Content Creator
Current· Storytelling: Uncover the stories that our donors and prospects need to know. Regularly and creatively produce various content pieces, including articles and features, as well as assets for infographics, social media posts, blogs, videos, and more. Collaborate with the social media team in the conceptual development of original content for our brand channels, and deepen loyalty by creating compelling content that informs and engages donors and prospects in our work.· Content Strategy: Leverage content to determine what can be repurposed and up-cycled across various channels. Recast content so it can come to life across multiple media, including digital, social, email, print, and from print to digital and digital to print.· Publications/Marketing Material: Take the lead in writing, project managing, and overseeing production of a wide array of materials, including brochures and other print collateral, email marketing, and donor communications.· Web Content: Work on annual and ad hoc updates to the website to ensure content is current, factually accurate, and well-presented. Develop new pages with the Marketing and Communications Department and the Web Team to optimize user experience.· Trend Watching: Keep pace with what’s trending – both from a content perspective and technological perspective – and apply these trends to a range of deliverables.