Leading GenAI Research, Strategy and Enabled Asurion's access and understanding, evaluating Large Language Models (LLM) by securing relationships with Azure OpenAI, AWS Bedrock, Google Vertex.Spearhead evaluations of LLM pricing, access, and cross functional leader for Data Science.Collaborated with Data Scientists and ML Engineers to launch Asurion’s first Expert copilots, focusing on product innovation using Generative AI translating requirements to technology partners.Contributed to Executive communication for Board of Directors AI strategy, with Future of Support Prototypes and Design workshops leading to the creation of new GenAI ideas.Facilitated education and alignment of responsible AI, coordinating with security and legal teams.Drove alignment with Senior leaders decisioning on AI investments, with thorough cost and technical analysis, program objectives, market situation, and research from external sources.

Leading a team of Product Managers, Engineers, and Data Scientists to pilot, test and scale AI/ML solutions. Focused on developing ML Solutions for Experts in the call center space to improve customer experience.

Leading product analytics team which develops AI and Data driven business decisions, enabling new solutions, growing new revenue streams, unlocking valuable features and experiences for customers.

Client solutions services lead for a major North American client. Responsible for customer experience and service KPIs including discovery, on-boarding, service utilization, and integration with wireless partners.

Marketing StrategyPlan, develop, implement and measure strategic campaigns. Develop sales support/promotional materials for existing or new product launches, creating brand messaging, developing strategies for market positioning, channel development and customer segmentation.

Marketing StrategyPlan, develop, implement and measure strategic campaigns. Develop sales support/promotional materials for existing or new product launches, creating brand messaging, developing strategies for market positioning, channel development and customer segmentation.

Clients come to us looking for help to achieve their online goals. My role is to coordinate our agency resources of designers and developers to complete these interactive projects. My background as a mobile marketer and project manager allow me to think strategically and creatively while managing the scope of projects to meet assigned budget and timeline.

-Translating wireless market data needs into product requirements-Business case development revenue/EBITDA and pricing-Monitoring services product life cycles to determine variations and enhancements-Developing product training materials -Develop data services launch strategy and implementation

-Advertising and customer facing marketing materials for iWireless.-$7 million advertising budget for Cincinnati Bell wireless and iWireless.-Direct communications for iWireless-Marketing Manager for zstreettv.com, a Cincinnati based video site.

-Responsible for over $7 million wireless advertising budget-Develop strategy for the prepaid wireless marketing plan -Efficiently managed and scripted all base communications and consumer facing marketing-Effectively maintained / managed content and info on iWireless website-Owner of all standard and premium shortcodes binds, working with media and content aggregators

-Responsible for Wireless competitor tracking and overview-Supported merchandising, collateral, and retail management for wireless -Attained 20% response rates for wireless monthly churn mailings resulting in significantly lower churn over control group-Set strategy for marketing promotions for various events and sponsorships