Matthew Tilley

Matthew Tilley Email and Phone Number

Everybody's favorite marketing partner @ RR Donnelley
Matthew Tilley's Location
Millers Creek, North Carolina, United States, United States
Matthew Tilley's Contact Details

Matthew Tilley work email

Matthew Tilley personal email

About Matthew Tilley

I’m a B2B marketing guy that builds and explains stuff.My passion is explaining complexity in accessible, engaging, and inspiring ways – particularly in ways that help build brands and spark sales. That puts marketing content strategy and development at the foundation of my success.My knack is building and scaling marketing functions from start up to global enterprise. That ability is on full display with my journey from creating an international field marketing organization at MaxPoint; to building a new content marketing function at Valassis, the acquiring company; and then going on to apply and amplify that work for Vericast, the larger holding company, as it seeks to unify and transform its brand. Right now, I'm thinking a lot about how the demands of consumers, the goals of brands and the transformation of marketing and technology are converging right in the middle of the economic uncertainty of 2023. Reach out if you've got insight to share on that!

Matthew Tilley's Current Company Details
RR Donnelley

Rr Donnelley

View
Everybody's favorite marketing partner
Matthew Tilley Work Experience Details
  • Rr Donnelley
    Vice President Of Growth Marketing
    Rr Donnelley Jul 2024 - Present
    Chicago, Illinois, Us
  • Vericast
    Vice President Of Growth Marketing
    Vericast Feb 2024 - Jul 2024
    San Antonio, Texas, Us
    The print and digital product lines were acquired by RR Donnelley in July 2024. My team was responsible for creating marketing strategies that drove scalable and sustainable revenue growth for our cooperative print media network, our CDP and MarTech solution, our digital AdTech capabilities and our financial solutions business. We were responsible for understanding customer behavior and market trends and translate that into audience segmentation, content strategy and marketing campaigns that create demand and fuel sales pipelines.
  • Vericast
    Executive Director, Content Marketing
    Vericast Nov 2021 - Feb 2024
    San Antonio, Texas, Us
    My team created the content that defined and drove Vericast marketing as a premier AdTech and MarTech solution provider. We executed the content strategy to support demand generation, events, branding, and public relations. We coordinated the storytelling across product, sales and executive functions to develop and deliver reports, blog posts, videos, infographics, presentations and interactive tools. We focused on identifying and communicating the Vericast story applied to current consumer trends, advertising tactics and vertically-specific marketing business challenges.
  • Valassis Marketing Solutions
    Senior Director, Content Marketing
    Valassis Marketing Solutions Oct 2017 - Nov 2021
    Livonia, Michigan, Us
    I built out a great team of internal and external resources to create and deliver content strategy and execution for the MarTech and AdTech solutions. We went from virtually no consistent output and a disconnected story to a predictable, sustainable cadence to further establish Valassis as a formidable MarTech brand.In 2021, Valassis' holding company began the process of unifying several legacy brands and go-to-market messaging under the Vericast name.
  • Maxpoint
    Senior Director Of Marketing
    Maxpoint Jul 2015 - Oct 2017
    Morrisville, Nc, Us
    Valassis acquired MaxPoint in October 2017.I scaled our marketing efforts to support this AdTech IPO and drive over $130M in sales and thousands of meetings and new opportunities annually. My cross-functional team managed over 400 marketing activations per year in support of the global sales team.
  • Maxpoint
    Director Of Field Marketing And Content
    Maxpoint Jan 2013 - Jun 2015
    Morrisville, Nc, Us
    I had a lot of fun building a global sales support organization that localized corporate marketing efforts for this unique AdTech firm. I also managed a super talented content team that fueled the company's marketing efforts -- from PR and web to sales materials and email campaigns.
  • Inmar
    Director Of Marketing, Promotion Network
    Inmar Sep 2005 - Jan 2013
    Winston-Salem, Nc, Us
    I led marketing for a suite of coupon redemption services the company provided to consumer packaged goods brands. I also created and executed the company’s digital communications strategy. Throughout my time at Inmar, I was known as the "coupon trends guy," analyzing and reporting on consumer promotion redemption and distribution trends.

Matthew Tilley Skills

Digital Marketing Marketing Strategy Strategy Marketing Marketing Communications Social Media Email Marketing Online Advertising Coupons Advertising B2b Marketing Integrated Marketing Analytics Marketing Management Public Speaking Brand Development Management Promotions Leadership Public Relations Business Development Media Relations Strategic Partnerships Digital Strategy Strategic Planning Lead Generation Social Media Marketing B2b Interactive Marketing E Commerce Direct Marketing Product Marketing Mobile Marketing Strategic Communications Sales Operations Digital Communication Corporate Communications Copywriting Website Development Event Management Creative Direction Mobile Devices Digital Media Digital Promotion Web Content Brand Management Marketing Research Promotion Planning Corporate Branding Market Research

Matthew Tilley Education Details

  • Wake Forest University
    Wake Forest University
    Business
  • Bob Jones University
    Bob Jones University
    Social Studies

Frequently Asked Questions about Matthew Tilley

What company does Matthew Tilley work for?

Matthew Tilley works for Rr Donnelley

What is Matthew Tilley's role at the current company?

Matthew Tilley's current role is Everybody's favorite marketing partner.

What is Matthew Tilley's email address?

Matthew Tilley's email address is mj****@****ail.com

What is Matthew Tilley's direct phone number?

Matthew Tilley's direct phone number is +191959*****

What schools did Matthew Tilley attend?

Matthew Tilley attended Wake Forest University, Bob Jones University.

What are some of Matthew Tilley's interests?

Matthew Tilley has interest in Writing, Social Justice, Social Media, Public Speaking, Reading, Africa, Rwanda, Teaching, Preaching, Advertising.

What skills is Matthew Tilley known for?

Matthew Tilley has skills like Digital Marketing, Marketing Strategy, Strategy, Marketing, Marketing Communications, Social Media, Email Marketing, Online Advertising, Coupons, Advertising, B2b Marketing, Integrated Marketing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.