Matt Cooley Email & Phone Number

Meridian, Id, Us

Lehi, Utah, Us

Worked closely with a cross-functional team to drive the company’s launch of the Philippines market, recognizing new international revenue and distributor growthLed the company’s ESG (Environment Social Governance) reporting efforts, helping to drastically improve the publicly reported scores across all 3 categories and improve the company’s appeal to investorsImplemented the company’s project portfolio ecosystem, establishing project processes, roles and responsibilities, lifecycle management, and software (Monday.com)Worked closely with the executive team in ongoing identification and implementation of key strategic growth and innovation initiativesOversaw the full product development and release of 8+ new supplement products for Australia, New Zealand, Japan, Canada, and EU international marketsOversaw a distribution topology of 14 international logistic providers, ensuring proper and timely product delivery, customs clearance, inventory storage and management, and order fulfillment

Woodinville, Washington, Us

LashLiner LLC is an innovative beauty brand. In 2018 we launched The LashLiner System™, a patent-pending magnetic eyeliner and eyelash system which finally lets women wear false eyelashes easily, quickly and comfortably.

Beneviam is a company founded to help guide business leaders through the complexities of growing and developing their business. Beneviam helps advise, design, implement, and support critical business initiatives primarily for direct selling organizations, providing insight across all disciplines of the business - IT, Operations, Finance, Sales, HR, Marketing, Legal, and International – from strategic vision to execution.Partnered with multiple vendors to finalize a client’s software transition roadmap, then pitched the plan to the company’s executive team and board membersWorked with a client’s executive team to strategize sales channel and marketing improvements to help grow the brandProvided direction and guidance to a client’s executive team to improve their expansion efforts into new international markets

Lehi, Ut, Us

Directed recurring global sales and marketing initiatives to increase gross revenue by over 50%.Oversaw aggressive recruiting campaigns to increase distributor sales force by 600K.Sponsored the launch of 7 new markets – Germany, Mexico, France, Spain, Italy, Hong Kong, Ireland – growing overall contribution of international markets to 25%+ of gross revenue.Directed the development and launch of 200+ new products across Younique’s cosmetic and skin care product categories, adding over $100M in new gross revenue. Sponsored key sales force training and recognition initiatives, building and encouraging tens of thousands of distributors across multiple markets.Held full financial accountability for the entire organization, managing a multi-million dollar budget.Led team of C-level executives in ongoing identification and implementation of key strategic growth and innovation initiatives.Increased communication and leadership training across rapidly growing organization through recurring management and employee training.Streamlined project management through implementation of company’s first project management office, thus ensuring on-time, focused delivery of key initiatives.Reduced order delivery times nearly 50% through addition of 5 new distribution centers across the globe.Worked to reduce product production lead times by up to 60%.

Meridian, Id, Us

Oversaw the staffing, training, and ongoing direction of 50+ IT professionals.Provided IT representation to the C-Level executive management team.Oversaw the cross functional project management office hosted by IS.Responsible for the software supporting the company expansion into 10+ international markets.Accountable for the development, deployment, and ongoing maintenance of the company enterprise resource planning software (SAP)Responsible for the development and deployment of two major e-commerce platform transitionsResponsible for the software supporting the company expansion into two major brand extensionsResponsible for the multi-million dollar budget and functional planning of IS operationsOversaw vendor selection, contract negotiation, and ongoing management

Houston, Texas, Us

Bachelor Of Science (B.S.), Computer Science

Minor In Spanish, Computer Science