Matthew Lonsdale Email and Phone Number
Ever tried playing chess in the dark while the pieces keep moving? Welcome to my world, 15+ years in the Australian Army’s intelligence playground.I’ve been the guy making “Mission: Impossible” look easy. Leading intel teams in high-pressure environments? Check. Providing actionable intel to Special Ops expecting perfection? Double check. No pressure.Before that, I dove into PSYOPS, getting into people’s heads, strategically, of course. Think mind games before social media made it cool.Now, I turn data overload into actionable strategies and teach others to outsmart the “smartest” adversaries. Whether outmaneuvering bad guys or introducing AI to make sense of chaos, I’m driven to stay two steps ahead, because one isn’t enough.Transitioning from active duty (apparently, dodging bullets isn’t a lifelong career), I’m keen to share my insights with those navigating the complex world of security and intelligence. The future is digital, and bridging the gap between boots and bytes is my thing.Areas of Expertise (Allegedly):• Turning Confusion into Strategy: Making sense of complex data so you don’t have to.• Outsmarting the “Smartest” Adversaries: Keeping bad guys on their toes (and occasionally making them trip).• PSYOPS Maestro: Influencing perceptions and behaviors, because why not get into people’s heads?• AI & Automation Enthusiast: Leveraging tech to enhance threat detection, embracing robots one algorithm at a time.• Mentoring the Next Generation: Preparing future intel pros to tackle challenges they’ll probably blame me for.Why You Might Want to Connect (or Not):• Tired of complex security challenges? Let me do the thinking.• If you believe that “the cloud” isn’t just something that ruins picnics.• Seeking real-world insights not in any manual (trust me, I’ve checked).• Enjoy a good chat about outsmarting adversaries and making it look easy.Final Thoughts:Stepping into the next chapter (hopefully with fewer 4 a.m. wake-up calls), I’m excited to apply my experience to new challenges and help others navigate security and intelligence. The game’s changing, but the goal remains: stay ahead of the curve and have a little fun doing it.Feel free to reach out, if nothing else, I promise it won’t be boring.
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Founder And Managing DirectorSurge IntelligencePerth, Wa, Au
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FounderQ Branch Ai Jul 2024 - PresentAustraliaDecided that dodging bullets and outsmarting bad guys wasn’t challenging enough, so I founded Q Branch AI, a security and intelligence consulting firm that’s all about staying two steps ahead (because one step is for amateurs).What We Do:Intelligence & Security Consulting:• Turning security nightmares into actionable strategies. Think of us as the antidote to confusion.AI-Powered Solutions:• Leveraging cutting-edge AI to make sense of data overload—embracing the robot uprising one algorithm at a time.Psychological Operations (PSYOPS) Expertise:• Getting into people’s heads (strategically, of course) to influence perceptions and behaviors. It’s like mind games, but professional.Training & Development:• Mentoring the next generation of intelligence professionals so they can tackle challenges they’ll probably blame me for later.My Role:Chief Chaos Organizer:• Oversee all operations, ensuring our clients stay ahead of threats without losing sleep (or their minds).Strategic Visionary:• Develop innovative solutions that bridge the gap between traditional intelligence and modern technology. Because the future of warfare is digital, whether we like it or not.Client Whisperer:• Translate complex security jargon into plain English. No smoke and mirrors—just clear, actionable advice.Team Leader:• Assemble a motley crew of experts who are as passionate about outsmarting adversaries as I am (and who tolerate my sense of humor).Why It Matters:At Q Branch AI, we’re all about turning the tables on threats, whether they’re lurking in the shadows or hiding in plain sight. We combine real-world experience with cutting-edge tech to provide solutions that are as effective as they are innovative.Feel Like Making Security Less of a Headache?Reach out. If nothing else, I promise it won’t be boring. -
Instructor | Defence School Of IntelligenceAustralian Army Jan 2023 - PresentCanungra, Queensland, AustraliaTraining the next generation of intelligence operators while slipping in some real-world knowledge they won’t find in a manual.- Delivering advanced training in operational planning, intelligence analysis, and counterintelligence—basically teaching people how to outsmart the smartest. - Developing mission-critical course material tailored for actual operational needs, not hypothetical ones that might look good on paper. - Mentoring junior intelligence analysts, ensuring they’re ready for anything from deployment to boardroom briefings.- Introducing AI and automation in intelligence processes to enhance data analysis and threat detection—because the future of warfare is digital, whether we like it or not. -
Intelligence Operations Analyst/Supervisor | Special Air Service Regiment (Sasr)Australian Army Jan 2018 - Jan 2023Perth, Western Australia, AustraliaI spent five years leading intelligence teams in some of the most high-pressure environments imaginable, providing actionable intelligence to Special Ops teams. No pressure, right?- Led teams across multiple deployments, making sure that when the boots hit the ground, they had intel that didn’t miss a beat.- Conducted threat and vulnerability assessments so detailed they made “Mission: Impossible” look like a vacation brochure.- Specialised in counterintelligence and surveillance operations to keep the bad guys guessing (and usually running).- Developed advanced intel collection methods, including the kind of coding and software techniques that made James Bond’s gadgets look outdated.- Worked hand-in-hand with global intelligence agencies, contributing to the kind of joint ops that actually stop bad guys—not just talk about it.- Played a real-time role in delivering intelligence that disrupted hostile operations both domestically and internationally.
