Matthew Campbell Email & Phone Number

Anmore, Bc, Ca

Richmond, British Columbia, Canada

British Columbia, Canada

Soupcan Marketing provides consulting services to small and medium businesses who are in need of marketing strategy, performance measurement and pragmatic marketing services. We have a unique specialization in corporate and product rebranding services. Clients include: Discovery Battery, Metro Women’s Soccer League, Accumulated Ocean Energy, Soccer Express, Coastal Offroad, DHydra Technologies, A3 Creative, Iso-Bar (Fit Stars), AdvanTec Industrial, MAIS Software, JET Group (Now SureWerx), Acuva Tech., Smart Savvy & Associates, Port Moody Soccer Club, etc.Soupcan Marketing is a small, full service marketing agency that is equipped to handle all of your marketing needs. We'd love to connect with you.

Richmond, Bc

My primary responsibility is to manage the marketing team at SOLV4EX and all the activity for Discover Battery and Canadian Energy. In addition to managing the team, I am responsible for all digital marketing activities from websites to digital advertising.Achievements:-Launched a comprehensive marketing campaign for a new product launch that resulted in $3M in orders prior to sample products being available for testing.-Implemented measurements to digital marketing activity to measure the success of campaigns that have resulted in significant cost savings.

Richmond, British Columbia, Canada

Discover Battery is a SOLV4EX managed company.

Richmond, British Columbia, Canada

Canadian Energy is a SOLV4EX managed company.

Langley, Bc

- Product rationalization (align products across marine brands) - Develop rolling 3-year product roadmap- Determine new product opportunities based on capabilities, research and customer feedback- Collaborate with engineering department to deliver products on time and on budget- Contribute prospective opportunities to the CRM for sales department- Develop and execute marketing plan across channels to elevate brand profile- Increase website traffic through social media, SEO and email campaigns- Develop and execute industry related tradeshow and conference plan

Alberta - Remote From British Columbia

We find high calibre marketing, communications, creative and sales professionals with proven track records and in-demand skills for companies who need them. Our specialty is strong relationships. We get to know our candidates and we explore the job requirements, cultural context and business objectives surrounding each hire. And yes… we're good at smoking out the 'pretenders' too.Clients include : MEC, lululemon, Best Buy, Wasserman + Partners, Teck, Mission Hill (MAG), TC TransContinental, Overwaitea Foods, Rocky Mountaineer, SAGE Software, Earls Restaurants

Vancouver, Canada Area

• Established and executed a strategic, global marketing plan with budget to support.• Completed rebranding for the trucking business including collateral materials, customer testimonial video and website.• Developed a comprehensive communication strategy to ensure customer retention and new business growth through advertising, email, webinars and training.• Planned and executed launch plan for a revolutionary new product for global natural gas trucking market resulting in an initial order of 900 units.• Established measurement of all marketing activity to ensure efficacy and to foster a culture of continuous improvement. • Built relationships with key members of the media to establish strong support for Westport products and services.• Planned and executed on tradeshows and other field activities including customer demos that resulted in multi-unit orders.• Managed relationship of an external marketing agency to aid in the execution of strategic plan.

Burnaby, Bc

• Headed rebranding project upon acquisition of Xantrex by Schneider Electric and continued to lead all solar business unit marketing and communication activity to ensure brand standards and key messages were consistently applied.• Developed marketing communication strategic plan to support the business unit as well as the overall corporate objectives and held global responsibility to ensure plans were understood, implemented and executed.• Managed budget forecasting for business unit marketing communication and provided business guidance to Schneider Electric’s country marketing organizations for their budget planning.• Launched new product lines with integrated marketing communications package including global marketing assets to be used to support regional sales organizations.• Responsible for business unit public relations and media training, including preparing key messages for spokespeople to help drive share of voice in the solar community.• Planned and executed large tradeshows and events to promote Schneider Electric solutions resulting in over $50 million in sales leads per event.

Burnaby, Bc

Xantrex Technology Inc. was purchased by Schneider Electric in October 2008.

Vancouver, Bc

• Led marketing and business development initiatives to aid in successfully launching a new business VoIP phone service across Canada. • Proactively identified potential Shift Networks dealers, presented business propositions, negotiated contractual agreements and implemented channel programs. • Effectively led marketing support, sales training, channel conflict resolution, logistics and developed custom client VoIP solutions. • Developed and executed national dealer training to aid in dealer development and to increase sales which resulted in increased sales and more satisfied customers. • Deployed a secondary, more advanced VoIP network based on customer requirements and acted as product marketing expert develop a pricing strategy to meet business goals.

Western Canada

• Managed a team of 45 full-time and part-time sales & marketing representatives to cover all major retail accounts in Western Canada. • Effectively developed and maintained relationships with key decision makers and initiated marketing events with retailers to increase product placement and sell through.• Coached and developed teams to exceed sales targets; developed key performance measures and bonus structures to reward excellence.

Western Canada

• Managed all key accounts for Fido, Rogers and Telus dealers in Western Canada.

Vancouver, Lower Mainland (Multiple Locations)

Pragmatic Marketing Iii, Marketing

Marketing Management Certificate (In Progress), Marketing/Marketing Management, General

Science & Business