I lead business development, partnerships, marketing, account strategy, and revenue for our 250-person software development agency. We offer small-through-large-scale staff augmentation services across AI, Data, Cloud, Web, Mobile, & UX/UI, plus a full-service product studio that includes expert design, user research, product management, and QA. Accelerate your roadmap with Rootstrap today!

web3 consumer engagement platform for Sotheby's, CAA, Pace Gallery, Milwaukee Bucks, Liverpool FC, Tampa Bay Rays, and more.

Our work was recognized with the following awards: TIME Magazine 100 Most Influential Companies (2022) and Forbes Top 50 Blockchain Companies (2022, 2023)

Go-to-market firm for breakthrough companies.

I lead product strategy for ConsenSys Identity. My responsibilities include researching and identifying addressable market opportunities (including media and advertising); prototyping, designing and developing new products; and engaging with customers through user research, product marketing, and client success interactions. I work with sales and operations to forecast revenue and profitability based on our product roadmap and required resources. I am responsible for driving revenue for ConsenSys Identity through market-leading products that can scale profitably.

Our mission is journalism. Civil is one of the world's first companies to experiment with blockchain and cryptocurrencies in the media industry. We built the first-ever permanent archiving tool for publishers to resist censorship using blockchain technology. We launched the first-ever cryptocurrency-based governance system for determining publisher trustworthiness in a fully decentralized manner based on an ethical journalism framework developed with over 100 editors, academics, and legal experts. We offer decentralized crowdfunding tools and newsfeeds based on identity tech that aims to preserve total privacy of user data.We inspired the world with our vision and values. We generated worldwide press coverage from 250+ outlets and academic papers at a dozen universities. We met with dozens of major news organizations across the U.S., Europe, and Asia with 80+ joining our platform in its first year. We also helped start 25 independent news organizations across the U.S. and Europe.

As SVP Marketing at M.Gemi, I led the company’s brand development and strategic marketing programs, helping the company most recently launch its first substantial pop-up store in Soho, New York where it’s already far exceeding its sales plan.While helping shape the vision for this brand’s omni-channel growth, I honed my leadership, management and recruiting skills while overseeing successful initiatives to drive awareness, growth and retention. This work further refined my keen sense of identifying what’s most important, clearly communicating aggressive strategies to achieve ambitious goals, and guiding teams to implement and execute effectively.As SVP Marketing at Launch, I advised our other portfolio companies on brand strategy, go-to-market strategy and growth.

Nine Lines is a digital strategy, marketing and analytics agency based in Brooklyn. We work with primarily ecommerce companies to develop and execute successful strategies that drive more sales and happier customers.Clients choose Nine Lines for our analytics and reporting services. Other firms provide data dumps and generic reports, while we craft clear and actionable dashboards customized for your specific business needs.The health of your business - from site design to marketing performance - is measured with data. But numbers alone can't improve your business. That's where we come in.Nine Lines unlocks your data's potential energy with creative ideas, accurate testing and robust analysis.Our services include:Analytics- In-depth, regular reporting of key performance metrics and critical business initiatives.- Background research, campaign performance updates, ROI analysis.Search - Natural search optimization, including attribute writing and implementation.- Paid search management, including ad copy, budgeting and reporting.Digital Marketing- Develop innovative marketing campaigns and solutions to company problems.- Manage various initiatives such as Facebook ads, retargeting and affiliate marketing.Content- Product descriptions as well as social media copywriting.Creative- Wireframe and mockups of new web and mobile properties.- Homepage, email and banner ad design.

Co-created the Digital Marketing course, taught more than 100 students, launched online content, and trained a global team of instructors.

Tycoon helps increase revenue and ROI for ecommerce brands by delivering focused marketing analytics. We comb through your website performance data to single out actionable insights so you can focus on what really matters. Our mobile app lets you bring your most important data anywhere and share it easily. The benefit for our clients is they grow revenue and ROI by quickly taking action on our helpful insights. Some clients include Fila, Marc Ecko and Jack Erwin.Clients choose Tycoon for its retail ecommerce focus, clear and intuitive design, helpful insights and team collaboration capabilities. Who has time for a wild goose chase through Google Analytics? Get actionable insights as they happen. Tycoon helps you establish normalcy and manage by exception.Data shouldn't be scary. Google Analytics just makes it look that way. We studied the brightest minds in data visualization to create a clear and useful design.One analyst does not a data-driven team make. We hate black boxes, silos and confusion. Now your team can gain insight, take action and stay in touch.Tycoon is now available in the Apple App Store under 'Tycoon Analytics'. Start today for $19/month at tycoonhq.com.

I oversee the online marketing campaigns (email, social media, blogger outreach) for Nina Shoes, Nina Kids Shoes and Delman Shoes. I also analyze the three site's web traffic data and maintain their SEO/PPC.

I write stories for ESPN.com's Page 2 humor section.