Matthew Barton's Location
Barcelona, Catalonia, Spain, Spain
Matthew Barton's Contact Details
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About Matthew Barton
School dropout turned risk-taker or entrepreneur as it´s often called.I probably shouldn’t have made it very far—and some might argue I still haven’t—so I guess there’s still work to do!Left a high-paying tech job in 2024 to build a media production company BRUK from scratch—because playing it safe is unfortunately not how I am wired (although it often might have been better if I was!)My experience to date entails iterating through business failures since 2008, in search of the upside along the way (with a few good jobs and many s**t ones sprinkled in for good measure). The most valuable skill I’ve picked up along the way? How to make money for businesses out of nothing. Schools might call it sales, but I call it the art of turning ideas into revenue. Some have got it, others are capable of learning and some will never know how do it.I also write sometimes at https://medium.com/@matthew.barton
Matthew Barton Work Experience Details
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FounderMb & Co.Barcelona, Ct, Es -
Co-Owner & Managing DirectorBruk Jan 2023 - PresentBarcelona, Catalonia, SpainI launched BRUK together with my co-founder BRUK in early 2023 with the goal to create videos for brands and businesses that impact revenue as well as looking a million dollars. A lot of companies need help and expertise when it comes to video marketing and our philosophy is to create high level production quality videos that have a strategy behind them and achieve business success for our clients.My role as MD is focussed on growing our company and team and building the relationships we have with our amazing customers and making sure we deliver on their marketing goals with amazing video content. -
FounderMb & Co May 2024 - PresentHelping a small cohort of B2B and SaaS company founders to grow their businesses by getting the sales elements right: strong enterprise sales strategies, building high-impact sales teams, and focused business development. I’ve seen that the right systems and people make all the difference, especially in complex sales cycles—so I focus on sustainable growth, not just quick wins.Whether it’s shaping a scalable sales strategy, setting up a team that can hit the ground running, or fine-tuning business development to align with your biggest goals, I’m here to make sure you’re set up for success. I like to keep things straightforward, strategic, and impactful, working as a partner to your team and ensuring you get clear, measurable results.Let’s connect if you’re ready to elevate your sales strategy and see where we can take things.
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Emea Territory ManagerIntento, Inc. Jun 2022 - Feb 2024Greater Barcelona Metropolitan AreaAs a Territory Manager, my role is driving the ARR of the company by aiding prospective and existing customers to implement high-value AI technology solutions in their customer experience, localization and employee experience workflows. My primary focus is on engaging with large companies and orchestrating high-ticket value deals, which significantly impact the company's market presence and growth.My main responsibility revolves around identifying and nurturing relationships with prospective clients in my assigned territory. Helping them to leverage advanced AI technology into their business environments and achieve an ROI on time and cost savings. Collaborating with our solutions and customer implementations teams and other cross-functional teams such as product development and customer support, to ensure that the AI solutions we provide are bespoke, and tailored to meet each client's unique requirements.My role demands a profound understanding of AI technology industry trends, continuously monitoring market developments and emerging technologies, and positioning Intento as an industry leader in delivering customized AI solutions to enterprise clients. Successfully securing high-value deals with major corporations to build the company's growth and reputation as a trusted AI solutions provider in the enterprise sector. -
Emea Expansion ManagerBlue Trail Software Apr 2021 - Jun 2022Greater Barcelona Metropolitan AreaDuring my time as EMEA Sales & Expansion Manager I led a pivotal function that required the execution of advanced business strategies. My tenure was marked by a strong commitment to excellence and several noteworthy accomplishments that significantly contributed to the organization's growth.A primary responsibility was creating and growing partnerships with technology companies across Notably, securing a partnership with a prominent European technology firm, resulting in a 30% reduction in their software development costs and a subsequent 15% increase in annual revenues, demonstrating the tangible impact of our collaboration and growing our ARR as a result.I skillfully managed a cross-functional team covering lead generation and closing. This team played a pivotal role in navigating the complex 360-degree sales cycle, culminating in a 40% expansion of our client portfolio and solidifying LinkedIn's position as a market leader in the EMEA region.Throughout my tenure, I consistently exceeded sales targets, such as achieving a 25% year-over-year increase in revenue in a challenging market. -
