Founder And Ceo
CurrentHelping innovative and best-in-class brands grow their Foodservice business.
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@whitestripefoods.com
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Matt Cotton is listed as Founder & CEO | Keynote Speaker | Foodservice Advisor at Rooted Food Sales, based in Newburyport, Massachusetts, United States. AeroLeads shows a work email signal at whitestripefoods.com and a matched LinkedIn profile for Matt Cotton.
Matt Cotton previously worked as Founder and CEO at Rooted Food Sales and Strategic Advisor at Atlantic Sea Farms. Matt Cotton holds Bachelor'S Degree, Communication from University Of Rhode Island.
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After 6+ years of being a “pitch man” for Vitamix (microphone and all), I shifted to the Foodservice industry in 2014. I built robust Foodservice businesses from scratch at two emerging brands (both within a year). I then spent three years with a 60 million-dollar food company, which offered me a totally different vantage point on the industry. In March 2020, I combined all of my experience and started my own brokerage that is focused on “better for you” brands, Rooted Food Sales. I am beyond grateful to get to work with people I love and help incredible brands grow their business in the Foodservice world!
Listed skills include Sales, Sales Management, Marketing Strategy, Management, and 9 others.
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Newburyport , Massachusetts , Us
Helping innovative and best-in-class brands grow their Foodservice business.
• Created new distribution with Sysco, US Foods, PFG, Reinhart and other regional distributors in the first 6 months• Launched and managed 4 new regional brokers in first 6 months• Created a partnership with Foodbuy/Compass • Led Farmwise sales into College and University, Business and Industry, Healthcare and Concessions • A small sample of accounts include Gillette Stadium, Fenway Park, U Maryland, URI, Harvard, LinkedIn and Kaiser Permanente
Lowell, Massachusetts, Us
• Created 7 new points of distribution in first 18 months• Established and launched four new accounts that brought in $1,000,000+ annually in sales• Successfully brought company into the College and University category, gaining over 15 new accounts including University of Maryland, MIT and BU• Launched, managed, two brokerages in New England and upstate New York
Newburyport, Ma, Us
• Grew Food Service sales from $0 to 15+ major distributors, 100+ operators, $250,000 gross sales in first 6 months• Brought 7 new SKUs to market across c-store, campus, restaurant, concession, grocery, B&I, HC• Launched, managed 4 brokerages, 45+ broker reps across 10 states • Managed company’s presence at distributor food shows, district meetings & general sales meetings; Good Tastes’ lead representative at all shows/meetings
Olmsted Falls, Oh, Us
• Researched new opportunities; created and managed Vitamix’s market share in over 100 new venues.• Sold over 1550 units in 2013 with gross sales of $650,000.• Ranked first in sales for Northeast region in 2013 and second in 2010, 2011 and 2012 and was awarded MVP in 2010, placed first in quality sales in 2010• Chosen Sales Representative for Whole Foods kickoff trial event after just six months with the company resulting in selling over 40 units in five days; sparking the now very successful partnership with Whole Foods• Helped manage, maintain and grow the Massachusetts Whole Foods account from the onset of partnership
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Matt Cotton works for Rooted Food Sales.
Matt Cotton is listed as Founder & CEO | Keynote Speaker | Foodservice Advisor at Rooted Food Sales.
AeroLeads has found 1 work email signal at @whitestripefoods.com for Matt Cotton at Rooted Food Sales.
Matt Cotton is based in Newburyport, Massachusetts, United States while working with Rooted Food Sales.
Matt Cotton has worked for Rooted Food Sales, Atlantic Sea Farms, Rodeo Cpg, Veggie Fries, and Plenus Group, Inc..
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Matt Cotton holds Bachelor'S Degree, Communication from University Of Rhode Island.
Matt Cotton is listed with skills including Sales, Sales Management, Marketing Strategy, Management, Forecasting, Strategic Planning, Sales Operations, and Account Management.
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