Matt Boudreau Email & Phone Number

Niagara Falls, Ontario, Canada

• Established and managed the company’s e-commerce platform and ensured successful implementation of online operations• Maintained and optimized the company website, identified and addressed technical issues as needed, and monitored SEO performance, providing ongoing reporting to management• Researched and recommended vendors based on price, quality, quantity, and availability; maintained positive and productive relationships with vendors over time• Provided operational support to… Show more • Established and managed the company’s e-commerce platform and ensured successful implementation of online operations• Maintained and optimized the company website, identified and addressed technical issues as needed, and monitored SEO performance, providing ongoing reporting to management• Researched and recommended vendors based on price, quality, quantity, and availability; maintained positive and productive relationships with vendors over time• Provided operational support to clients and customers, contributing to high levels of satisfaction and repeat business Show less

Toronto, Ontario, Canada

• Developed a strategy to audit and analyze current advisor marketing tactics against updated regulatory policy changes, resulting in a comprehensive review of non-compliant advisor biographies, webpages, and signage• Created an implementation plan for website changes and signage updates, while also ensuring that established SEO was not negatively impacted• Facilitated timely communication between project teams and stakeholders, including the Directors of Advisor Programs and Content… Show more • Developed a strategy to audit and analyze current advisor marketing tactics against updated regulatory policy changes, resulting in a comprehensive review of non-compliant advisor biographies, webpages, and signage• Created an implementation plan for website changes and signage updates, while also ensuring that established SEO was not negatively impacted• Facilitated timely communication between project teams and stakeholders, including the Directors of Advisor Programs and Content and Advisor Digital Marketing• Successfully ensured the project met all relevant regulatory timelines and was completed within the specified timeframe Show less

Toronto, Canada Area

• Planned and developed the digital marketing strategy for Audit and Tax divisions, leading to the successful implementation of multiple thought leadership campaigns and the production of creative collateral, emails, web content, and social media campaigns• Utilized Google Analytics and Adobe Analytics to monitor and present SEO and overall web metrics, informing ongoing strategic decisions• Created and managed the development of KPMG's 'Budding New Industry' Cannabis webcast, advising… Show more • Planned and developed the digital marketing strategy for Audit and Tax divisions, leading to the successful implementation of multiple thought leadership campaigns and the production of creative collateral, emails, web content, and social media campaigns• Utilized Google Analytics and Adobe Analytics to monitor and present SEO and overall web metrics, informing ongoing strategic decisions• Created and managed the development of KPMG's 'Budding New Industry' Cannabis webcast, advising Cannabis producers on upcoming tax implications and regulatory changes in their industry• Managed multiple strategic priorities across multiple teams, ensuring all deadlines were met and maintaining a high level of quality work, all while working collaboratively with internal and external stakeholders Show less

Toronto, Canada Area

• Designed, executed, and evaluated SCENE’s member e-mail contact strategy, resulting in increased member retention and key behavior metrics. Advanced knowledge of the e-mail marketing landscape & CASL legislation• Managed day-to-day web content updates on scene.ca, including the design of creative and compelling landing pages, optimizing images, and providing SEO and web metric reporting using Google Analytics and Adobe Analytics (Omniture)• Executed the SMS contact strategy… Show more • Designed, executed, and evaluated SCENE’s member e-mail contact strategy, resulting in increased member retention and key behavior metrics. Advanced knowledge of the e-mail marketing landscape & CASL legislation• Managed day-to-day web content updates on scene.ca, including the design of creative and compelling landing pages, optimizing images, and providing SEO and web metric reporting using Google Analytics and Adobe Analytics (Omniture)• Executed the SMS contact strategy, leveraging one of the largest SMS subscriber bases in Canada, resulting in successful SMS campaigns and increased customer engagement• Collaborated with multiple agency partners to develop creative, implement digital media tactics, and develop direct mail campaigns Show less

Toronto, Canada Area

• Executed SCENE email campaigns and contributed to the growth, retention, and stability of SCENE’s e-mail and SMS subscriber base• Worked with multiple agency partners to execute e-mail campaigns, web updates, and SMS blasts• Monitored and provided monthly reports on web enrollment, password reset, and card replacement flows on scene.ca• Designed and executed promotions that encouraged SMS opt-ins and app downloads• Successfully contributed to the team’s objectives and was… Show more • Executed SCENE email campaigns and contributed to the growth, retention, and stability of SCENE’s e-mail and SMS subscriber base• Worked with multiple agency partners to execute e-mail campaigns, web updates, and SMS blasts• Monitored and provided monthly reports on web enrollment, password reset, and card replacement flows on scene.ca• Designed and executed promotions that encouraged SMS opt-ins and app downloads• Successfully contributed to the team’s objectives and was promoted to Marketing Coordinator Show less

Toronto, Canada Area

• Delivered high-quality administrative support to organizations, including Intact Insurance and The Children's Aid Society of Toronto, ensuring smooth and efficient operations