Matthew French

Matthew French Email and Phone Number

Social Media Strategist @ TCG Machines
Matthew French's Location
Calgary, Alberta, Canada, Canada
Matthew French's Contact Details

Matthew French personal email

About Matthew French

Experienced General Manager, Social Media Manager, public relations specialist, and event management professional who works independently to complete complex assignments, meet tight deadlines, and deliver exceptional results. I possess knowledge and experience in team leadership, social media communications writing, and event planning. I apply strong communications, people management, and technical skills to solve and minimize problems so the organization continues to move forward to achieve defined goals. I operate with a strong sense of urgency and thrive in a fast-paced setting, while still maintaining high attention to detail, and adherence to schedule and budget. Core competencies include: Management – People Management – Communication Skills - Event Management - Public Relations - Media Relations - Social Media - Marketing - Public Speaking & Presentations - Multimedia - Video Editing - Graphic Design – IT

Matthew French's Current Company Details
TCG Machines

Tcg Machines

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Social Media Strategist
Matthew French Work Experience Details
  • Tcg Machines
    Communications Specialist
    Tcg Machines May 2023 - Present
    Calgary, Alberta, Canada
    Maintain TCG Machines' social media by creating content and engaging with the community across the company's social channels (FB, YT, Insta, Discord, and Linkedin.)Write copy and create marketing content for digital ad spaces (Reddit, FB, Insta, YouTube, Google). Manage internal & external communications (newsletters, press releases, customer calls and e-mails). Handle media relations, assist management with corporate messaging, and provide media training. Assist with planning and logistics for trade shows and events.
  • Geekstead Creations
    Business Owner
    Geekstead Creations Feb 2019 - Present
    Calgary, Alberta, Canada
    • 3D printing and design consulting services offering FDM and SLA printing, as well as 3D design and model creation. • Manage all business operations, logistics, marketing, social media, and website management for the business.• Manage sales, client generation, and client relations.
  • Meeples Crossing
    Social Media Strategist
    Meeples Crossing Nov 2022 - Apr 2023
    Calgary, Alberta, Canada
    • Manage all social media channels and content calendars to ensure brand consistency. • Copywriting, photography, and content creation for all social media channels. • Manage online communities and engage with customers introducing them to company products and generating sales. • Track and analyze analytics for all advertising campaigns and provide feedback and advise strategy to management.
  • Valnet
    Social Media Strategist
    Valnet Oct 2021 - Jan 2022
    Calgary, Alberta, Canada
    • Managed a team of Social Media Coordinators, ensuring they followed community management guidelines and I provided QA and content management for the department portfolio.• Tracked KPIs to inform the optimization and distribution of content across the portfolio resulting in an 88% performance increase.• Researched video topics and created script outlines for original content, which brought in a ten-fold increase in page engagement.
  • Valnet
    Social Media Team Lead
    Valnet Sep 2020 - Oct 2021
    Calgary, Alberta, Canada
    • Social Media Manager & Content Creator for a 200K+ Facebook audience with a focus on increasing engagement, traffic & exposure. • Started at Valnet managing one account of 17,000 followers, have since been promoted to Team Lead with oversight of a team of social media coordinators engaging with over 2 million Facebook followers.• Provide analytics and reports to upper management; taking Facebook statistics and analyze for trends, demographics of users and how to increase engagement and site traffic.Accomplishments: Increased post engagement on Facebook pages by 827 percent and increased page follows by 413 percent, by optimizing page content, giving the Facebook pages a distinct direction and focus to the right audience, increasing popularity.
  • Canyon Meadows Cinema
    Marketing Manager
    Canyon Meadows Cinema Jan 2019 - Jun 2020
    Calgary, Canada Area
    • Created social media content, marketing materials & graphics design for marketing & social media. • Drafted the theatre’s new Social Media Branding Guidelines for the company, recognizing a need for consistency. • Oversaw marketing management as part of business operations to meet sales & marketing goals. • Planned events, conducted marketing surveys, created marketing collateral and managed budgets. Accomplishments: Negotiated over $30,000 in free advertising, given the company had no marketing budget when I started, and created a 52-week marketing plan from scratch. Recognized the business need and rose to the challenge.
  • Out Of The Box
    Business Manager
    Out Of The Box Jul 2018 - Jan 2019
    Calgary, Canada Area
    • Managed Facebook social media accounts, planned on-site events, provided exceptional guest experiences.• Tripled sales from $3.5k to $10k by bringing in new product lines, engaging with customers and using social media to drive traffic.• Created marketing material and oversaw the implementation of new marketing initiatives, in order to increase sales.Accomplishments: Took the business from the verge of bankruptcy to profitability within six months, by creating awareness of the store by using social media to stir up interest in events, which generated new customers & increased traffic into the store.
  • Boxcar Board Game Cafe
    General Manager
    Boxcar Board Game Cafe Feb 2016 - May 2018
    Calgary, Canada Area
    • Lead a team of 6 – 8 employees, created the staff schedule, processed payroll, invoicing, and accounting.• Managed Facebook and Instagram social media accounts by creating social media content, driving community engagement, posting and replying to items online and used photography skills to create content for social media. • Focused attention on highly profitable board game sales, taking sales from near zero to an average of $1,000 per month, generating sales both in store and online. • Controlled branding of social media accounts, ensuring consistency and targeting to the right audiences. • Planned and attended corporate events, handled all formal media inquiries, provided exceptional guest experiences. Accomplishments: Listed as one of Chatelaine’s best lattes in Canada, invited for tea by the Consulate-General of Japan, chosen as a finalist to serve hot chocolate to over 800 guests as part of YYC Hot Chocolate Fest.
  • Liquor Depot
    Lead Sales Associate/Keyholder
    Liquor Depot Nov 2013 - Dec 2015
    Calgary, Canada Area
    • Provided superior customer service to customers, solved problems and facilitated customers’ needs relating to beer and liquor sales. • Excelled at sales, providing in-depth product knowledge to inform and influence customers’ decisions.
  • Eb Games Canada
    Lead Sales Associate/Keyholder
    Eb Games Canada Nov 2013 - Aug 2015
    Calgary, Canada Area
    • Provided superior customer service to customers, solved problems and facilitated customers’ needs. • Excelled at sales, providing in-depth product knowledge to inform and influence customers’ decisions. Accomplishments: In the top three for attached warranty sales in the district.
  • Canadian Cattlemen'S Association
    Communications Coordinator
    Canadian Cattlemen'S Association Jan 2012 - Sep 2013
    Calgary, Alberta
    • Managed corporate social media, including accounts on Facebook, Twitter and Instagram. Arranged with various departments for social media announcements and public relations with the association and other public entities, such as government or public health. • Planned local and national events, ensuring they were successfully completed on budget. • Copy editing for formal press releases, content creator for the association’s regular newsletter. • Saw a need to enhance corporate recognition from sponsors of Environmental Stewardship Awards. Created and maintained the sponsor recognition program, which dramatically increased sponsor satisfaction with the association. • Completed all the layout and graphic design for their semi-annual corporate report. • Setup and tracked media scanning, tracking media and public communications about the association, which let the association be proactive about their reputation and address public concerns quickly.
  • Quicksilver Entertainment
    Communications Consultant
    Quicksilver Entertainment Jan 2006 - Feb 2013
    • Provided on and offsite media relations for company events ensuring the right message reached the media.• Provided communications consultation on several projects: news releases, media advisories, corporate policy.
  • Acrodex
    Imac Technician: Acrodex (City Of Calgary It)
    Acrodex Sep 2010 - Dec 2011
    • Provided superior customer service to clients, troubleshot technical issues and provided client solutions.• Built, maintained and installed hardware & software for clients; ensured that installations met client needs.
  • Mount Royal University
    Production Lab Supervisor
    Mount Royal University Sep 2006 - Aug 2010
    • Managed, hired and trained staff for MRU’s Media Production Services front end operations.• Ensured quality control of client projects by providing superior service & technical expertise to clients.
  • Cougars Athletics
    Events And Communications Assistant
    Cougars Athletics Jan 2010 - Jun 2010
    • Assisted in the planning and execution of campus events providing logistical support and post-event analysis.• Managed daily writing tasks: newsletters, press releases, and media advisories and sports articles.

