Matthew Doty

Matthew Doty Email and Phone Number

Vice President of UX, CX, and Product Design, Research and Strategy (Founder) @ XDGO!
Eugene, OR, US
Matthew Doty's Location
Eugene, Oregon, United States, United States
About Matthew Doty

I'm a design executive with a mastery of Human-Centered Design & a passion for organizational transformation. I build, scale & maximize the impact of UX, CX & Product Design teams for digital, physical & hybrid experiences and in B2C, B2B, & B2E contexts. I transform siloed, diffuse organizations into collaborative, advocates of human needs. As an innovator, I apply a human-centered lens to envisioning, prioritizing, planning & execution. I'm a mentor coach, educator & builder of UX, CX Product Design practitioners, leaders & teams. I bring nearly 20 years of design experience and 15 years of visionary design leadership including...• 15 years building, scaling & maximizing the impact of top-notch, in-house UX, CX & Product Design practices for smaller startups, global organizations & everything in between.• 15 years embedding a human-centered, experience-driven focus to ensure consistency across product lines, unite organizational silos, and deliver experiences that delight the people we aim to serve.• 10 years transforming organizational approaches to UX, CX & Product Design by implementing holistic, human-centered strategies across their suites of products, services & technologies • 10 years driving cultural transformation through design thinking and human-centricity. • 7 years leading & managing other design managers & leaders• 7 years envisioning, defining & designing experience-driven futures for global retail, finance, insurance & healthcare companies. • 7 years managing departmental/program budgets & P&L's

Matthew Doty's Current Company Details
XDGO!

Xdgo!

View
Vice President of UX, CX, and Product Design, Research and Strategy (Founder)
Eugene, OR, US
Website:
xdgo.io
Employees:
1
Matthew Doty Work Experience Details
  • Xdgo!
    Vice President Of Ux, Cx, And Product Design, Research And Strategy (Founder)
    Xdgo!
    Eugene, Or, Us
  • Xdgo!
    President & Founder
    Xdgo! Oct 2019 - Present
    Eugene, Oregon, Us
    Accountabilities & Results• Maximize the impact of UX, CX & Product Design & Research teams/capabilities for my clients.• Save clients an average of 30% on design leadership spend by providing fractional design leadership, Executive Advisory, Training, & Strategic Design servicesClient Highlights:• IKEA: Contract Senior Director of Experience Design • Marathon Health: Fractional VP of Experience Design• Goosehead Insurance: Acting Director of UX Design • Flashtract: Fractional Director of Product Design • Various Agencies & Startups: Executive UX, CX & Product Design Leadership Coach• 1:1 Professional Coach for more than 200 (& counting) design leaders & practitioners.
  • University Of Oregon
    Guest Lecturer: Design Research & Strategy
    University Of Oregon Oct 2024 - Oct 2024
    Eugene, Or, Us
  • Marathon Health
    Vp Of Experience Design
    Marathon Health Jun 2022 - Jun 2023
    Indianapolis, In, Us
    • Established and led Marathon Health’s multichannel Experience Design vision, strategy, and roadmap, creating a foundation for human-centered design excellence.• Built and led the team necessary to execute the Experience Design vision, fostering a high-performing and innovative culture.• Ignited and fostered a broader culture of human-centricity across the organization through persuasive presentations and collaborative conversations.• Partnered with and influenced cross-functional stakeholders (e.g., Product, Technology & Development, Marketing, Analytics) to strengthen relationships, align priorities, and deliver exceptional product experiences.• Evangelized Human-Centered Design, Design Thinking, and Experience Design principles, embedding them into organizational processes and culture.• Oversaw the creation and adoption of an atomic design system, increasing design quality and accelerating tactical delivery timelines.• Fostered a positive team culture focused on responsiveness, collaboration, and timely execution, leveraging expansive design thinking methods to achieve win-win outcomes.• Navigated company-wide financial challenges by integrating the Experience Design team into other parts of the organization, staying on as a fractional leader to oversee a seamless transition.• Repositioned the Product Design team within the organization to better align with critical-path priorities and Marathon’s strategic needs.
  • Best Buy
    Director Of Strategic Experience Design
    Best Buy Jan 2017 - Jan 2020
    Richfield, Minnesota, Us
    • Built, led & scaled a new capability that applied the principles & techniques of Human-Centered Design to future-facing strategic initiatives (Watch the video).• Led multidisciplinary teams to envision & document cross-channel solutions customers & employees will need, want & expect in the future through journey maps, story boards, and concepts rooted in solid data/insight. • Amplified the impact of Human-Centered Design to intentionally design experiences in the home, the store & online for both customers & employees through the perfect blend of persuasive/authoritative presentation & collaborative conversation.• Advocated for and embodied customer-obsession in & out of the Design organization. • Influenced C-level decisions in targeting multi-year innovation investments. • Managed a high-performing team of seasoned Experience Designers capable of Design Research, Experience Strategy & Conceptual Design.• Established our team as the “go-to” when the organization sought for human-centered design learning, collaboration, and a place other designers wanted to work.
  • Rba, Inc.
    Director Of Experience Design
    Rba, Inc. Jan 2013 - Jan 2017
    Wayzata, Mn, Us
    • Built, led & scaled RBA's Digital Experience Design (DXD) capability encompassing Design Research, UX Strategy, Interaction Design & Visual Design• Grew RBA’s Digital Experience Design capabilities through hiring & professional development• Directed & executed Digital Experience Design efforts for various clients through the perfect blend of persuasive/authoritative presentation & collaborative conversation.• Drove thought leadership in Human-Centered Design, Design Thinking & Experience Design (e.g. UX, IXD, UXR, etc.) for the organization
  • Life Time Fitness
    User Experience Director
    Life Time Fitness Jul 2010 - Jan 2013
    Chanhassen, Mn, Us
    • Built, led & scaled LifeTime’s first User Experience team• Nurtured multidisciplinary partnerships with executives, leaders & teams across the organization to establish trust & ensure a collaborative work model• Established Human-Centered Design practices, processes, documentation & SOPs• Drove thought leadership in Human-Centered Design, Design Thinking & Experience Design (e.g. UX, IXD, UXR, etc.) for the organization
  • Acquity Group
    User Experience Manager
    Acquity Group Jan 2008 - Jul 2010
    Chicago, Illinois , Us
    • Directed and executed UX efforts for various clients• Developed standards & processes for consistent/flexible delivery of UX services• Grew UX capabilities through staffing and professional development
  • Razorfish
    Information Architect
    Razorfish Oct 2006 - Jan 2008
    New York, Ny, Us
    - Led and participated in user research, concept testing, & usability testing- Translated target audiences' needs/motivation into compelling interactions- Documented detailed information architecture and interaction designs for rich internet applications
  • Career Education Corporation
    Usability Engineer
    Career Education Corporation May 2005 - Oct 2006
    Schaumburg, Il, Us
    - Led and executed all aspects of the user-centered design process- Represented the Web Development team on 2 Institutional Effectiveness boards- Trained the Web Development team in user-centered design techniques
  • Hewitt Associates
    User Experience Analyst
    Hewitt Associates May 2003 - May 2005
    London, Gb
    - Insured a user-centered design of client HR portal- Facilitated communication between designers, implementers, and stakeholders- Gave customer/stakeholder walkthroughs and elicited feedback
  • Hewitt Associates
    Hr Technologist
    Hewitt Associates May 2000 - May 2003
    London, Gb
    - Technical support for custom HR tools - Technical trainer for new hire orientation & assisted with campus recruiting- Administered benefits for key client

