Matthew Breddy Email & Phone Number

Gloucester, England, United Kingdom

Gloucester, United Kingdom

Gloucester, United Kingdom

Cheltenham, Gloucestershire

Cheltenham, Gloucestershire

Cheltenham, Gloucestershire

• Through the desire to expand my marketing knowledge, I moved to the Kohler UK channel marketing team. This has provided me with the opportunity to take on responsibilities in communications while still enabling.
• To produce the Kohler UK Bathroom Directory annually featuring our up to date product portfolio and ensuring that it's continuously improved according to customer feedback
• Deliver all Kitchen Sink and Tap literature, and present each new brochure into our key distribution customers.
• Analysis of retail sales data to establish the best and worst selling product ranges and to increase our understanding of regional sales trends.
• Create quarterly market reports for Kohler UK which is shared with Kohler globally. The intention of these reports is to provide insight on the UK economy, market trends and the effect these are having on Kohler UK.
• Managing our magazine and online PR requests by liaising with various publications and providing on-brand content along with associating imagery.

Cheltenham, Gloucestershire

• Working in the product team at Kohler UK provided me with the experience of owning a product category and an insight to launching a product. I developed skills in analysing both the market and our own product sales.
• Launched a new shower tray range and was responsible for pricing, all marketing collateral then presented this range to the wider business and key customers.
• Developed specialist knowledge of the tray segment to exploit gaps in the market by developing a strategy and product offering to increase market share and turnover
• Delivered pricing waterfalls, analysis of market data, competitor benchmarking and market research across multiple product categories to help the product management team strengthen the product portfolio
• Project managed the process of setting up new products on the Kohler internal system by liaising with various cross functional departments
• Offered point of contact for field based colleagues requiring product specific information

Cheltenham, Gloucestershire

• During my time working for Mira, I was given the project of conducting research and analysis on e-tailers that sold Mira products. I had the responsibility of establishing whether these e-tailers were enhancing or.
• Conducted research and analysis on e-tailers that sold Mira products
• Established whether these e-tailers were enhancing or devaluing the Mira brand
• Ultimately selected and recommended e-tailers to work closer with in the future
• Presented recommendations highlighting my results and conclusions

Bachelor Of Science (Bsc), Business Management, 2:1

Third Year Modules: • Strategic Management • Strategic Brand Management • Marketing: Social Responsibility and the Law • Employment Law •.

Education record

Geography - B Physical Education - B Media Studies - B Biology (AS) - D

Education record

Achieved 11 Grade A-B GCSE's including: • English - B • Mathematics - B • Science (Double Award) - B