Matthew Leopold Email & Phone Number

London, Gb

London, Gb

The law matters. It really does. From buying a house, to writing a will - the law is there on your happiest days and your worst. The really important thing about the law is that it is fair and equal. It treats me in the same way as it treats you. My brand marketing skills and supreme modesty do not give me an unfair advantage. That's really powerful.The problem is, the law is complicated and complex - even to lawyers. That's where I step in. My role is to make the law simple to understand, easy to use and accessible. If lady law had a voice, it would sound like LexisNexis. I help make sure that the LexisNexis brand is clear, understandable and impactful. In a nutshell, my job is to help pivot LexisNexis away from its legal publishing heritage and be recognised as one of the biggest leaders in Legal Tech. I have had the thrill of leading the marketing and engagement programme for Lexis+ AI. Which, as you might have guessed, is our first-to-market, cutting edge AI tool for lawyers.If I can help LexisNexis make the law more accessible to lawyers, they can make the law more accessible to you. Access leads to equality. That's something worth getting out of bed for.And I still make tea for my team. That's a job requirement that seems to follow me around...

London, Gb

Parental leave is the hardest, yet most satisfying experience imaginable. To take 6-months away from work to focus entirely on my baby was incredible. We travelled the world (Australia, New Zealand, Germany, France, Spain and Qatar - to name a few). I came out the other side more sleep deprived and tired than when I started, but with a renewed wonder for the world.

Surbiton, Surrey, Gb

I love sponsorship and partnership marketing. It can be the magic dust that transforms a customer's opinion or change their behaviour. Sadly, the industry is often misunderstood. As a non-exec board director for the European Sponsorship Association, I am trying to shake up the industry and instigate change. My pet peeve is the lack of effective measurement and evaluation in the discipline. Spending bazillions of pounds/dollars on something that is ineffectively measured or tracked is - frankly - stupid. Together with the European Sponsorship Association, we are calling on the industry to change. If you see me speaking at a conference, there is a 9/10 chance that's what I'm talking about! The European Sponsorship Association also runs the European Sponsorship Awards. I get great delight in supporting the running of these fantastic awards. I am also Chair of Judges. I have been responsible for writing marking scheme and entry requirements for the awards. This is a harder and much less fun job than you would think.I have been sent to many fine European countries on behalf of ESA - including Norway, Ireland, Slovenia, Brussels and Italy. And Canada. Which, despite what Brexit may suggest, is definitely not in Europe.

London , Gb

There is nothing like that feeling of diving into the water. That sudden peace and serenity as the water covers your head and the beautiful light as it shines through. Swimming is a vital sport. It is the only sport that works your entire body without the wear and tear of other sports. Having spent 5 years of my life dedicated to promoting and marketing the sport, it is an honour to join the board of Directors and Trustees for the world's largest swimming fundraising event.

Belmont, Ca, Us

On paper, I am responsible for delivering brand strategy, advertising, sponsorship and PR marketing for this brilliant Software as a Service (SaaS) cloud communication business. But, as ever in a fast-paced tech company, I do a whole heap more. I also look after customer advocacy, analyst relations, investor relations, social media sales, strategic comms, messaging, events and employee engagement. I also make tea for the team. I don't know how that ended up in my job description. Set to hit $1bn turnover by 2020, RingCentral sits as a leader in the Gartner Magic Quadrant for Unified Communications as a Service. And what is Unified Communications as a Service, I hear you ask? A good question. It is the technical term for rolling your mobile phone, your desk phone, your video conferencing, team messaging and file sharing into one app. Doesn't matter where you are in the world or what device happens to have battery - one click and every channel of communication is at your fingertips. We are changing the world with our product. That, as my American colleagues would say, is "Awesome".

London, -, Gb

Who doesn't love the amazing world of aviation? Climb into a metal tube and a few hours later you emerge in a different world, a different culture, a different climate. The airline industry is exciting and glamorous. As the adage goes, “travel is about the journey, not the destination”. Galileo Watermark is about making the journey even more enjoyable. They are one of the world’s largest amenity, meal service and textile suppliers for the industry. Basically, everything that can turn an airline journey from a necessity to a pleasure. No one likes travelling in economy with your knees around your ears (especially when you are stupidly tall like me) and the expectations of business class travellers are high. In both cases, it is the work that GW designs, sources and manufactures that makes the difference.As Global Commercial and Marketing Director, I was responsible for the group’s marketing around the world. I was also responsible for all HR, recruitment, legal and IT across our 4 global offices. From trade shows, to brand partnerships, conferences and thought leadership, with a team across 4 counties – no day was ever the same.

