I was hired to manage and grow lead generation for Red Hat enterprise solutions and lead team of 15 marketing reps producing sales opportunities for Red Hat with aerospace, government, education and Fortune 500 customers. Key Accomplishments: • Surpassed lead conversion quota consistently by actively listening to customers, asking open-ended questions, identifying pain points and challenges and developing action plans for resolution. • Responsible for training and development of team members, providing value propositions, and completing role-play sessions.• Enhanced the sales process for Red Hat MDR’s by vetting quality opportunities.

I purchased an underperforming pottery & home décor business and converted operations to an online e-commerce platform, growing sales by 200% within two years.

Advancing throughout multiple pricing roles, I managed the pricing strategy and program for the highest-grossing products of a worldwide agricultural equipment manufacturer. I oversaw discount programs, new model and options pricing, online ordering and configurations for 1800 dealers across 140 countries. Key Accomplishments:• Reviewed and analyzed competitive landscape and product positioning against top competitors, John Deere and CaseIH, and calculated pricing based on cost, market share, profit margin and product advantages. • Oversaw pricing meetings with senior marketing and engineering teams and presented pricing proposals to the executive team. Implemented approved pricing across manufacturing systems, online ordering system, price books and price packages. • Selected to represent the company and respective brands in multiple marketing videos at major events, including a major product launch event in the GA Dome.

I built solid relationships with CAT dealers and the sales team and served as the main line of support for all North America. I facilitated dealer orders into the manufacturing system and collaborated with multiple departments to resolve challenges with lead times, order changes, shipping, proper discounts, pricing corrections and unit transfers. Key Accomplishments: • Built, tested and maintained AGCO’s first online ordering program as a vital member of a pilot testing program tasked with streamlining quoting and ordering processes for 1800+ dealers in 140 countries. • Selected as one of 7 employees across North America to attend the Future Leaders Orientation Workshop focused on dealer training, factory tours, equipment test drives, sales team mentorship and fostering relationships with c-suite executives.