Business Development Manager
CurrentMarket Scope covers the field of ophthalmology, partnering with manufacturers and physicians to better understand global market trends to help clients define strategy, make investment decisions, and allocate resources.Market Scope is the leading source for information on the ophthalmic marketplace, providing independent analysis and regular market forecasts that are highly valued throughout the industry. Our team closely monitors procedure volumes, market shares, pricing, technologies, regulatory issues and company developments. Because we concentrate all our efforts on the ophthalmic market, we are able to bring an informed perspective and ample context to the latest industry information and trends in the form of comprehensive global market reports, quarterly surgeon surveys, metro-level opportunity analysis, custom primary research, and monthly news reporting. In my position, I'm responsible for: -- Business development -- Developing and executing sales and marketing strategies for Market Scope's industry-leading ophthalmic market reports across various subspecialties -- Account management -- Trade show coordination -- Search engine optimization -- Social media management -- Marketing collateral creation