Windsor, England, Gb

Just when I thought it would be hard to improve on my job, I was offered an extended remit. I moved into a Group function. I know, that sounds very grand. Well, it was grand. They had SPARKLING WATER on tap! Working in Corporate Affairs, I led brand partnerships (sponsorship) across Centrica Group companies globally. Learning new markets and meeting new people - it was humbling and fun to adapt to new markets. Corporate Citizenship agenda rested heavily on a brand reputation strategy. Essentially, my goal was to build on Centrica Group’s international brand reputation. I was responsible for the full integrated marketing mix with a budget that would make your eyes water (with joy). At the heart of everything was brand development and brand reputation. I created strategy that led to content, videos, blogs, digital campaigns and ATL/BTL advertising campaigns. I was also leading the big Corporate Communications and PR machine for brand messaging, but, supported on general media relations, press releases and investor relations.

Windsor, England, Gb

Following the glitz and glamour of London 2012 (and, of course, the success of the campaigns), I was asked to lead all of BG's sponsorship and brand partnership programmes. I ramped up our PR machine, developed a strategic plan for Social media and Digital marketing. I shaped an advertising campaign to maximise our brand impact around the Commonwealth Games. I oversaw partnerships with British Swimming, Total Sports, Leeds Rhinos and English Cricket to name a few. I created a holistic brand strategy, adding and removing assets and rights. We created some brilliant (even if I say so myself) campaigns that were laser focused on transforming the perception and experiences of target customers. I built out our social media footprint, built digital and traditional advertising campaigns and oversaw events across the nation.I learnt the hard way. Sponsorship needs very careful and detailed planning. It can make a massive impact or it can be a big waste of money. It begins and ends with strategy. It works or fails based on customer insights. I also learnt the importance of crisis communications (well, the pre-planning of them) and the nuts and bolts of media relations.

Windsor, England, Gb

Usually, when the Managing Director comes up to your desk, places a hand on your shoulder and asks you to come into an office - you would rightfully be nervous. Thankfully, when the legendary Chris Jansen did this to me, he asked me to take on the formidable challenge of delivering the British Gas sponsorship of British Swimming through the London 2012 Olympics. Working with a truly brilliant team of talented marketeers in-house and a comprehensive team of agencies, we created an outstanding set of campaigns that transformed the BG brand in the eyes of our customers. Generally, it is not a good day when British Gas ends up on the front page of newspapers. Yet, through sponsorship, we secured front page coverage on the Times, Telegraph and Daily Mail. We were regularly on BBC News and Sky. More importantly, we increased our customers' interest in swimming and as a result ensured more children learnt to swim.

Windsor, Berkshire, Gb

Joining the Centrica Graduate programme was a brilliant way to start my career. As promised in the marketing blurb, I was flung immediately into the deep end. I spent the first 3 months as a team manager in a British Gas contact centre, responsible for a 25 person team based across Leeds and Glasgow. As one might expect in a grad programme, as soon as I was on top of my remit, it was time to change roles. I spent a pretty tough few months as a front line manager for 15 boiler engineers. Covering a patch across central Leeds, I was responsible for the operational performance, safety and targets for the team. This was probably the hardest job I have ever done. But, after a rocky first month, the engineers warmed to my mellow Berkshire accent and (with some bacon sarnie encouragement) we performed exceptionally well as a team.I spent my second and final year of the grad programme in the British Gas HQ in Staines. I joined the competitor intelligence team – looking at terms and conditions, small print and getting knee deep in Google. After a fascinating 6 months, I became one of the UK’s leading experts on the boiler repair industry. There can't be many of us. For my final rotation, I moved into Loyalty and was responsible for the internal engagement for BG’s launch of Nectar points. I spent a brilliant 6 months running up and down the country getting all of the business to fall in love with, promote and engage with Nectar.

Windsor, Berkshire, Gb

Summer's here! For many uni students, this means weeks of bumming on a beach, hiking mountains and meeting with friends. For me, I spent 10-weeks in a Leeds contact centre.Actually, I was doing a summer internship with British Gas. I was working in the Home Services division of British Gas and tasked to identify the issues preventing sales of central heating upgrades. It may not sound glamourous, but I had a fantastic time. I learnt a lot about business in a very short period. I was given a project and sent away for 10 weeks to work out a solution. There is no better way to learn. I was even offered a graduate placement as a result, so this was just the beginning of my British Gas journey.

London, Gb

I love politics. I love the people, the workings and the history. Getting the opportunity to walk up and down (ok, I might have strutted up and down) the corridors of power was nothing short of life-changing. As an Assistant Clerk in the Public Bill Office, I primarily supported the delivery of the Cross Rail Bill at committee stage. This was, and there is no easy way to put this, not quite the glittering start to the political career I dreamt about. Needless to say - I don't work in Government or politics. Yet.

Ba (Hons), Geography

Gcse, As And A2 Levels