Matthew Zaslow Email & Phone Number

West Hollywood, CA, US

Santa Monica, California, United States

Santa Monica, California, United States

Santa Monica

In this exciting new role I oversee all Special Events for Wings for Life in the USA, while acting as the liaison to our counterparts oversees. Our mission is to find a cure for spinal cord injury. We fund world-class scientific research and clinical trials around the globe aimed at healing the injured spinal cord.

Los Angeles

• Create groundbreaking experiences with a global reach in response to highly-developed communication objectives to engage, promote and inform as part of larger marketing efforts of various organizations
• Identify strategic opportunities to connect influencers and brands to drive event/product marketing
• Manage all talent procurement and media relations inclusive of travel needs and red-carpet production
• Share best practices, postmortem recaps, and actionable learnings with internal and external stakeholders while evaluating event planning processes and procedures with the goal of improving quality as well as cost and.
• Develop, manage, and reconcile event budgets; manage event-related contracts and invoices

Los Angeles

• Developed detailed sponsorship and activation fulfillment strategies for corporate event backers by creating innovative concepts that helped further and support brand perception for both the non-profit & sponsoring.
• Led the development of all marketing pieces related to events including invitations, digital event materials, sponsorship collateral, promotions and social media
• Implemented a strategic plan for the grand opening proceedings of the largest LGBT Center in the world, including elected officials, celebrity supporters and 7,000+ attendees

Greater Los Angeles Area

Planning events is a passion, as no two events are ever the same. There are no formulas. Every client is different. It’s what makes the job so exciting—and challenging. And it’s why I approach each project with a fresh eye, a chance to tailor our skills to a client’s very individual needs. A small birthday for 50 or a large Gala Dinner for 1,500, I've can.

The Trevor Project

• Transformed events program into the organization’s highest generating revenue stream while reducing overall expenses resulting in a $470,000 increase over two years
• Incorporated live digital streaming of Red Carpet Arrivals into bi-coastal galas to increase organization’s global visibility; leveraging global social media audiences to boost auction sales as well as skyrocketing.
• Developed detailed sponsorship and activation fulfillment strategies for corporate event sponsors by creating innovative concepts that help further and support brand perception for both The Trevor Project and.
• Secured high-profile honorees through personal connections such as Lady Gaga, Katy Perry and Miley Cyrus to increase organization’s visibility and procured title sponsorships from Google, Wells Fargo, Facebook and many.
• Managed all talent procurement and media relations inclusive of travel needs and red-carpet production
• Created all correspondence and marketing pieces related to special events including: invitations, digital event materials, sponsorship collateral, promotions and social media

Los Angeles

• Participated in the development of a yearly plan for special events and functions that address Trevor’s need for recurring current-use dollars.
• Developed and monitored budgets for special events including forecasting income and expenses, and evaluating the cost effectiveness of events and allocation of funds; recommends changes as needed to increase income.
• Marketed the events to corporations, individuals and the broader community to gain support as sponsors and to increase attendance and participation.
• Collaborate on invitations, posters and other marketing materials.
• Set up and organized methods for receiving and recording reservations and income; ensured donations and ticket purchase funds were accurately accounted.
• Oversaw event operations including the booking of facilities, food, entertainment, decoration and equipment; staffing; promotion and marketing; ticket sales.

Westchester, NY

• Redesigned signature event website and email campaigns prompting a 200% increase in pre-event ticket sales
• Implemented online reconciliation method for annual fundraiser resulting in improved financial tracking and acknowledgement
• Analyzed Requests for Proposals by checking quantitative values, outlines, and schedules
• Incorporated the use of latest technology at Annual Gala leading to an increase of revenue through greater attendee participation
• Handled the tasks of assisting Senior Fundraising Professionals in developing fundraising strategies
• Prepared agendas and materials for all Board of Trustee and Event Committee meetings

• Assisted with the management of all operational aspects of fundraisers and cultivation events for the Greater New York Chapter (Westchester, Long Island, the Lower Hudson Valley, New York City and Greenwich, CT.)
• Streamlined management and organization of $2+ million dollar revenue stream
• Liaised with Board Members and Benefit Committees on events
• Negotiated vendor contracts, produced event materials, created sponsorship programs and enacted cost cutting budgets
• Managed all operational aspects (e.g. planning, design of materials, fundraising) of fundraisers and cultivation events for the Greater New York Chapter including the signature event, The NY Red Cross Ball
• Collaborated with Community chapters to serve in an advisory role relative to planning, design, coordination, and implementation of fundraisers and cultivation events

• Created and executed programs which enhanced Hofstra’s student environment utilizing a budget of $75,000+
• Booked talent groups, culinary services, and strategically prepared coinciding events
• Constructed a week-long competitive event for 750 incoming University Students during their university orientation
• Generated brochures, flyers, and internet advertisements for student body in alignment with University guidelines

• Assisted in the training and supervision of 45 student tour guides.
• Updated resource materials and redesigned tour route to accommodate new facilities on campus.
• Worked with Dean of Admission to align the tour guide program with outreach goals for prospective students, while implementing the use of new technology for students leading tours.