Matthew Kambic Email and Phone Number

Responsible for managing the global marketing budgets across Disney Streaming and Linear Networks, providing strategic financial leadership to global marketing teams, and fostering collaboration across business, marketing, and finance stakeholders to ensure marketing plans align with business goals and P&L realities; lead team of 20 marketing and finance experts, promoting a culture of accountability and high-performance

Promoted from Director to Senior Director, 2021Marketing strategy, planning, and transformation:•Oversaw conception of innovative, value-generating marketing solutions across all media, inclusive of unearthing insights that inform goals, developing marketing plans, and executing effectively on all frontsMedia planning and activation:•Led broadcast media advertising: drove objective-based media planning, activated creative assets, evaluated performance through insight-driven analysis, and managed agency relationshipsPerformance measurement, attribution, and advanced analytics:•Produced insights on current business performance by evaluating relevant data against key performance metrics and driving to actionable recommendations that informed executive decision-making

Partnered across C-suite to identify strategic business opportunities, develop action plans that drive value-creation, and influence prioritization / sequencing decisions to optimize resource / capital deployment

Go-to-market strategy:•Created Go-to-Market Center-of-Excellence responsible for aligning Marketing, Sales, and Product resources to deliver unique value propositions and achieve competitive advantageBusiness unit strategy: •Spearheaded annual strategic planning process and development of business unit’s strategic plan, which established organization’s long-term ambition and multi-year road map for achieving itBusiness Development:•Launched and led Business Development function for B2B2C business unit, responsible for identifying, evaluating, and executing on M&A / venture / partnership opportunities

Project Leader, 2015 – 2017; Consultant, 2013 – 2015Traditional strategy experience:•Managed design and execution of leadership competency assessment completed for ~125 senior leaders for worldwide leader in Technology, which led to launch of new executive development programStrategic marketing & sales experience: •Developed long-term strategy to guide large high-tech company's activities in China, inspiring $100M+ investment in joint-venture with Chinese entity

Financial Business Advisor, 2010 – 2011; Associate, Financial Leadership Rotation Program, 2008 – 2010•Finance lead for Nationwide's largest technology project portfolio ($110MM), responsible for annual strategic planning, financial management of in-flight initiatives, and evaluation of realized benefits•Completed four six-month, cross-functional, cross-company rotations within the disciplines of Corporate Finance, Strategy, Accounting, and Internal Audit

•Operated as the first line of defense for all technology issues on base, providing support for communications and computer systems operations for a network of over 800 computer work stations