- Develop strategic partnerships in the IoT, hospitality & smart home security segments.- Advocate alliances with industry principals in home-sharing and short-rental economies.- Define go-to market strategies for North America channels.- Direct distribution arrangements for e-commerce and B&M sales networks in N. & S. America- Project management for 3rd party platform integration and API licensing.- Coordinate operational requirements for product rollout with overseas HQ.- Develop campaigns and promotion planning.- Negotiate pipeline deals in niche markets.- Implement multi-channel pricing structures.- Technical training for corporate & institutional clients.- Identify gaps in end user product & service support and devise solutions.- Streamline onboarding & customer experience.- OEM and ODM development with manufacturers.- Steering committee for Product Development

Responsible for Product-to-Market Strategies, Brand Marketing, Distribution Channel Management, Product Sourcing & Development, and overall Category Profitability. o Act in top management capacity for the company to initiate and execute all strategic decision making for array of brands, products and services in multiple sales channels.o Directly report to COO in all facets of business unit performance for Locks & Security Division.o Make all executive decisions regarding product life cycle, profitability, selling position in relation to our corporate agenda and reputation.o Identify and monitor business risk and opportunities and report to Chairman.o Department Head for 4 departments: Marketing, Project Sales, Wholesale, and Product Support, in charge of all hiring, training, and performance appraisals.o Develop annual sales targets, KPI’s and general management roadmaps.o Perform ABC valuation analysis of current inventories.o Manage brand diversification and product line ROI investment strategies.

o Solely responsible for 3 profit centers and 4 departments with 15 full-time staffo Managing role as regional distributor/agent for represented vendors from US, Italy, Spain, Israel, and SE Asia.o Acquire high-end international brands for Lighting Division sales in retail showrooms.o Act as brand owner responsible for market positions of over 20 product lineso Identify market patterns and factors in product and department sales behavior.o Implement all product segmentation plans for multiple sales channel alignment. o Purchase requisition planning and inventory replenishment approvalso Manage internal guidelines and user policies for warranty & after-sales service on semi-annual basis.

o Manage inventories to establish safety stock levels, and life-cycles benchmarks for purchasing team execution.o Create warranty policies and end-user documentation for customer service department operations.o Produce all training plans and presentations for internal and external customers.o Administer division setup for product support and associated services. o Handle end-user complaints and resolving problems on customer service hotline.o In-charge of all technician hiring and installation scope of services.o Document workflows and operational guideline drafting.