Matt Weldon Email & Phone Number

Atlanta, Us

Atlanta, Us

Englewood, Co, Us

Managed the entire Sling TV product design team for app and website w/12 direct reports (designers + researchers), distributed across remote locations and offices. Led execution of app redesign efforts across 3 design systems and over a dozen hardware platforms, as well as new 2022 product initiatives.

New York, Ny, Us

In this role, I operated as leader of Eight Sleep's app redesign efforts, user research initiatives and UX strategy.

Provided Product Design, User Research and UX Strategy for a few different startups.

Washington, D.C., Us

Throughout this tenure, I operated as design lead for new age-restricted JUUL device activation initiatives, as well as features and onboarding experience for JUUL's mobile app in Canada and UK.

Over the course of this role, I served as leader of Depict's UX efforts. Led UX design, UX research, and product strategy for Depict's iOS app, Depict Frame UI, and depict.com website.

San Francisco, California, Us

First UX hire at August.- Hired, managed and mentored a team of 3 direct UX reports, in addition to individual contributor work.- Shipped all iOS and Android features, including:- In-app installation guides, user onboarding, 2-factor auth signup, and device setup experiences + troubleshooting for four connected hardware products (across three generations of products)- Guest invite and access management flows- Call, notification and video chat flows for August Doorbell Cam- Auto-Unlock setup, including a full redesign- Apple Watch, iOS widgets- "Stories"-based activity feed- Several third-party integrations including Nest Cam / Nest Thermostat, airbnb, IFTTT, Logitech Harmony, Logitech POP Home Switch, XFinity Home and many othersLed and managed user research efforts, both internally and with external contractors.Day to day duties included:- Creating / managing hundreds of artboards, as well as a style guide, in Sketch and Zeplin;creating / testing interactive UI prototypes using Flinto, Tumult Hype, and other tools;- Creating video prototypes of feature concepts in Hype/Flinto/Final Cut Pro;- Creating end-to-end task flows in Omnigraffle;- Offering design input and guidance on direct interactions with our hardware products;- Publishing / updating design specs- Creating / testing / updating online installation guides for all four products in the August Smart Home Access System;- Writing / managing / updating dozens of support articles;- Reviewing and supporting UI of integrations done by external partners;- Designing HTML emails;- Occasionally designing web pages for august.com- Reviewing app feature implementations and filing/managing bugs in partnership with the QA, dev and product teams;- Checking in with co-founder Yves Béhar and his team at fuseproject, to keep things on-brand

Slingbox M1 Installation and Setup:- Led in-home user research project observing/interviewing users setting up a Slingbox 350- Identified and focused on key pain points (confusing instructions, no in-app troubleshooting for non-obvious technical issues introduced by various cable boxes)- Redesigned Slingbox Quick Start guide- Led design of new setup flow for Slingbox M1 across multiple platforms (Mac/Windows, iOS, Android)- Validated designs with additional user testngSlingplayer Desktop:- Designed the basic layout framework of Sling's Windows/Mac native player

I was the sole design resource for the FUZZ team from Nov 2011 - Jan 2013.FUZZ Radio for iOS- Provided end-to-end design and product management for the "FUZZ Radio for iOS" app (currently available for free in the App Store - search for "FUZZ Radio.") Wireframed and mocked multiple iterations of every screen in the app, performed ad-hoc user testing, used tools such as IDEO's "Liveview" to quickly prototype screens on-the-fly, and was responsible for keyfeature concepts such as the "My iTunes Artists" feature, which scans your phone for artists that can be found in FUZZ stations, as a means for improving music discovery. - Developed numerous design concepts for additional iOS apps, and created flows and mockups for experimental features, many of which did not shipFUZZ.com - Provided complete UX, UI and visual design for the alpha and beta versions of the fuzz.com website. This included a page grid, style guide, flows, site architecture, etc. - Created the listening experience for user-created radio stations, where each song had a comment thread and user could "repost" each other's songs, tumblr-style. - Created (or chose and edited from stock resources) all graphic assets seen on the site, including the company logo.

San Francisco, Ca, Us

As a subcontractor working with a major Bay Area design agency, I led onscreen UX design and audio design of a tabletop-based touchscreen videoconferencing system for a major consumer electronics company.- Performed UX Lead duties for this project, and was highly engaged with the client throughout the process. Worked closely with both product management and engineering to define what turned out to be a challenging set of UX constraints. - Built several iterations of a comprehensive high-fidelity HTML prototype of the entire application, which was tested on an iPad in ad-hoc sessions both at the agency office and by the client on their premises. - Defined several iterations of end-to-end flows of all common tasks performed by the system.- Designed all audio events for the system (using Apple Garageband)- Performed preliminary UX work on device out-of-box setup design (flows and copy), helping the client to remove redundant steps, write preliminary copy and simplify the process as much as possible.

