Matthew Freestone
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Matthew Freestone Email & Phone Number

Freelance Social Media Specialist at Manchester Students' Group
Location: London, England, United Kingdom 10 work roles 2 schools
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Current company
Role
Freelance Social Media Specialist
Location
London, England, United Kingdom

Who is Matthew Freestone? Overview

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Quick answer

Matthew Freestone is listed as Freelance Social Media Specialist at Manchester Students' Group, based in London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Matthew Freestone.

Matthew Freestone previously worked as Freelance Social Media Specialist at Mf Media and Founder & Community Builder at Manchester Students' Group. Matthew Freestone holds History & Sociology (Ba - Hons 2.1), History & Sociology, Second Class, Division One (2.1) from The University Of Manchester.

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Manchester Students' Group

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Profile bio

About Matthew Freestone

I’m a social media consultant with 8 years of experience in growing audiences with 6 years professional experience in viral content creation, curation and strategy. I’ve worked on successful campaigns for brands such as Deliveroo, Warner Music ,The Gym Group, Depop and FootAsylum. I’ve grown over 4 million followers and videos I’ve created or curated have achieved over 8 billion video views on Instagram and Facebook. As Senior Social Editor & Audience Development Manager at The Hook Group, I led the team that increased their monthly video views from 30 million to 300 million views over just six months. This traction helped them run campaigns for brands such as Lionsgate, Curry’s PC World and Sony Pictures. Earlier in my career, I founded a Facebook group for Manchester students, which is now Europe’s largest local area student Facebook community, ‘Manchester Students’ Group’, with 70,000+ members.I now consult media publishers, viral page owners and brands on how to create and curate emotive, engaging content using my extensive knowledge of viral content, my years of experience and my understanding of data. If you'd like to improve your content strategy and increase your engagement, feel free to drop me a message.Happy clients: George Cowin, CEO, Cowshed Collective: “Matt’s knowledge of social is second to none. His ability to build social communities across a range of different publishers/brands is a skill that is extremely hard to find.”Sedge Beswick, Founder & MD, Seen Connects: “When it comes to viral media, Matt knows his sh!t. I am constantly in awe of his knowledge of the space and his passion for making things go viral."Iyrah Williams, Co-Founder, Pubity Group: "Matt's knowledge and ability to keep up to date with ever-changing algorithms of social media is outstanding. He's been a great help at building brands online and is an incredible asset to any business on social." Tiffany Lietz, Founder of 10 million follower Instagram network "Matt has been an absolute game changer for my accounts. Within the first month alone he was able to bring my page back to life more than doubling its engagement from 6 million to 15 million!" Michael Burton: Head Of Content At The Hook Group: "Matt has exceptional insight and knowledge when it comes to all things social media and is someone I would highly recommend working with."Jack Shillito, Founder, Media Moment: "A genuine expert, Matt is a treasure trove of insight and knowledge when it comes to social media and growing audiences."

Listed skills include Event Management, Social Media Marketing, Sales, Sales Promotion, and 7 others.

Current workplace

Matthew Freestone's current company

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Manchester Students' Group
Manchester Students' Group
Freelance Social Media Specialist
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10 roles

Matthew Freestone work experience

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Freelance Social Media Specialist

Current
Mf Media

London, United Kingdom

My specialities include: - Viral Content Curation- Audience Development- Facebook Groups- Social Media Strategy - Content Distribution - Content MarketingHappy clients: George Cowin, CEO, Cowshed Social: “Matt’s knowledge of social is second to none. His ability to build social communities across a range of different publishers/brands is a skill that is.

Oct 2019 - Present

Founder & Community Builder

Manchester, United Kingdom

Manchester Students’ Group (MSG) is Europe’s largest local area student Facebook community, with over 75,000+ students and 100,000 engagements per month.We are helping bring Manchester's 100,000 student community closer together.Our communities are a place for students to connect, seek advice, lost and found, locate accommodation, find tickets for events.

Consultant

London, England, United Kingdom

A fast growing startup which is changing the way students and letting agencies approach bills.The Bunch are building products and services which save time, hassle and money for everyone involved.

