Matthew Robison Email and Phone Number

Specializing in assisting CEOs/businesses achieve success

As Kerusso's Sr. National Account Manager I am responsible for:- Managing every aspect of existing strategic partnerships including but not limited to: - S.W.O.T Analysis - 1 yr, 3yr, & 5 yr planning - Working cross departmentally within the organization for the creation, implementation, & execution of new products & programs that lead to strengthening Kerusso's position within clients retail space - Projecting Sales & Revenue that would be generated by all proposed programs - Forecasting - Negotiation - GPM Analysis of specialty programs & yearly overview of Accounts- Developing new strategic partnerships with regional & national chains as well as national cooperatives - Identifying potential clients our products & programs will be successful in - Identifying contacts within target organization - Identifying Compliance/Routing Requirements/Vendor Compliance - Identifying which items within Kerusso's existing product portfolio will work best to meet the needs of the target organization. - Work cross departmentally with the leaders of Product Development / Creative on the creation of new assortments/products for target clients - Create/design Sales program for target clients that gives Kerusso the best chance of success of landing the new business - Create presentations as needed - Establish relationships with Key Decision Makers within target organization - Get meeting & sell products/programs that help them achieve their stated goals- Manage/partner with Outside Representative Teams/Organizations focused on development of new strategic accounts. - Work collaboratively with other National Account Managers at Kerusso on strategy, best practices, and distribution of pertinent organizational information to help increase sales in clients they manage. - Document account information within Kerusso's CRM system- Various reporting responsibilities

Bring Kerusso's best selling Christian apparel and gifts to the masses by fostering new relationships with both regional and national chains of mass, chain drug, internet sales, office supply, department store, and general market corporations. Expansion of business with Kerusso's established partners throughout the U.S.

It is my responsibility to understand the various needs of my customers and create a package or program that will best meet their needs and exceed their expectations. Through intent listening, analysis of data, and formulation of a plan of action, I help create a situation that allows each customer to capitalize on the full sales potential of each end consumer that walks through their doors. My areas of expertise include Independent Gift Shops, Surf Shops/Beach Stores, Pharmacies, Chain Gift/Pharmacy Stores, and Department Stores.