PROFILE SUMMARY• AI Content Strategist and PM committed to content clarity and outstanding business results. Accomplishments include:o Project Manager and Content Creator for HR Chatbots serving 100,000 employees and managerso BOT QnA content development for Leadership Development, Leaves and Time Off Benefits, and Family Benefitso Expertise in search optimization, natural language Q and A, Microsoft Azure and intelligent search applicationso Automate BOT functionality using Microsoft cognitive services (Custom Answering & Conversational Language Understanding)o Create keywords/trigger phrases for BOT Adaptive Cards and QnAso Use PowerBI and Azure Analytics to capture metrics on intents, QnAs, and "I don't know" responsesRECENT EXPERIENCEAI Content StrategistAbbott Labs | Abbott Park, IL | 2008 – 2024• Develop portal and CHATBOT design specifications, implement POC, manage enterprise project delivery from usability interviews through architecture design, creation, testing and implementation.• Build and maintain home/sub level pages, lists/libraries/web parts, mega menus, site permissions, targeting, Azure intelligent search, and workflow• Create Chatbot storyboards and user process flows; site maps• Calibrate ZenDesk BOT Self-Service responses• Align search and keywords within JSON file structure• SharePoint Modern, MS Teams, and Chatbot content managementexpertise• Test, debug and deploy conversational chatbot experiences • Develop user personas, journey mapping, card sorting and click mapping• Usage Figma and other project management toolsWeb Content ManagerHSBC Consumer Lending | Chicago, IL | October, 2004 – February, 2008• Interwoven content management for 14,000 customer internet (Home Loans & Mortgages - HSBC Bank USA)• Write and edit online content to promote HSBC's leading financial brands, including GM Card, HFC and Beneficial • Create HSBC intranet sub-sections, including Our Company, Careers, Corporate Social Responsibility, Investor Relations and other sections • Search-optimize copy for keyword relevance • Design and execute multi-platform employee communication plans (Online, Print, Video, Bulk Email, Town Halls, Leadership Conferences) • Write/edit Business Pulse, CML's online business magazine • Ghostwrite/edit communications for senior executives