* Worked with the business and stakeholders to determine best bang for buck enhancements for UI/UX/Performance/Compliance.* Led the design, development, and implementation of a new e-commerce rewards program from concept to launch* Increased Google's Core Web Vital Scores from a failing 28% to 92% for custom e-commerce platform by upgrading outdated UI and tech debt. Increasing conversion by 7% and increasing Google Shopping Ads positions from 3rd page to 1st page.* Implemented responsive design principles to ensure optimal user experience on all devices. * Increased conversion rates by 7% through strategic UI/UX improvements.* Reduced development time by 50% through code reusability and updating tech debt. * Used data from a custom built A/B split testing platform to determine next steps in agile development.* Optimized code for performance and security to handle high-volume e-commerce traffic. * Streamlined manual workflows to improve productivity. * Monitored performance and analytics.* Mentored junior developers via code reviews, code architecture, hosted weekly stand ups.

Founded and lead a mission-driven upcycling startup transforming salvaged materials into high-quality, sustainable products.

Helping small businesses build an online presence.

* Streamlined manual workflows to improve productivity.* Mentored junior developers via code reviews, code architecture, hosted weekly stand ups.* Business 2 Business