Matthew Coen

Matthew Coen Email and Phone Number

Operations and Strategy Executive Officer @ Megantic Canada
Matthew Coen's Location
Greater Vancouver Metropolitan Area, Canada
About Matthew Coen

I value transparency and trust-built foundations in all of my relationships - Not just as buzzwords, but as lived principles.Leading Strategy & Operations at Megantic Canada, I aim to deliver complex SEO-focused implementation and execution to drive impactful results for our clients. Megantic is an award-winning eCommerce SEO agency, taking home accolades such as SEO Agency of the Year, Best SEO Campaign in 2023 and 2024.

Matthew Coen's Current Company Details
Megantic Canada

Megantic Canada

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Operations and Strategy Executive Officer
Matthew Coen Work Experience Details
  • Megantic Canada
    Operations And Strategy Executive Officer
    Megantic Canada Sep 2022 - Present
    Canada
    Leading Megantic’s international expansion into Canada. Overseeing operations, strategy, partnerships, new client acquisition and marketing.Working alongside a variety of clients from SMB’s to enterprise-level eCommerce businesses across a range of platforms and technology stacks.Responsible for overseeing and growing the Canadian team to meet growth targets while maintaining high-quality execution and results for our clients.
  • Megantic Pty Ltd
    Technical Project Manager
    Megantic Pty Ltd Mar 2018 - Nov 2022
    Melbourne, Australia
    Responsibilities involve understanding and implementing technical search fundamentals, originating with market research as the cornerstone for creating website architectures. This research is used as the digital blueprint for advanced technical onsite and offsite implementation specifically for growth through organic search.Responsibilities:- Manage relationships with key stakeholders throughout all campaign stages - Research, Implementation & Ongoing Promotion.- Managing 30+ key technical projects through all campaign stages, from implementation, reporting & advising actionable digital improvements based on data. - Directing & refining research collateral for creating industry specific technical search solutions. - Customising & creating URL structure to maximise search visibility.- Understanding URL hierarchy construct influences attracting relevant organic searchers & UX.- Directing & reviewing implementation of on-page technical search fundamentals. - Constructing page heading hierarchies for improving organic search rankings.- Implementation of meta data for specific targeting. - Implementing content strategies for increasing organic rankings.- Directing offsite content resources for growth in priority segments.- Continuous improvement for both technical onsite & offsite search fundamentals.- Improving website performance based on platform strengths & weaknesses. - Reviewing organic campaign rankings in search & actioning data based improvements.- Performance reporting utilising analytical tools - GSC, GA, Moz, SEMRush etc.- Training clients' internal resources on technical search fundamentals.Main Project Platforms: Magento, Neto, WordPress, Shopify, Big Commerce, X-cartSearch Related Tools Experience :- Google Search Console - Google Analytics- Google Adwords- Google Merchant Centre- Google Shopping- Moz Pro- SEMRush
  • Megantic Pty Ltd
    Digital Web Analyst
    Megantic Pty Ltd May 2017 - Mar 2018
    Melbourne, Australia
    Megantic is the market leading eCommerce focused Organic Search specialist in Australia. We have created a unique strategy for Online Retailers which enables websites to target educated customers that are traditionally ignored by most campaigns. Our team of technically minded specialists live and breath SEO and have a sole focus on this channel which has enabled us to master it and produce exceptional results. Our strategy is proven and tested in the marketplace, it's a holistic strategy which raises onsite and offsite practices and has a focus on targeting your full marketplace online. All of our work is inline with SEO best practices and Google's guidelines and are designed for long term growth to help grow and secure market share.Our clients include Milan Direct, The Block Shop, Shimano, Mydeal, Pushys, Tentworld, Paul Carroll, The Next Pair, Wholesale Wedding Superstore, Icon By Design, Topaz Furniture, Go Lights, Evakool, Autoelec and Machines4u.

Matthew Coen Skills

Market Research E Commerce Marketing Web Analytics Data Analysis Analytics Microsoft Excel Search Engine Optimization Laboratory Skills

Matthew Coen Education Details

Frequently Asked Questions about Matthew Coen

What company does Matthew Coen work for?

Matthew Coen works for Megantic Canada

What is Matthew Coen's role at the current company?

Matthew Coen's current role is Operations and Strategy Executive Officer.

What schools did Matthew Coen attend?

Matthew Coen attended University Of Guelph, Collingwood School.

What skills is Matthew Coen known for?

Matthew Coen has skills like Market Research, E Commerce, Marketing, Web Analytics, Data Analysis, Analytics, Microsoft Excel, Search Engine Optimization, Laboratory Skills.

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