Key Account ManagerShoesize.Me Jun 2019 - Apr 2021Barcelona Area, SpainManaging complex client relationships with multinational companies such as Wolverine Worldwide and INTERSPORT, increasing the contract value with the latter by 147% during renegotiations. Brought in as Key Account Manager primarily to decrease the likelihood of partner cancellations I contributed to a record low churn rate of -2% in the month of January 2020, partner sign of on 7 public success stories and increased net revenues across my client portfolio from 9m EUR to 14m EUR.Helping online brands and retailers to create an omnichannel approach to customer experiences, increase net revenue by engaging more shoppers in the size conversation.Working with a customer success centric approach and always with our partner's goals in mind it is my duty to ensure KPI's are met for the brands and retailers we work with. My role entails:Building business cases / financial forecasts of the economic impact of our machine learning technology.Regular reviews of client data insights.Analysis of shop revenues from purchase and return data.Consulting clients on any opportunities or technological initiatives to add further net revenue to their e-commerce stores.Liaise with the onboarding team for smooth integrations and ensure we are always focused on the client's goals at all internal stages.Publish joint success stories in collaboration with partners once proposed metrics have been achieved to promote storytelling around our technology and as a result drive new business pipeline generation.Contribute to company ARR growth from license agreement negotiations and improvement of customer lifetime values. -
Sales DirectorTelanto Oct 2016 - Sep 2017Barcelona, Catalonia, SpainSales Director, Telanto, BarcelonaCharged with winning new business for the company.Closing business.Managing Sales TeamMeeting with clients on and off-site.Working with professors of top European universities like IESE, Leicester or Potsdam for example. Design and implementation of sales and marketing strategies hand in hand directly with the CEO and COO. Marketing Strategy.User Experience involved with feedback to the development team.
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Sales ExecutiveKompyte Jan 2016 - Oct 2016Barcelona, Catalonia, SpainSpearheaded Kompyte's initial sales efforts as a founding sales hire, successfully closing deals with both SME and Enterprise marketing departments. Developed and executed a robust sales strategy, leveraging cold calling, emailing, and LinkedIn outreach to identify and convert new business opportunities. Proven ability to build strong relationships and exceed sales quotas within a fast-paced, startup environment. -
Account ManagerHp Jun 2014 - Jan 2016Barcelona, Catalonia, SpainManaged a portfolio of enterprise clients, providing tailored solutions to drive business outcomes and enhance IT infrastructure.Developed and maintained long-term relationships with key decision-makers, contributing to a 15% increase in repeat business.Exceeded sales targets by 20% annually through strategic cross-selling of HP’s products and services.Collaborated with internal teams including technical support and marketing to ensure seamless customer experiences and project implementations.Provided insights into emerging IT trends, positioning HP as a thought leader in the tech industry. -
Account ManagerBrady Corporation May 2013 - May 2014London, United KingdomDrove new business development and account management for industrial identification and workplace solutions.Achieved 120% of sales quota by expanding into new markets and optimizing client account strategies.Delivered customised product solutions to key clients, resulting in a 30% increase in overall revenue across the portfolio.Spearheaded marketing initiatives in collaboration with regional teams, contributing to improved customer engagement and brand visibility.Monitored competitor activities and provided feedback to the product development team to ensure continuous innovation.
Matthew Barton Skills
Account Management
Sales
Negotiation
Spanish
Entrepreneurship
Volunteering
Salesforce.com
Organization Of Events
Fitness Training
Fitness Instruction
Business Development
Management
Personal Training
Marketing
Music
Business To Business
Microsoft Office
Marketing Strategy
Social Media
Matthew Barton Education Details
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Music Technology
Frequently Asked Questions about Matthew Barton
What company does Matthew Barton work for?
Matthew Barton works for Mb & Co.
What is Matthew Barton's role at the current company?
Matthew Barton's current role is Founder.
What is Matthew Barton's email address?
Matthew Barton's email address is ma****@****yte.com
What is Matthew Barton's direct phone number?
Matthew Barton's direct phone number is +4420386*****
What schools did Matthew Barton attend?
Matthew Barton attended Coventry College.
What skills is Matthew Barton known for?
Matthew Barton has skills like Account Management, Sales, Negotiation, Spanish, Entrepreneurship, Volunteering, Salesforce.com, Organization Of Events, Fitness Training, Fitness Instruction, Business Development, Management.
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Matthew Barton
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Matthew Barton
Innovation And Tech Leader 🚀 | Ceo Of Supercharged Offers | Scaling Growth With Ai, Data, And Xaas 💡 | Transforming Real Estate Marketing 🌎Port Melbourne, Vic1live.com -
Matthew Barton
Raleigh, Nc4mallinckrodt.com, hotmail.com, hotmail.com, ucb.com2 +191930XXXXX
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Matthew Barton
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