Matthew French Skills

Public Relations Media Relations Social Media Event Management Strategic Communications Press Releases Copywriting Editing Marketing Fundraising Social Media Marketing Advertising Event Planning Leadership Video Editing Photography Crisis Communications Speech Writing Creative Writing Human Resources Sales Management People Management Customer Service Media Production Information Technology Graphic Design Online Marketing Social Networking Research Microsoft Office Microsoft Word Microsoft Excel Adobe Creative Suite Adobe Photoshop Indesign Final Cut Pro Premiere Pro Lotus Notes Wordpress Public Speaking

Matthew French Education Details

Frequently Asked Questions about Matthew French

What company does Matthew French work for?

Matthew French works for Tcg Machines

What is Matthew French's role at the current company?

Matthew French's current role is Social Media Strategist.

What is Matthew French's email address?

Matthew French's email address is ma****@****ail.com

What schools did Matthew French attend?

Matthew French attended Mount Royal University.

What are some of Matthew French's interests?

Matthew French has interest in Children, Education, Poverty Alleviation, Science And Technology, Arts And Culture, Health.

What skills is Matthew French known for?

Matthew French has skills like Public Relations, Media Relations, Social Media, Event Management, Strategic Communications, Press Releases, Copywriting, Editing, Marketing, Fundraising, Social Media Marketing, Advertising.

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