development, web site traffic growth, web site UI and advertising revenue. -
Marketing ManagerKaplan International English May 2014 - Sep 2016London, United KingdomMaximize lead generation across all channels in the Italian and the Spanish marketplace including website, email, social, performance media (both display and search), and SEO. Drive campaigns by directing content marketing, brand positioning, usability, and messaging across the website, landing pages, and microsites to improve the user journey and maximize conversions. - Managing online brand and product campaigns to raise Kaplan brand awareness in Italy & Spain- Responsibility for planning and budgetary control for the Italian and Spanish market- Devising strategies to drive online traffic to the company website- Tracking conversion rates and making improvements to the website- Developing and managing digital marketing campaigns - Utilising a range of techniques including paid search, SEO and PPC- Overseeing the social media strategy for the italian and Spanish market- Evaluating customer research, market conditions and competitor data- Review new technologies to keep the company at the forefront of developments in digital marketing. -
Marketing ExecutiveKaplan International Colleges Feb 2013 - Apr 2014London, United KingdomProvided the strategic leadership and brand vision for integrated and multi-channel print, web, and direct marketing campaigns. Led the launch of remarketing accounting for a new lead generation channel.- Creating and implementing email marketing campaigns using ExactTarget- Managing social media strategy for Kaplan (italian market) and monitoring using Radian6- Working on ppc campaign optimisation using AdWords and Marin- SEO on-page and link building activities - Designed and developed microsite for Kaplan Inspire and the StartMeUp campaign -
Marketing AssistantBlenheim Chalcot Dec 2011 - Nov 2012LondonWorked for Trader People a technology startup developing marketing tactics to launch social trading games.Monitored web traffic using Google Analytics and placed in-site banners using DoubleClick Google Created Facebook contests, managed the social media channels and kept blog up to date.Used Mailchimps to create newsletter and designed marketing assets for distribution -
Work PlacementFox Kalomaski Sep 2010 - Oct 2010London, United KingdomKept company blog up to date, writing new articles and incorporating clients’ comments; worked with the digital team developing a new website; organised and sourced images for websites and writing effective tags for SEO. Reviewed Google Analytics to report back monthly on trendsand results.
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Cruise Director’S StaffRoyal Caribbean International Jul 2008 - Sep 2008Mediterranean Sea CruiseDeveloped strong interpersonal skills serving as a master of ceremony to inform, motivate and entertain small and large number of guests and passengers. Organised, directed and conducted different recreational activities such mini golf tournaments, quizzes etc. to keep the passengers active, entertained and to ensure that they have fun-filled cruise experience -
Supervisor Animation TeamBarcelo Hotels & Resorts Jan 2007 - May 2007Fuerteventura, Islas Canarias, SpainOrganised staff rotas and tasks; prepared daily meetings; presented monthly reports to senior management with evaluation of individual team member’s performances against company quality standards; maintained staff visual standards; dealt with customer inquiries, staff training, motivation and coordinated tour departures. -
Animation StaffBarcelo Hotels & Resorts Mar 2006 - Nov 2006Punta Cana, Dominican RepublicIntegrated well into the local workforce of over forty resort entertainers; gained a strong ability to work as an efficient team player and awarded best employee of the month twice during the working season. -
Sales Representative / Insides SalesFabbi S.N.C. 2002 - 2004Teramo, ItalyEstablished relationship with new clients and adopted customer retention strategies in the B2B industry. Assisted the management of trade shows and attended industry conferences.Worked closely with the product development team for the launch of a new brand reporting clients feedback and market insights.
Matteo Fabbi Skills
Matteo Fabbi Education Details
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Global Marketing -
Curso De Verano En Comunicación Publicitaria, Barcelona -
Marketing And Communication
Frequently Asked Questions about Matteo Fabbi
What company does Matteo Fabbi work for?
Matteo Fabbi works for Fabbi Srl
What is Matteo Fabbi's role at the current company?
Matteo Fabbi's current role is Marketing Manager at Fabbi Srl.
What is Matteo Fabbi's email address?
Matteo Fabbi's email address is m.****@****r.ac.uk
What is Matteo Fabbi's direct phone number?
Matteo Fabbi's direct phone number is +3934831*****
What schools did Matteo Fabbi attend?
Matteo Fabbi attended University Of Westminster, Istituto Europeo Di Design, University Of The Arts London.
What are some of Matteo Fabbi's interests?
Matteo Fabbi has interest in Travelling, Marketing, Vesping, Advertising, Drawing, Branding.
What skills is Matteo Fabbi known for?
Matteo Fabbi has skills like Digital Marketing, Social Media Marketing, Social Media, Email Marketing, Marketing, Online Advertising, Seo, Market Research, Google Analytics, Marketing Communications, Advertising, E Commerce.
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Matteo Fabbi
Faenza -
1unicreditgroup.eu
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Matteo Fabbi
Bologna
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