Content Lead
CurrentAs Content Lead at BrewDog I am responsible for developing engaging and authentic short-form content with compelling narratives and cohesive brand messaging across a variety of social platforms and international markets. As well as coordinating with in-house creative teams, I also brief/manage freelance contributors to maintain consistent brand tone-of-voice with our diverse global audience. Drawing heavily on my storytelling skills honed during my time working in Film and TV Production I play a pivotal role in helping to shape the brands identity and fostering community engagement.