Matthew Van Der Velde Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca, Us

Conduct fact finding meetings with clients to understand business challenges and research objectives.Synthesize multiple data sources to develop and present story-driven reports with actionable insights.Develop and lead training on proprietary methodologies, operational systems, and internal processes.

Executed fundamentals of ad optimization and brand tracking research; questionnaire development, dataproofing/weighting, coding qualitative data, analyzing trends, and drafting proposals/SOWs.Coordinated between multiple departments through frequent scope changes and tight deadlines.Identified and remedied inefficiencies/redundancies in project life cycles resulting in higher productivity.

Encino

Managed multiple product evaluation, diary, mission, and ad effectiveness studies simultaneously, exceeding $500,000 in revenue annually.Assessed impact of survey variables such as language, length, and question type on survey performance to perfect methodology.Informed customers of mobile capabilities and coordinated that knowledge between internal departments through use of synchronized S.O.P. and fun quizzes.Tracked all mobile projects and used fielding trends to more accurately calculate feasibility and pricing.Compiled and updated competitor product offerings and generated market assessments to identify areas for potential opportunity.Revamped data entry process to leverage proprietary survey platform; increased speed and data quality.

Encino, Ca

Reviewed, edited, and approved catalog of >5,000 brands and >55,000 unique products.Developed heuristics for taxonomic classification of products. Identified and adapted rules for products that did not meet defined criteria.Aggregated and curated list of all U.S. brands and manufacturers for integration on mobile and web platform.Assisted in UI/UX development of flagging system, “Review Queue,” and “New Products Queue."Built, modified, and launched surveys and concept tests according to client specifications and purpose.Uncovered problematic sample size and rounding error in panel response data resulting in more accurate statistics.Instituted benchmarks to motivate and assess productivity as team leader.

Denver, Colorado And Los Angeles, California

Performed face-to-face public outreach and fundraised for: Planned Parenthood Federation of America, The Nature Conservancy, American Civil Liberties Union, and The Southern Poverty Law Center.Designed and implemented field canvassing strategies for maximum productivity.Doubled canvassing sites utilized and managed coordination with outside groups.Planned and executed marketing strategy for recruitment, conducted interviews, hired and trained employeesCompiled daily fundraising totals for multiple crews (>$1,000) and entered data into record-keeping logs for statistics and analysis of office performance.

Office For Students With Disabilities

Filed, copied, and handled highly confidential documents and material.Answered phones, scheduled appointments, and managed several professionals’ calendars.Provided patrons with accurate information about office procedures and processes.Used Microsoft Office (Word, Excel, Powerpoint, and Outlook) extensively.

Computer Science & Engineering

Filed, copied, and handed confidential materials.Distributed mail and ordered/organized supplies for entire office.Performed minor accounting services – processed reimbursements, reviewed payments, and balanced budgets.Prepared conference rooms for meetings and daily coffee hour.Facilitated department events, seminars, symposiums, and guest speakers.