Vice President, Group Director, Engagement Strategy
Current
Oct 2022 - Present
AeroLeads people directory · profile
Matthew Paul Email & Phone Number
VP, Group Director, Engagement Strategy at Digitas Health
at
Digitas Health
2 work emails found
@digitashealth.com
4 phones found area 646, 610, and 609
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
VP, Group Director, Engagement Strategy at Digitas Health
Location
Greater Philadelphia, United States
Who is Matthew Paul? Overview
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Quick answer
Matthew Paul is listed as VP, Group Director, Engagement Strategy at Digitas Health at Digitas Health, based in Greater Philadelphia, United States. AeroLeads shows a work email signal at digitashealth.com, phone signal with area code 646, 610, 609, and a matched LinkedIn profile for Matthew Paul.
Matthew Paul previously worked as Vice President, Group Director, Engagement Strategy at Digitas Health and Vice President, Director, Engagement Strategy at Digitas Health. Matthew Paul holds Bachelor'S Degree, Communication And Media Studies from University Of Rhode Island.
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Email format at Digitas Health
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{first}.{last}@digitashealth.com
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Profile bio
About Matthew Paul
Strategic problem solver with a passion for building successful and rewarding teams. I help organizations build and execute strategies that promote better health outcomes by understanding, anticipating and addressing patient and HCP needs across seamlessly integrated ecosystems. I believe that delivering impactful work starts with creating open, collaborative and inclusive environments where creativity and innovation can flourish.
Listed skills include Social Media Marketing, Social Media, Digital Marketing, Facebook, and 46 others.
Current workplace
Matthew Paul's current company
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16 roles · 23 years
Matthew Paul work experience
A career timeline built from the work history available for this profile.
Vice President, Director, Engagement Strategy
Apr 2021 - Oct 2022
Director, Digital Strategy
Leading US based, patient-focused strategic marketing efforts for a new treatment for adults with moderate to severe Rheumatoid Arthritis, inclusive of patient journey mapping, ecosystem development, content strategy, personalization/data strategy and tactical planning/execution across channels, to define digital experiences that help patients make treatment decisions
Feb 2019 - Apr 2021
Board Member
Lead all marketing efforts for community events and fundraisers. Our mission is to give back to the community of Avalon, NJ and surrounding coastal communities by raising money for charities and foundations.
May 2015 - Oct 2022
Senior Strategist
Responsible for brand planning, customer journey mapping, digital and social strategy, audience segmentation, creative briefing, planning and development for websites and eSales aid, marketing automation rule development and performance strategy.Currently leading all US-based, physician-focused strategic planning and execution for a biologic treatment indicated for severe asthma and a rare disease called eosinophilic granulomatosis with polyangiitis (EGPA). Also leading global asthma franchise strategic planning across a portfolio of products.
Nov 2017 - Feb 2019
Senior Account Planner
- Led global digital strategy for the US and global launch of a new biosimilars treatment for Rheumatoid Arthritis, which included patient and physician customer journey mapping, brand planning, ecosystem development, website strategy, messaging strategy and more.- Contributed to new business initiatives including pitches, brand positioning workshops, and digital and social strategy development.- Led brand planning efforts for an oncology treatment with multiple indications across digital, social, TV and print.- Managed and mentored junior strategists in day-to-day strategic tasks as well as longer term career development.
Apr 2017 - Nov 2017
Senior Social Strategist
Led social listening, playbook development and new business initiatives across for the MRM//McCann East (Princeton and New York) Social Strategy team in partnership with the VP, Director of Social Strategy.Worked with a team to development a research product that analyzes social and search behavior to identify opportunities for brands to connect with their customers. This product continues to drive considerable organic and new business growth for MRM//McCann’s Princeton and New York offices across all verticals, and is a core element of patient and HCP journey mapping.Managed and mentored junior social strategists.
Jul 2016 - Apr 2017
Social Media Strategist
- Led day-to-day community management and social strategy for a global educational testing brand.- Collaborated across disciplines to develop social campaign content designed to move test takers through their journey to registration.- Led yearly channel strategy and content planning initiatives for a global B2B brand.- Cultivated relationships with social platform representatives resulting in a client's page being selected for an exclusive pilot opportunity.- Performed social listening research and gathered insights to support strategic planning efforts for clients.- Co-founded and launched an internal community designed to stimulate innovation culture and strategic ideation within MRM//McCANN’s Princeton and New York offices.
