Led communications for high-profile strategic projects in the organisation to drive engagement within NSW Health, increasing the reach and value of the organisation’s safety and quality improvement resources.• Partnered with subject matter experts to develop communication campaigns targeting key audiences across NSW Health and external stakeholders. The initiatives raised awareness and engagement with the organisation’s work. • Led the definition and adoption of a new organisational digital asset and publications management strategy. • Brokered, fostered and established relationships across the Clinical Excellence Commission and NSW Health.

Led the development and implementation of effective communications strategies that enhance the organisation’s brand and foster positive relationships with stakeholders.• Developed and executed the national earned media strategy to support key business priorities and growth initiatives.• Partnered with key stakeholders to develop integrated media & marketing campaigns across business priority areas.• Led and managed external communications, working with the media and key external stakeholders on priority campaigns and announcements.• Built thought leadership programs to promote the brand and growth initiatives.• Partnered with the executive team and other senior stakeholders, and provided them with communication advice and support responding to highly sensitive organisational issues.

Led communications and public relations, driving stakeholder engagement to promote the safe and wise use of medicines in Australia and enabling the organisation’s strategic role in the sector as the steward of the Quality Use of Medicines.• Developed and implemented the organisational communications and public relations strategy in close collaboration with the Executive team.• Strategically engaged with internal and external stakeholders to strengthen organisational profiling and achieve the organisational mission and key objectives. • Led the Communications and PR team to deliver quality work and coached team members to achieve their professional goals.• Collaborated with and mentored multidisciplinary teams at all levels of the organisation to build communication capability in the organisation. This included building a team of high-quality spokespeople (e.g., the CEO) and a rapid response capability for communication activities.• Partnered with the CEO and other executive team members on business- critical projects and activities, providing communication that is sensitive to the strategic and political landscape and that supports the organisation’s strategic goals.

Enabled primary goals of the organisation via the delivery of communication projects in collaboration with a wide range of internal and external stakeholders.• Led the organisation’s media planning and promoted messaging from key educational programs through consumer and health professional media and relevant health professional and consumer stakeholder organisations. In FY 2020-2021 I delivered 7 national healthcare education campaigns.• Trained and coached spokespeople including the CEO to represent the organisation towards the media on various topics to support the organisational strategic roadmap.• Established a network of trade and consumer media contacts and communication contacts at key health professional and consumer organisations. • Championed consumer engagement at all levels of the organisation to develop new programs, products and services supporting the organisation’s primary goals.• Analysed, interpreted and synthesised complex issues to inform and support senior management decision making.

Led development of high-quality healthcare educational products for health professionals and consumers.• Scoped, planned and created educational products (both health professional and consumer focussed) on the optimal use of medicines and medical tests in Australia. Some of them were rapid-response to address urgent communications requirements. Those products reached 10s of thousands of GPs across Australia and delivered measurable patient health outcome improvements and medicine cost savings in the millions of dollars. • Partnered with internal and external stakeholders through all stages of educational product development to ensure the delivery of the objectives for the product.• Synthesized complex healthcare information from multiple sources and translated it to insights valuable for a wide range of stakeholders.

Cycled from Europe home to Australia with no plane travel.• Represented a foundation that I co-founded, planning and delivering sustainability workshops at schools.• Journaled my travels in a blog with over 260,000 hits.

Led communications of healthcare innovation and engagement with internal and external stakeholders and the media to promote the Philips brand and sales.• Partnered with senior management and innovation portfolio managers to develop the strategic communications plan for Philips healthcare innovations. • Planned and managed the design and production of the core written and visual resources for a broad range of stakeholder groups and audiences (e.g., at large international trade shows and key Philips public engagement events).• Trained and coached technical staff to communicate innovation work to key stakeholders and the media. This was instrumental to key partnerships being closed bringing new healthcare innovations to the market. This also strengthened the Philips brand, driving customer acquisition, customer retention and sales. • Coached and supported the executive team when representing the company towards the media for various purposes.• Worked closely with the executive team and other key internal stakeholders to develop and maintain a crisis communication plan that mitigated key risks with high potential impact for the organisation.

Engaged with senior management, researchers and external stakeholders, leading and representing healthcare research projects to deliver new healthcare products and applications.• Led multisite, multinational research teams in major European cardiology telehealth research projects. Results from the projects, with budgets of over 20 million euros each, were transferred to the main telemonitoring Philips project for heart failure patients. • Managed and led editing of key reporting deliverables and successful research Grant applications for funding from the European Commission.• Oversaw daily operations of a multi-site observational clinical trial to ensure robust data collection to support research work.• Supplied technical leadership and advice to support research staff with the design, analysis, application and reporting of research projects.• Designed and implemented research protocols and projects, applying analytical techniques to extract insights from data.• Collaborated with users of potential future products to generate insights, identify potential gaps and barriers in existing care, and to inform the research design and requirements of future products.• Maintained currency of knowledge with respect to the relevant research areas.

Designed and developed methods to improve the automatic transcription of speech that have been integrated into Philips speech recognition and medical transcribing technologies.• Used, adapted and developed new machine learning techniques to improve the accuracy of automatic speech recognition systems for multiple speakers and background soundscapes.• Collaborated with a team of researchers to take part in international benchmarking led by DARPA (USA military organisation). Represented the team presenting results at international research conferences.• Developed innovative techniques to improve data quality used to train and test machine learning methods.• Reported research work internally and upskilled research and management staff in my research areas of expertise. • Guest lectured at the University of Utrecht in the Netherlands to teach PhD students key elements of speech recognition methods.

Created mathematical models of cancer risk due to radon (a radioactive substance). The models informed national Dutch building standards to ensure safe levels of radon in houses.