Matthew Harland

Matthew Harland Email and Phone Number

Head of Global Marketing @ Talent
Birmingham, Birmingham, United Kingdom
Matthew Harland's Location
Holberrow Green, England, United Kingdom, United Kingdom
Matthew Harland's Contact Details

Matthew Harland work email

Matthew Harland personal email

n/a
About Matthew Harland

I'm a highly experienced, hands-on Head of Marketing and Brand specialising in B2B growth. I help Professional Service, Staffing and SaaS organisations grow through digitally enabled marketing strategies which focus on lead generation and ROI.I have experience in leading international marketing teams and managing multi-million pound advertising and marketing budgets.In 2016, I was part of a project team which managed the Talent Unleashed Awards, a global awards programme for rapidly scaling tech startups, the awards were judged by leading names in entrepreneurship including Sir Richard Branson and Apple Co-Founder Steve Wozniak.Throughout my career I have worked closely with CEOs, Founders and Sales leaders to ensure that the market strategy supports sales objectives. In my latest role, I joined Talent 2014, when it was a UK startup with 10 people. As part of the leadership team over the past 10 years I have played a key role in its international expansion into Europe and the US and led the brand through two major acquisitions.

Matthew Harland's Current Company Details
Talent

Talent

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Head of Global Marketing
Birmingham, Birmingham, United Kingdom
Employees:
75
Matthew Harland Work Experience Details
  • Talent
    Head Of Global Marketing
    Talent
    Birmingham, Birmingham, United Kingdom
  • Swipejobs
    Saas Head Of Marketing & Brand Uk & Europe
    Swipejobs Aug 2022 - Present
    North Sydney, New South Wales, Au
    swipejobs is a global SaaS company based in North America. It's core product is an AI driven platform which connects candidates with hyper-targeted job opportunities and supports them through a digitally enabled application, interview and onboarding process through the swipejobs platform.I began my work with swipejobs following its acquisition of Talent's UK & Germany based operations. Since that time my role has been split between supporting the Talent brands and also helping swipejobs develop a go-to-market strategy for launching its technology platform in the UK.As Head of Marketing my role is to produce a detailed go-to-market strategy, develop launch campaigns to both new and existing customers, review and develop all existing sales enablement tools and global communications and support the UI/UX product development for the UK market.
  • Talent
    Head Of Global Marketing & Brand
    Talent Jan 2014 - Present
    London, Gb
    The Talent Group consists of a number of Staffing, HR and IT Consulting brands including Talent Recruitment, Digital Gurus, Rethink, Infinite (all specialising in tech recruitment) and Talent Consulting (Public Sector digital transformation).I started my journey with Talent as a startup venture in 2014 with 10 core members of the team. Over the past 10 years we have grown the UK business, which now maintains revenues in excess of £36 million per year. I also led the expansion of the Talent brand into the US and EU market with offices in New York, Amsterdam and Berlin.In 2016, we launched the Talent Unleashed Awards a global awards programme aimed at promoting scaling technology startups and founders. The awards were fronted by head judges Sir Richard Branson and Apple Co-founder Steve Wozniak. The event generated significant direct revenue, as well as global PR coverage including features within The Financial Times and Wired Magazine.In my time at Talent I helped build and lead a global marketing team which included 12 direct reports based across the US, the UK, Europe and Asia-Pac. I project managed the global marketing strategy and budget which included brand development, content marketing strategy, PPC campaigns, lead generation and nurturing, PR and Events.In 2022, Talent UK & Europe was acquired by the swipejobs group.
  • Silicon Canal
    Ambassador
    Silicon Canal Jul 2017 - Present
    Birmingham, Gb
    Silicon Canal as a community group founded to support the local technology ecosystem across the West Midlands. I volunteer time to help support and drive marketing & brand initiatives, which includes helping to launch the regions first West Midlands Tech Awards in 2017.
  • Monarch Recruitment Ltd
    Marketing Manager
    Monarch Recruitment Ltd Nov 2012 - Jan 2014
    Birmingham, West Midlands, Gb
    Monarch Recruitment are a specialist IT & Digital staffing agency with four offices located across the UK. I was hired to work for Monarch to help reimagine its marketing function, closing the gap between strategic marketing and sales strategy, whilst implementing revenue generating campaigns. I was headhunted to join Talent 12 months into the role.
  • The Learning And Performance Institute
    Marketing Manager
    The Learning And Performance Institute Jun 2010 - Aug 2013
    London, Gb
    The Learning and Performance Institute (LPI) is the leading professional membership and accreditation body for work-based learning professionals. During my time as Marketing Manager, I was accountable for helping the organisation grow it's individual member base as well as its corporate accreditations. Key highlights included rebranding the organisation from The Institute of Information Technology (ITT) to the LPI, helping to launch two flagship industry events; The Learning Awards and Learning Live and helping the organisation expand into international markets.Marketing CommunicationsEventsWebsite administrationBrochure DesignWeb DesignPR
  • Open Gi
    Saas Marketing Executive
    Open Gi Apr 2007 - Jun 2009
    Worcester, England, Gb
    Open GI is the UK's largest software provider working in the Insurance Broker market. During my time at Open GI I worked closely with the product development team to translate complex technical product materials into product launch campaigns and clear sales enablement tools. I also project managed launch events, conferences and nationwide user groups.
  • Ccs Enforcement Services
    Marketing Officer
    Ccs Enforcement Services Sep 2005 - Mar 2007
    •Brand development, Marketing Collateral and Tender writing.•Customer Services and Complaint handling

Matthew Harland Skills

Social Media Marketing Marketing Communications Marketing Research Online Marketing Adobe Creative Suite Microsoft Office Creative Writing Press Releases Event Planning Event Marketing E Learning Webinars Event Management Coaching Marketing Marketing Strategy Brand Development Strategy New Business Development Recruiting Social Media Crm Management Change Management Consulting Team Management Social Networking Spanish Market Research Business Development

Matthew Harland Education Details

  • Cim | The Chartered Institute Of Marketing
    Cim | The Chartered Institute Of Marketing
    Marketing Diploma
  • University Of Worcester
    University Of Worcester
    Business Management Degree

Frequently Asked Questions about Matthew Harland

What company does Matthew Harland work for?

Matthew Harland works for Talent

What is Matthew Harland's role at the current company?

Matthew Harland's current role is Head of Global Marketing.

What is Matthew Harland's email address?

Matthew Harland's email address is mh****@****.org.uk

What schools did Matthew Harland attend?

Matthew Harland attended Cim | The Chartered Institute Of Marketing, University Of Worcester.

What are some of Matthew Harland's interests?

Matthew Harland has interest in Golf, Marketing Training, Viral Marketing, Football.

What skills is Matthew Harland known for?

Matthew Harland has skills like Social Media Marketing, Marketing Communications, Marketing Research, Online Marketing, Adobe Creative Suite, Microsoft Office, Creative Writing, Press Releases, Event Planning, Event Marketing, E Learning, Webinars.

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