May 2015 - Jul 2016
Social Media Specialist
- Managed the day-to-day social presence for multiple global education brands by actively engaging with community members. - Worked with a team of social strategists to plan, develop, publish and optimize social content on a regular basis in accordance with brand goals and social strategy.- Regularly interfaced with clients and presented new opportunities for growth
May 2014 - May 2015
Social Media Specialist
Developed strategic planning abilities and social media expertise through digital and social media strategist on various initiatives. Supported strategy and media directors to provide clients in the automotive, technology, cosmetics and health care verticals with effective and original digital marketing solutions through strategic planning, social listening, competitive analysis and market research.Lead daily social community management for a national automotive brand across Facebook, Twitter, Instagram and PinterestAssisted in the planning of a national content marketing strategy that spanned digital, broadcast and print media to drive awareness and customer acquisition for the launch of a client’s new product.Utilize Google Analytics to track consumer activity and campaign performance to deliver reports to clients.
Nov 2012 - May 2014
Marketing And Branding Consultant
Mp Brand Communications
Developed branding assets and digital marketing plans for for various small business owners in the Insurance, Food and Beverage, Music, Construction and Sports Industries.Experience includes logo design, packaging design and printing, business cards, brochures, signage, flyers and posters, and website banner design.
Sep 2010 - Nov 2012
Marketing Intern
Lead social media marketing efforts for the 2012 Live Arts Festival.Managed all branded social media channels (Facebook, Twitter, YouTube, Vimeo) to engage current fans, acquire new fans and increase overall Festival attendance.Designed and developed all visual assets for the Festival including digital, print, video and clothingDeveloped content for social media campaigns, festival guides, emails blasts and promotional materials Secured donations and built partnerships with local businesses for an outreach program that sought to combat discrimination, bullying and violence against those with mental disibilities; in association with a 2012 Festival show called “FOOD COURT."Collaborated with the various departments on conducting interviews with artists, performers, directors and producers for promotional media.Managed the mailing of Festival Guides, memberships, and all access and VIP passes to public on a national scale.
Jul 2012 - Sep 2012
Associate Graphic Designer
Supported Graphic Designers and Other Production Artists in developing seasonal packaging design for a global CPG food brand.Creative expertise included logos, packaging labels, brochures/ catalogs, in-store displays, trade show banners and signage, and visual assets for PowerPoint.Developed proficiency with Adobe Creative Suite programs Photoshop, Illustrator and InDesign.
Oct 2011 - Jul 2012
Beach Lifeguard
Avalon Beach Patrol
Trained new lifeguards in safety protocols and managed my team to ensure the well being of all beach patrons on a daily basis
2004 - 2012
~8 yrs
Intern
Collaborated with account services professionals and designers in product development and branding initiatives.
2011 - 2011
Marketing/ Promotions Intern
Citadel Broadcasting
Supported promotional marketing efforts for Top 40 radio stations 92 PRO-FM and WPRO-AM. Strengthened leadership, organizational and brand management skills through planning, promoting, managing and executing various projects and events that were consistent with each particular radio station’s listener identity. Events included concerts, meet and greets, contests, celebrity appearances, political coverage for elections and debates, food and clothing drives and other charitable events. Responsible for collaborating with the marketing and sales departments in ensuring that clients were properly recognized for their sponsorships at events and during air time.Interfaced with the Interactive Department to develop both print and digital promotional media for events.
Sep 2010 - Dec 2010
2 education records
Matthew Paul education
Bachelor'S Degree, Communication And Media Studies
University Of Rhode Island
High School Diploma
La Salle College High School
FAQ
Frequently asked questions about Matthew Paul
Quick answers generated from the profile data available on this page.
What company does Matthew Paul work for?
Matthew Paul works for Digitas Health.
What is Matthew Paul's role at Digitas Health?
Matthew Paul is listed as VP, Group Director, Engagement Strategy at Digitas Health at Digitas Health.
What is Matthew Paul's email address?
AeroLeads has found 2 work email signals at @digitashealth.com for Matthew Paul at Digitas Health.
What is Matthew Paul's phone number?
AeroLeads has found 4 phone signal(s) with area code 646, 610, 609 for Matthew Paul at Digitas Health.
Where is Matthew Paul based?
Matthew Paul is based in Greater Philadelphia, United States while working with Digitas Health.
What companies has Matthew Paul worked for?
Matthew Paul has worked for Digitas Health, Avalon Beach Patrol Alumni Association, Inc, Mrm//Mccann, Tbwa\Worldhealth, and Harte Hanks.
How can I contact Matthew Paul?
You can use AeroLeads to view verified contact signals for Matthew Paul at Digitas Health, including work email, phone, and LinkedIn data when available.
What schools did Matthew Paul attend?
Matthew Paul holds Bachelor'S Degree, Communication And Media Studies from University Of Rhode Island.
What skills is Matthew Paul known for?
Matthew Paul is listed with skills including Social Media Marketing, Social Media, Digital Marketing, Facebook, Email Marketing, Advertising, Marketing, and Social Networking.
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