San Jose, California, Us

Design Lead, Logitech Harmony for Android (Google TV remote app) (Apr 2010 - Oct 2010)- DesignedUX for the "Logitech Harmony" smartphone app along with another designer from the Harmony team. Ux work was done via in-person whiteboard sessions and frequent phone/email checkins, both contributing rounds of wireframes and both writing the eventual spec documents for both iOS and Android versions of the app. - Worked very closely with internal user research team to devise usability testing plans and react iteratively to feedback from previous tests.- "Remixed" and reapplied graphic assets (delivered from an outside agency) as the design evolved. Gave feedback and direction to the outside firm on visual design requirements for several iterations.- Led all platform-based UX tweaks for the Android version of the app (support for hardware buttons, long-press behaviors, sending intent to other applications, etc), and also provided final graphic asset files to the Android development team in support of multiple screen sizes and aspect ratios.

San Jose, California, Us

Design Lead, setup and on-screen UI, Squeezebox Touch / Squeezebox Radio / Squeezebox Duet- Spent 3-4 months "fixing" a broken setup process for the Squeezebox product line (Squeezebox Duet was taking users 1-1 1/2 hours to set up and many users were returning the product in frustration).- Worked closely with Dan Soltzberg of Portigal Research, attending a dozen or so in-home unboxing and participatory design sessions with first-time users around the Bay Area over a 2-month period. Helped identify some key problem areas, including users' lack of a clear mental model of how the system worked, as well as a set of instructions on multiple platforms (user guide, website, onscreen help) that were not designed in a coordinated fashion.- Evangelized the need for UX changes within the engineering team based on user findings, getting buy-in from the team concerning needed UX improvements.- Reinvented the team's approach to device setup, working with the technical writing team (user guide), firmware engineers and web developer to create a setup flow that eliminated the need for a computer, and provided a much improved handoff from the user guide to onscreen instructions. Overall setup time was reduced from 60-90 minuted down to 10-15 minutes.Design Lead, mysqueezebox.com- Re-imagined the Squeezebox user website ("Squeezenetwork") into mysqueezebox.com, changing the presentation of available services (Pandora, Rhapsody, Spotify etc) into a series of "Squeezebox Apps" that could be installed and configured on user Squeezeboxes either from the website or from the devices themselves.- Designed virtually the entire mysqueezebox.com website, including page grid, architecture, English-language copy, and most of the graphic assets. Iconography and detailed artwork was provided by outside contractors and packaging designers.

Us

I worked with the Yardbarker team to make numerous usability and visual design improvements to the Yardbarker.com website.- Performed the company's first-ever round of usability testing. Wrote a testing plan, recruited outside users, created a test environment and walked candidates through the tests. Interviewed users, got their first-time impressions of Yardbarker.com, identified pain points with some basic high-level user tasks, and got feedback for desired features and improvements. Packaged this into a report and presentation for the team and tried to evangelize the need of UX improvements throughout the product.- Re-imagined the site's "article page" design, taking inspiration from then-new sites such as Huffington Post and Digg. I proposed numerous social widgets for the page, such as "Overheard in the Yard" (sample user comments from related article pages) and a user-policed commenting system.- Proposed a complete visual redesign of the site's home page, article pages and "yard" (sport/team/topic) pages.

Us

During a period where SNOCAP was entering financial uncertainty, I was placed on an internal "skunkworks" project along with 5-6 other employees to build what eventually became BoomShuffle.com, one of the first legal "make-your-own-mixtape" social music applications. BoomShuffle was a finalist for a 2008 SXSW Web Award in the Music category.- Performed initial user research with a handful of college students. Conducted informal conversations about their usage of online social networks (mainly Facebook and to a lesser extent MySpace) and how music fit into both their day-to-day lives and online social persona.- Worked with BizDev lead to develop a concept of a "mixtape widget" made up of user-selected music, that could be embedded on user's personal web pages and which would play back music under the legal DMCA-defined rules of "online radio" used by companies such as Pandora.- Leveraged a subscription SNOCAP had to the metadata service AMG (All Music Guide) and created a complete UX design for a compact "music browser" widget that allowed users to quickly and seamlessly find dozens of songs to add to their "mix." The widget supported search queries as well as 30-second sound clips, links to "similar artists" and "similar tracks," as well as genre and theme-based browsing.

Us

At SNOCAP I was tasked with bringing dramatic usability improvements to existing and new features for artists attempting to sell their music in the SNOCAP MyStore product (embeddable flash "stores" found on MySpace band profile pages etc).- Created numerous highly-detailed annotated wireframes, flows and spec documents during this period at the request of the product and engineering teams, including: a redesign of how artists uploaded and organized their songs and albums; a new design of purchasing Windows WMA files from certain labels; a complete and dramatic redesign of SNOCAP's MySpace page (including CSS and HTML code - no small feat at the time for a MySpace profile!); and a much-needed redesign of how larger labels managed catalogs of large numbers of artists, albums and stores.

Bloomington, Indiana, Us

Discussion Leader & Lab Instructor for various undergraduate Informatics and Computer Science courses. Also served as Research Associate for Jeffrey Bardzell, PhD.

Indianapolis, In, Us

Co-managed the website of the Indiana Fever (a WNBA team) during a summer 2005 internship. Worked under Kevin Messenger, Director of Media Relations, and also performed many game-time media relations duties.

Indianapolis, In, Us

Indianapolis, In, Us

Radio announcing, schedule programming, content production, live performance

Master Of Science, Human-Computer Interaction Design, Informatics

Bachelor Of Science, Informatics

Associate Of Science, Computer Information Systems