Matthew German Email and Phone Number
Inbound & Demand Generation | SMB Growth Marketing Expert | Driving Scalable Growth and ROI through Paid Campaigns & Demand Generation at
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Hot Dish Advertising
Matthew German's Location
Atlanta, Georgia, United States, United States
Matthew German's Contact Details
Matthew German work email
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Matthew German personal email
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About Matthew German
Matthew is a full-stack digital marketing professional specializing in startup and small business growth utilizing data-based decision-making & attribution through paid media campaigns and demand generation.
Matthew German's Current Company Details
Hot Dish Advertising
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Inbound & Demand Generation | SMB Growth Marketing Expert | Driving Scalable Growth and ROI through Paid Campaigns & Demand Generation
Matthew German Work Experience Details
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Associate Director Of MediaHot Dish Advertising Nov 2024 - PresentPlymouth, Minnesota, Us
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Ceo & FounderQ2 Marketing Feb 2020 - PresentAtlanta, Ga, UsFull-Service Marketing Consulting Focused on Helping Small Businesses Grow by Providing Flexibility, Transparency, & Expertise at a Cost That Aligns with Their Size.- Retention Rate 88.6%- Average growth rate of 350% per client -
Director Of Growth & PerformanceTransitiv Jun 2021 - Mar 2024Atlanta, Georgia, UsOverseeing all growth & demand gen activities for business intelligence platform, including branding, advertising, design, email marketing, product marketing, seo, content, and social strategy. -
Director Of Demand GenerationOptimotive Nov 2020 - Jun 2021La Grange, Illinois, UsManaged internal & external marketing operations for full-service digital marketing company dedicated to supporting ethical brands. -
Paid Search Team LeadPurecars Sep 2019 - Feb 2020Atlanta, Georgia, Us- Managing portion of paid search team- Main point of contact for assigned business- Responsible for achieving team-wide growth & performance goals -
Senior Paid Search Performance ManagerPurecars Feb 2018 - Aug 2019Atlanta, Georgia, Us- Thought leadership for paid search team - Assisted in shaping and developing new technology- Building cross-team communication structures- Leading performance overhauls
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Paid Search Performance ManagerPurecars Aug 2016 - Feb 2018Atlanta, Georgia, Us- Was Responsible for day-to-day on many Adwords and Bing accounts. - Ensured budget is efficiently spent on every account each month. - Mainly responsible for completing client requests, and delegating tasks to Performance Specialists. - Organized monthly meetings with Client Success Team to strategize and review KPIs/Spend. - Ran ad copy, ad extension, remarketing tests to determine best practices. - Engineered new campaign structures for team to achieve higher performance. - Onboarded new hires and ensured proper training.
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Paid Search Performance SpecialistPurecars Sep 2015 - Aug 2016Atlanta, Georgia, Us- Implemented & optimized ad copy across Adwords campaigns monthly for many different clients.- Assisted Performance Managers in ensuring efficiency of spend for existing clients- Responsible for completion of various client requests on a daily basis to modify Adwords campaigns, keywords, geo-targeting, scheduling, location settings, etc. - Modified keyword bids to achieve client ROI goals. - Responsible for building and launching new accounts.
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ContentDigital Smb Jan 2014 - Aug 2016Miami, Us- Curated content for platform relating to marketing needs of the community - Revised and edited pre-existing content - Researched marketing content to generate new ideas, then applied those ideas to blog posts -
Marketing CoordinatorEthereal Innovations, Inc. Feb 2015 - Sep 2015Atlanta, Georgia, Us- Managed Client Social Media Account - Responsible for Content Creation - Implemented and Maintained Company Email Marketing Strategy -
Digital MarketingSideqik May 2014 - Sep 2015Atlanta, Georgia, UsHelped Sideqik achieve rapid growth through the building and implementation of a comprehensive email, social media, and content marketing strategy as well as contributed to branding / website design. Worked closely with maintaining client's influencer marketing campaign success. -
Sales/Design InternNinja Post Mar 2014 - May 2014Us- Assessed Demographics and Firmographics to determine viable leads. - Sent cold/warm emails to leads assessing pains/challenges - Assisted with web design, implementing interface changes to landing page as well as modifying communication features to home page -
Managing PartnerCollege Guys Pressure Washing May 2013 - Aug 2013- Co-owner and operator of pressure-washing company, serving residential clients in North Fulton communities. - Grew business through word-of-mouth and physical advertisements (self-designed) - Consulted with clients on cleaning programs to best fit their needs. - Developed a sales & branding strategy typically targeting home-owners, and homeowners associations - Responsible for lead generation and customer follow-up - Acquired 25-30 clients in 4 months operation
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Audio ProducerIndependent Music May 2008 - Oct 2011- Audio recordings - Programming - Mixing - Branding - About $4,000 revenue from album and concert sales.
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AssistantGraphic Design Internship May 2011 - Jul 2011- Assisted graphic design artists in networking with local sports organizations. - Learned basic graphic design techniques from master artist. - Helped company growth.
Matthew German Skills
Social Media Marketing
Digital Marketing
Marketing Strategy
Advertising
Entrepreneurship
Graphic Design
Creative Concept Design
Lead Generation
Mobile Analytics
Google Adwords
Social Media
Email Marketing
Seo
Ppc
Content Marketing
Blogging
Wordpress
Content Strategy
Cross Promotions
Social Networking
Partnership Marketing
Pay Per Click
Sql
Python
Data Wrangling
Data Cleaning
Business Management
Sound Design
Art Direction
Music Production
Academic Writing
Songwriting
Guitar
Bass
Leadership
Management
Microsoft Excel
Data Analysis
Data Visualization
Statistics
Microsoft Bing
Matthew German Education Details
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Georgia State UniversityManagerial Sciences
Frequently Asked Questions about Matthew German
What company does Matthew German work for?
Matthew German works for Hot Dish Advertising
What is Matthew German's role at the current company?
Matthew German's current role is Inbound & Demand Generation | SMB Growth Marketing Expert | Driving Scalable Growth and ROI through Paid Campaigns & Demand Generation.
What is Matthew German's email address?
Matthew German's email address is mg****@****ord.com
What schools did Matthew German attend?
Matthew German attended Georgia State University.
What skills is Matthew German known for?
Matthew German has skills like Social Media Marketing, Digital Marketing, Marketing Strategy, Advertising, Entrepreneurship, Graphic Design, Creative Concept Design, Lead Generation, Mobile Analytics, Google Adwords, Social Media, Email Marketing.
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