I help fast-growing tech-forward companies to optimize their performance. Currently I run the Lean ScaleUp program within the Onsite Advisory unit at Insight Partners, a leading global venture capital and private equity firm investing in high-growth technology and software ScaleUp companies that are driving transformative change in their industries. My work has led to the publication of my latest book, What A Unicorn Knows: How Leading Entrepreneurs Use Lean Principles to Drive Sustainable Growth, co-authored with my Insight Partners colleague Pablo Dominguez.I am the author of five previous books, including bestselling and award-winning titles The Elegant Solution, In Pursuit of Elegance, The Shibumi Strategy, The Laws of Subtraction, and Winning the Brain Game. My background spans over 25 years of experience guiding senior leaders and their teams through strategy, innovation, and lean initiatives.My perspective is heavily influenced by spending nearly a decade with Toyota, where helped launch the University of Toyota and mastered lean thinking and the Toyota Production System. My work has been published in high-profile publications such as The New York Times, Harvard Business Review, and The Rotman Management Magazine.I'm a graduate of The Wharton School (MBA) and Johns Hopkins University, an avid cyclist and published songwriter, but I consider winning The New Yorker cartoon caption contest one of my greatest creative achievements.