Matthew Lee Email and Phone Number
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My current role is as Chief Growth Officer of SMG's three agencies, Threefold, Lobster and Capture. I co-founded SMG in 2016 as the parent of Shopper Media agencies, Capture, Plan-Apps and Threefold. SMG was winner in the Lloyds Bank National Business Awards 2018 and placed 61st in The Sunday Times Virgin Atlantic Fast Track 2018 as well as listed in the Financial Times Future 100.I started my first agency, Capture with Joel Hopwood in 2008. It was ranked 18th in the 2012 Sunday Times Fast Track 100 and awarded membership of the Accelerate 250 by Lord Young and Sir Terry Leahy in May 2013. A keen follower of the Rolling Stones, I have seen them in concert over 150 times in 25 countries and am the largest individual contributor to their global touring museum show, Unzipped as well as the Guinness World Record holder for the World's Largest Collection. Previously, I spent an amazing and inspiring 9 years at dunnhumby.
Smg
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FounderSmg Oct 2016 - PresentLondon, England, GbWe’re the original pioneers in connected commerce marketing. For over 16 years, we’ve been partnering with major retailers, powering global brands and building meaningful connections with shoppers.
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FounderThreefold-Agency Oct 2016 - PresentNew York, New York, UsSMG x Threefold is the world's leading Retail Media Network specialist, headquartered in New York. Our primary mission is to unlock incremental brand and supplier budgets, curate media campaigns that supercharge sales and elevate our retail partners into top-tier omnichannel media owners, spanning in-store, off-site and online. -
FounderPlan-Apps Oct 2016 - PresentLondon, England, GbThe operating system of commerce marketing, Plan-Apps is transforming the commerce media industry by using data to effectively plan, manage, and evaluate your campaigns or retail media estate. -
Founder{Capture} Aug 2008 - PresentLondon, GbThe UK’s leading integrated commerce media agency. -
Sales DirectorDunnhumby Sep 2006 - Jul 2008Brook Green, London, Gb -
Commercial DirectorDunnhumby Sep 2004 - Sep 2006Brook Green, London, Gb
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Fmcg Client DirectorDunnhumby Sep 2002 - Sep 2004Brook Green, London, GbManaged the team of Account Managers selling targeted marketing programmes to all Non Food brands listed in Tesco. Developed “new and lapsed” targeting which increased coupons at till average redemption from 2% to 12%. Continuously smashed aggressive growth targets.
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Fmcg Client ManagerDunnhumby Mar 2002 - Sep 2002Brook Green, London, GbResponsible for designing and selling targeted marketing programmes to brands in the Tesco Clubcard statement. Sold the first dunnhumby activity to most of the top suppliers to Tesco including, P&G, Nestle, Diageo, Kraft (Mondelez), Mars, Reckitt Benkisser, Pepsico etc…
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Digital Marketing ManagerDunnhumby Mar 2001 - Feb 2002Brook Green, London, GbSelected agency partner and directed the design and build of dunnhumby’s most loved website. “Great website” became the most sited reason for applying among job applicants. The website was also the portal for Kroger’s (dunnhumby’s US Joint Venture Partner) first enquiry.
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Data ManagerDunnhumby Sep 1999 - Mar 2001Brook Green, London, GbResponsible for all data received from Tesco. Calculated shopping habits (dunnhumby’s propriety recency, frequency, value segmentation).
Matthew Lee Skills
Matthew Lee Education Details
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University Of StirlingMarketing With Economics -
University Of Illinois Urbana-ChampaignMarketing With Economics (Study Abroad Scholarship)
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Lancing College
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Sompting Abbotts
Frequently Asked Questions about Matthew Lee
What company does Matthew Lee work for?
Matthew Lee works for Smg
What is Matthew Lee's role at the current company?
Matthew Lee's current role is Founder at SMG, Threefold, Plan-Apps & Capture, Best Selling Author, YouTuber, Guinness World Record Holder, Investor.
What is Matthew Lee's email address?
Matthew Lee's email address is ma****@****g.co.uk
What is Matthew Lee's direct phone number?
Matthew Lee's direct phone number is 44 20 7314*****
What schools did Matthew Lee attend?
Matthew Lee attended University Of Stirling, University Of Illinois Urbana-Champaign, Lancing College, Sompting Abbotts.
What skills is Matthew Lee known for?
Matthew Lee has skills like Marketing Strategy, Customer Insight, Shopper Marketing, Segmentation, Direct Marketing, Retail, Digital Marketing, Strategy, Fmcg, Marketing Communications, New Business Development, Brand Management.
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