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Psychological Operations Operator | 1St Intelligence BattalionAustralian Army Oct 2015 - Jan 2018Brisbane, Queensland, AustraliaEver tried getting into someone’s head on a strategic level? Welcome to PSYOPS.- Spearheaded OSINT operations to gather and analyse publicly available information because the best secrets are hiding in plain sight.- Developed and executed PSYOPS campaigns that didn’t just target enemy behaviors—they got into their heads, influencing perceptions and actions.- Led social media exploitation to identify key narratives and manipulate them—yes, we were doing it before it was cool.- Used Hofstede’s cultural dimensions theory to craft PSYOPS campaigns that resonated with local populations—because targeting people means understanding them first.- Measured the performance, effectiveness, and impact of these influence campaigns in real-time—adjusting strategy on the fly like a chess grandmaster mid-match.- Coordinated with coalition partners and interagency stakeholders, ensuring seamless integration of intelligence into broader operations.
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Executive Assistant | Headquarters 1St BrigadeAustralian Army May 2015 - Oct 2015Darwin, Northern Territory, AustraliaThey call it "executive assistant," but it's really the nerve center of the office.- Provided operational and administrative support to senior military officers, essentially being the glue that holds everything together.- Coordinated key meetings and events with the precision of a military operation (because sometimes they actually were).- Managed sensitive information, ensuring critical communications went exactly where they were supposed to, with no room for error.- Introduced process improvements that streamlined the entire operation—making everyone's life easier, including mine.
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Reserve Soldier | 16 Royal Western Australia RegimentAustralian Army Mar 2013 - May 2015Perth, Western Australia, AustraliaTrained for combat. Stood ready. Supported domestic security operations. And did all of this while balancing a civilian life—because sometimes you just don’t sleep.- Trained in infantry tactics, handling weapon systems, and navigating small-unit tactics under pressure.- Participated in regular field exercises to maintain combat readiness and stay sharp.- Supported field deployments, contributing to security operations in environments that were anything but predictable.- Worked closely with fellow soldiers to achieve objectives in fast-moving, high-pressure situations.
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Rifleman | 8/9 Royal Australian RegimentAustralian Army Feb 2009 - Mar 2013Brisbane, Queensland, AustraliaSpent four years as part of an infantry unit, mastering the basics of soldiering—because when you’re out there, you need to be able to rely on the fundamentals.- Conducted tactical operations, patrols, and security missions, often in environments where you’re sweating from both the heat and the pressure.- Mastered core infantry skills—everything from weapons handling to urban combat operations (yes, like in the movies, but with real consequences).- Participated in large-scale field exercises that simulate real-world combat, honing my ability to think and react in real-time.- Supported domestic security and peacekeeping ops, staying sharp and operationally effective through it all.
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Security AdvisorWilson Security Oct 2013 - May 2014Papua New GuineaWhat’s harder than providing security in remote and high-threat environments? Doing it in Papua New Guinea, where the challenges are as complex as the terrain.- Provided security advice and operational support for infrastructure projects, ensuring safety in areas where threats were a daily reality.- Conducted thorough security assessments, identifying risks and implementing mitigation measures before they became problems.- Liaised with local authorities, ensuring compliance with regulations and navigating the geopolitical minefields of the region.- Led on-the-ground security efforts, making sure that nothing and no one was left vulnerable.Supervised local security personnel, providing training to enhance their readiness in high-threat environments. -
Operations ManagerRay Mancini Academy Apr 2013 - Oct 2013Perth, Western Australia, AustraliaManaged operations like a battlefield commander, ensuring logistics, staffing, and project execution were on point—because delays aren’t just inconvenient; they’re costly.- Led a team across multiple projects, streamlining processes and boosting efficiency by 15%—proof that small changes can have a big impact.- Developed strategies that optimized resources and cut down on project delays, because time is money.- Worked directly with clients, delivering projects on time, on budget, and beyond expectations.- Introduced process improvements that resulted in better tracking and transparency across all operations.
Frequently Asked Questions about Matthew Lonsdale
What company does Matthew Lonsdale work for?
Matthew Lonsdale works for Surge Intelligence
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Matthew Lonsdale's current role is Founder and Managing Director.
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Matt Lonsdale
Experienced Project Manager - Building & Construction Industry TransitionGreater Sydney Area -
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