Matthew Dodds Email & Phone Number

Peterborough, GB

Peterborough, England, United Kingdom

Peterborough, England, United Kingdom

Direct and manage digital acquisition strategy of b2c brands: Marmalade and more recently insurance4carhire. -Manage in-house paid search accounts-Forecasting budgets & sales-Creating robust digital attribution models to effectively optimise budget-Manage external paid social agency-Performance and trend analysis of current digital activity & customer.

Peterborough, United Kingdom

Worked as a sole marketing executive in a web design company within the accountancy sector. Increased awareness of the company and drove sales of a newly launched product via online and offline channels, particularly print and e-mail.-Managed marketing agencies and freelance copywriters, including briefing, project management and performance.

London, United Kingdom

Implemented and managed client's media strategiesWorked on high profile clients including Kawasaki, Carluccio's and Oxford CampusMain specialisms include:Social- Facebook & InstagramLinkedInAdwords (search & YouTube)Oversaw company social media, production of infographics & blogs

London, United Kingdom

- Built and launched an e-commerce store as a project to learn online and offline marketing strategies- Built, executed and optimised PPC campaigns (Facebook, Bing and Instagram)- Planned and developed offline marketing campaigns- Created personas & buyer profiles of customers to create online PPC campaigns- Created all website content- Sourced all.

London, United Kingdom

A project directing a strategy for a business in the travel sector. Worked as part of a small team advising on new European markets and how to launch in them - Engaged in analysis of current trends in the market, and predicted future trends using primary and secondary data, learning various market research techniques and drafting development strategies.

Peterborough, United Kingdom

Working within a business specialising in website design for schools and colleges. Initially joined as a two-week work experience opportunity but was kept on in a paid role over summer before returning to school.- Designed new system to analyse current clients and identify potential opportunities for new business and customers- Undertook competitor.

Bachelor’S Degree, Information Management For Business

A degree which uniquely combines business, management and IT.

A-Levels, Mathematics, Economics, Geography, Aab