Matthew Domingo Email & Phone Number

Remote

VP of Marketing for this early stage tech company in the Home Services industry. To date: Overhauled marketing systems, marketing communications strategy, branding & brand assets, email marketing strategy & content creation, consumer-facing & b2b marketing communications. Manage marketing elements of integrations with Black Knight, Fidelity National Financial, and other partners. Responsible for working with dev team to overhaul website, redesign homeowner dashboard interface, and update/improve UX/UI. To date: increased revenue from digital marketing campaigns by over 350%.

Portland, Oregon Area

Creative Director & Lead Strategist for this boutique marketing agency. Clients ranged from small & medium sized brands to large national brands like Shark Ninja, Traeger, Tillamook, and more. Consulting projects focused on brands in the CPG, Hospitality, Food & Beverage, Travel/Tourism, and Home Services industries. Provided customized services for each client including some or all of the following: strategic business planning, brand marketing & brand strategy, content creation & content marketing strategy, event design & production, influencer marketing, and public relations.

Salt Lake City, Utah

Director of Marketing for the fastest growing brand in the Outdoor Hardware market. Overhauled and implemented new marketing strategy for the “Culinary” division - one of the company’s three consumer divisions. Managed content creation, brand strategy, influencer marketing strategy, business development & b2b partnerships, event & field marketing, and digital & social media marketing strategy (Also managed all food-related creative direction for all divisional content creation and brand activations). Managed the divisional annual budget. Increased social engagement within “Culinary” division by over 100% under my leadership. Sales within “Culinary” division increased between 50-100% in key markets during my tenure.

Portland, Oregon Area

Director of Marketing & Sales for one of the nation’s most iconic artisan food brands. Responsible for all Marketing & Sales efforts in both management and hands-on roles, including: retail and wholesale marketing strategy, brand development & management, graphic design & packaging design, content creation, email marketing, public relations, social media marketing, field marketing, strategic partnerships, event production, and wholesale sales. Responsible for the company’s overall strategic leadership, product development, and operations. Increased social engagement by over 500% in 3 years. Increased annual revenues over 2,900% in 3 years.

Portland, Oregon Area

Regional Communications & PR Manager for Portland’s non-profit destination marketing organization (DMO). Responsible for managing and executing media relations strategies for major West Coast consumer markets – Vancouver BC, Seattle, SF, LA, Denver, Phoenix, Boise, and more. Responsible for creating content focus & strategy, developing key media relationships, copywriting & editing, and creating and coordinating media familiarization trips (FAMs) with goal of positioning Portland as a preferred destination for meetings, conventions, and leisure travel. Personally secured $4M+ in earned media coverage - through New York Times, Wall Street Journal, Sunset Magazine, AFAR, Bon Appetit, Food & Wine, and more.

Oregon

Founder, Director and Jack-of-many-trades at Farm to Fork Event Co., a leader in the Pacific Northwest’s Local Food Movement – specializing in high-end culinary and agritourism focused events. Responsible for public relations, marketing plan development & implementation, graphic design, web design, written and visual content creation, vendor development, strategic partnerships, accounting, event planning & design, operations and logistics, staffing, and strategic planning.

Portland, Oregon Area

Account Executive at Maxwell PR, a Portland agency offering PR, branding and consumer engagement services to mission-driven companies. Responsible for implementing day-to-day media and influencer relations programs for national tourism, food and beverage brands – Travel Oregon, Astoria-Warrenton, Pacific Foods, Traditional Medicinals, USA Dry Pea and Lentil Council and Argyle Winery. Responsible for content development and strategy, developing key media relationships through proactive outreach, and executing all media relations programs – from implementation to measurement.

Management Team member at the Oregon Manufacturing Facility, and 2nd in command in corporate Sensory department at Amy’s Kitchen Inc. – the nation’s leading producer of natural and organic convenience foods. Responsible for developing organization-wide systems to ensure the maintenance of quality, taste and appearance standards, as well as managing employees alongside Production, Operations, and Quality Assurance Managers. Duties included system/process development, project management, new product testing, technique & sensory training, daily sensory evaluations, photo specifications development, data collection modernization.

Bachelor Of Business Administration, Entrepreneurial Marketing & Management

Activities and Societies: Nationally Ranked NCAA Division I Men's Soccer Team

Culinary Arts Diploma, Culinary Arts