Matthew Doty Skills

User Experience Information Architecture Usability Testing Interaction Design User Centered Design User Research Usability Site Maps User Interface Design User Interface Wire Framing Digital Strategy Strategy User Experience Design Heuristic Evaluation Persona Wireframes Public Speaking Prototype Axure Ethnography Card Sorting Employee Training Omnigraffle Usability Engineering Experience Design Requirements Gathering Information Design User Scenarios Mobile Devices Task Analysis User Stories Prototyping Strategy Development Training And Development Front End Accessibility Web Analytics Rapid Prototyping Web Project Management Mobile Applications Contextual Inquiry Paper Prototyping E Commerce Mobile Design Design Strategy Interactive Marketing Web Strategy Iterative Design Human Computer Interaction

Matthew Doty Education Details

  • Depaul University
    Depaul University
    Human-Computer Interaction
  • Brigham Young University
    Brigham Young University
    Psychology

Frequently Asked Questions about Matthew Doty

What company does Matthew Doty work for?

Matthew Doty works for Xdgo!

What is Matthew Doty's role at the current company?

Matthew Doty's current role is Vice President of UX, CX, and Product Design, Research and Strategy (Founder).

What is Matthew Doty's email address?

Matthew Doty's email address is ma****@****ail.com

What is Matthew Doty's direct phone number?

Matthew Doty's direct phone number is +195239*****

What schools did Matthew Doty attend?

Matthew Doty attended Depaul University, Brigham Young University.

What skills is Matthew Doty known for?

Matthew Doty has skills like User Experience, Information Architecture, Usability Testing, Interaction Design, User Centered Design, User Research, Usability, Site Maps, User Interface Design, User Interface, Wire Framing, Digital Strategy.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.