Matthew Allred Email & Phone Number

Draper, Ut, Us

Draper, Ut, Us

Draper, Ut, Us

• Designed and executed a marketing suite of collateral ($1.4MM); enhanced methods for ordering and tracking SKUs.• Monitored brand identity and health and delivered consistency in voice, look, and feel.• Maintained exceptional key stakeholder relationships and trust across the organization resulting in improved cross-department communication and project outcomes.• Created content for B2B and B2C seasonal, transactional, news, and product announcement emails which increased brand awareness, revenue, and overall business growth. • Designed and produced all print and digital assets for sales, marketing, and internal needs with a record of superb project and client needs understanding.• Implemented a referral marketing program boosting customer trust and online reputation. • Managed multi-channel (direct mail, SMS text, email, social media) campaigns for B2C and B2B.• Developed strategy and creative briefs for development, marketing, and operational projects.• Managed and directed content calendar yielding increased engagement across marketing • Performed daily KPI data analysis to ensure all marketing channels we performing as expected.Key Success:• President’s Club Award, 2018 (Highest Level Award within Acima)• Attained a cost savings of $350K per year with implemented, innovative marketing suite management system.• Designed and directed digital and print coop campaigns with 100+ retail partners; brand reached 500K+ customers. • Increased online review presence by 4000% with 6K+ Google reviews which leads the industry.• Wireframed, developed copy, designed and managed the production of Acima’s loan and lease websites.• Designed proven effective brochures, PowerPoint presentations, pitch decks, websites, trade show content, internal announcements; supported employees and merchants with custom “swag” to promote positive business partnerships.• Maintained 30-40% open rates for all seasonal and remarketing email campaigns driving revenue.

Salt Lake City, Us

• Identified, fine-tuned, and administered brand identity.• Orchestrated strategy and execution for successful promotional and charity events driving awareness and revenue.• Oversaw the design, production, and promotion of 40+ SKUs; maintains physical stock and storage capacity as needed.• Lead creative direction of marketing and branding including photo shoots with top agencies and advocates.• Directed business development ultimately driving influencer and advocate growth which increased revenue.Key Success:• Key creative visionary related to the brand, product, and marketing; drove established creative direction and aligned projects, advertising, and promotions with the company and community goals.• Successfully developed and managed a well-known brand from nothing. The aspirational brand based on the character, J.Bones. J.Bones is the man behind the brand, he has been paying it forward and picking up the tab since 78'. J. has played a role in many lives, and we have created a clothing brand to emulate the legend, J.Bones.We make streetwear apparel and we are dang good at it. www.jbonesclothing.com

• Designed apps, websites, and diverse user experiences; collaborated with business team to streamline all services.• Delivered innovative content for both digital and print collateral; understood UI/UX principles which drove success.

• Directed creative assets including website, ads, social media, event, videos, and PR.• Lead project management and oversaw overseas dashboard development team; monitored UI/UX quality control issues.• Created and executed strategy for campaign efforts which increased brand awareness and landed app at #2 in the trivia game category in the iOS App Store.

Salt Lake City, Utah, Us

• Participated in community development and improvement including budgeting, meeting facilitation, project management, and customized community services sponsored by the Art Council.• Supported the Twilight Concert Series, operated by the council team, and delivered strategic direction for other community-focused projects.

Salt Lake City, Ut, Us

New York City, New York, Us

Techstars was ranked by Forbes as the #2 tech incubator in the world and has been called an "alternative to an MBA."

mha publishing has published "Where's Daddy's Hair?" as a paperback edition and as an ebook. We specialize in self publishing, preparing books for iTunes and other online formats. We are available to answer questions and offer helpful advice whenever needed.

Salt Lake City, Utah, Us

• Collaborated with local business professionals and delivered resources and advisement for startups preparing to participate in the Utah Entrepreneur Series.• Used customized task management software and information sharing practices to manage operations; contributed to a team of 15 and assisted with project focus while driving team motivation.

Salt Lake City, Utah, Us

• Secured sponsors that fuel events, promotions, and program initiatives; networked at University and community events which improved branding, communications, and community presence. • Cultivated strong working relationships with internal and external teams; leveraged network to expand sponsorship base. • Utilized sponsor databases and task management software; created, updated, and maintained reports and sponsor accounts with a record of accurate data management and reporting.

• Delivered cross-functional support within promotions, sales, marketing, and PR.• Determined best practices for acquiring 3rd party reviews which boosted brand awareness and health.

San Francisco, California, Us

You Are My Hands is a decoration company that I started up in 2010. I sold products at Modern Display which is one of the premier decoration stores in SLC.