Jul 2020 - Aug 2021

Social Media Manager

London

  • Cowshed create branded video content that gets noticed for all the right reasons. My role at Cowshed was to create monetised videos for both owned Facebook pages and for partner influencer pages:
  • Directed a small team of video editors to ensure content was optimised for Facebook and as engaging as possible
  • Account managed and consulted influencers on the intricacies of the FB platform
  • Built relationships with influencer agencies to on-board talent
  • Crafted… Show more Cowshed create branded video content that gets noticed for all the right reasons. My role at Cowshed was to create monetised videos for both owned Facebook pages and for partner influencer pages:
  • Crafted narratives and wrote scripts for licensed content videos Some highlights included:
Jun 2020 - Feb 2021

Senior Social Editor & Channel Development Manager

London, United Kingdom

  • Launched in 2014, The Hook Group has rapidly grown into one of the largest youth media groups globally on social, known for creating stand-out original content for its 10m fans.
  • Sourced, edited and uploaded content totalling over 1 billion monetised views on Facebook using tools like Crowdtangle and Tubular
  • Lead the team that increased The Hook's main page monthly video views from 30 million to 300 million over a six month period
  • Managed a monetised influencer Facebook page… Show more Launched in 2014, The Hook Group has rapidly grown into one of the largest youth media groups globally on social, known for creating stand-out original content.
  • Managed a monetised influencer Facebook page that became the third most viewed influencer page on Facebook and tenth most viewed across all platforms in May 2019 (Tubular Labs)
  • Created and grew a Facebook group to over 100,000 members and a million engagements a month within a year
Feb 2019 - Oct 2019

Social Media Editor

London, United Kingdom

  • Sourced, edited and scheduled content for The Hook's one million fan Instagram page
  • Contributed heavily to the growth of a UK based TV show fan page from zero to 250,000 fans
  • Helped manage and grow many different large monetised influencer and viral video pages
  • Managed all content for a 1.3 million TV show fan account and a 130k Instagram page
  • Distributed content to contacts viral networks ranging from 1-30 million in order to maximise views, reach and revenue for both… Show more
  • Distributed content to contacts viral networks ranging from 1-30 million in order to maximise views, reach and revenue for both monetised content and e-commerce products
Oct 2017 - Feb 2019

Communications And Content Intern

Manchester, United Kingdom

  • Managed CSR Shareday, a Twitter campaign to promote sustainability and CSR within the events industry, which reached 1.6 million users and achieved over 10 million timeline deliveries
  • Social media management of all platforms (Twitter, Instagram, Facebook)
  • Created monthly content for a large email list
  • Set up interviews with sustainability contacts and partner companies in the US
Mar 2017 - Jun 2017

Student Brand Ambassador - Marketing & Sales

Manchester, United Kingdom

Apr 2015 - Oct 2015

Event Manager

Manchester, United Kingdom

  • Rough Hill Group (now Running Wild)After my success as the #1 sales representative in Manchester the previous year, I was promoted to run my own event alongside my studiesThis included:
  • Recruited and trained 40 promotional staff, networkers, print distributers and event staff
  • Managed a team of six event staff and forty promoters
  • Managed a sold out European tour event for two-time Grammy Award winning disc jockey DJ Jazzy Jeff
Sep 2014 - Dec 2014
2 education records

Matthew Freestone education

History & Sociology (Ba - Hons 2.1), History & Sociology, Second Class, Division One (2.1)

1st Class History Thesis on US-Israeli Relations. 2.1 in Social Network Analysis

Education record

St John'S School, Leatherhead

Activities and Societies: Full School Colours for CSU (Community Service) for my work raising funds and working closely with the Queen.

FAQ

Frequently asked questions about Matthew Freestone

Quick answers generated from the profile data available on this page.

What company does Matthew Freestone work for?

Matthew Freestone works for Manchester Students' Group.

What is Matthew Freestone's role at Manchester Students' Group?

Matthew Freestone is listed as Freelance Social Media Specialist at Manchester Students' Group.

Where is Matthew Freestone based?

Matthew Freestone is based in London, England, United Kingdom while working with Manchester Students' Group.

What companies has Matthew Freestone worked for?

Matthew Freestone has worked for Mf Media, Manchester Students' Group, The Bunch, Cowshed Social, and The Hook Group.

How can I contact Matthew Freestone?

You can use AeroLeads to view verified contact signals for Matthew Freestone at Manchester Students' Group, including work email, phone, and LinkedIn data when available.

What schools did Matthew Freestone attend?

Matthew Freestone holds History & Sociology (Ba - Hons 2.1), History & Sociology, Second Class, Division One (2.1) from The University Of Manchester.

What skills is Matthew Freestone known for?

Matthew Freestone is listed with skills including Event Management, Social Media Marketing, Sales, Sales Promotion, Marketing, Social Media, Digital Marketing, and Facebook.

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