Creative Director
Current• Oversee the creative concept and design process of current products, while finding new avenues for product addition and product innovation.• Developed automated processes to simplify repetitive tasks.• Manage a team of 6+ remote graphic artists and provides feedback on creative direction based on sales data. • Adhere to the rules and regulations of sports licensing guidelines for every product produced.• Implement new products to expand the company's targeted demographics. Assist with the expansion of new product onboarding by vetting various distributors and conducting survey analysis on popular garment styles from 500 Level clientele. • Created a social media account to follow sports team trends and watches real time events to incorporate trending speech utilized by popular players into product designs.• Extensive cross collaboration with the business and product development team to track progress of overall goals.• Surveyed production staff on key problem areas to design a more efficient product storage facility.