Executed campaigns to drive customer acquisition, enhance fan engagement, and boost retention & sales for the Wildcat Athletic Department.Partnered with Dr. Pepper and Dunkin' Donuts to execute marketing strategies and maximize brand visibility through fan-focused promotions.Collaborated with Production, Design, and Communication teams to deliver seamless promotions for games and events, meeting tight deadlines.Designed dynamic graphics for Wildcat social media and stadium promotions, driving audience interaction and brand recognition.

Produced high-quality photo and video content to support and enhance marketing and communication strategies for the Wildcat Athletics Department.

Creative content producer and marketing specialist for multiple UNH varsity club sports teams, including Club Hockey, Rugby, Wrestling, and Lacrosse.Created impactful photos, videos, and graphics to elevate social media presence and drive brand advocacy.

Directed creative promotional campaigns for brands such as Loyal Fitness Gym Apparel, Sassy Balls, The Heart Dog Company, and The Traveling Yoga Company. Delivered strategic marketing promotions that boosted brand visibility, drove audience engagement, and enhanced customer retention through innovative content and targeted messaging.Collaborated with Marketing Managers and Product Managers to enhance product desirability and services, ensuring alignment with target audience needs and market trends.