Passionate about dairy cows, agriculture, B2B marketing & sales, farm economics, nutrition and animal health. Feed efficiency 2.0 !
Vision Lait
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International Dairy Consultant - Vision LaitVision Lait Oct 2021 - PresentReims, Grand Est, FranceConsulting and technical training for dairy farmers and the dairy industry.Focusing on Farm Efficiency (Feed, Health & Capital Efficiency).On farm support, Sales team training & Speaker during conferences.Active in Europe, Vietnam, the Middle East & China
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Ruminant Development Manager EmeaAjinomoto Animal Nutrition Europe Mar 2016 - May 2021Région De Paris, FranceCreate a new Business Unit : develop speciality business with protected Amino Acid for Ruminant in Europe, Middle-East & Africa and support compagny transformation (business model & organisation).In EU, manage product registration & prepare launch in key markets. Establish connections (Academics, Industry and Government) and participate projects across europe to raise brand awareness and become a key partner for dairy industry. Business development with distribution in Middle-East & Africa of US manufactured product . Starting from scratch, market/channel analysis and customer visits with local agent, targeting influencers to initiate sales.
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Dairy Brand Manager EmeaElanco Jun 2012 - Mar 2016Antwerp Area, BelgiumMarketing strategy for Dairy products launch in EMEA.Project management : lead cross-functional teams (R&D, Regulatory, Mkg/Sales, Supply, Corp.Affairs) to launch 2 innovative products in animal health (immunity, ketosis ). Pre-launch market research, market conditioning activities & customer experience workshop.Brand management: coordinate marketing agencies across UE/US to create print & digital promotional tools, PR activities. Drive execution of pan-european Marketing Plan for product launch: "Go To person" for affiliate localisation of materials, execution of launch activities with KOL & product supply plan.Reporting to EMEA/Global marketing leaders: company resources evaluation & transformation map. -
Ruminant Product Manager FranceBoehringer Ingelheim Sep 2009 - Jun 2012Reims Area, FranceCattle Product manager for France, launch & animation of dairy products (mastitis, milk fever), generic defence plan & market creation (pain management), field force training. Consultant for BI Global Nutrition division. -
Marketing Director FranceProvimi Dec 2008 - Sep 2009Paris Area, FranceMarketing Director for Premix & Services Division. Lead Swine, Poultry & Ruminant marketing activities. Corporate communication & dedicated customers marketing initiatives. -
Ruminant Nutritionist & MarketingProvimi Jun 2003 - Dec 2008Paris Area, FranceRuminant Nutritionist : on farm technical support & farmer/technicians training. Development of nutritional products followed by field trials in link with Global R&D. Formulation for compound feed manufacturers. Ruminant Marketing manager : define & execute marketing plans for dairy & beef segment. BB marketing with feed mills, field force training, sales/digital tools creation to support nutritional products positioning Press relation & Event coordinator. Manage a junior marketer. -
Purchase Manager (Vegetable)Groupe Pomona Jul 2001 - Jun 2003Orléans Area, FrancePurchase manager for a vegetable processing factory. Manage 10 people for reception & quality control, 6 days/week, 30 T salad/day, Just in Time supply chain organisation with contracts in France, Portugal, Spain, Italy. -
Area ManagerLidl Jan 2001 - Jul 2001Orléans Area, FranceSales manager Orléans region, 5 discount retail stores, 30 people.
Matthieu Rolland Skills
Matthieu Rolland Education Details
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Food Industry Management, Marketing & Organization -
Agriculture, Agriculture Operations, And Related Sciences -
Université Claude Bernard Lyon1Biomathematics, Biology
Frequently Asked Questions about Matthieu Rolland
What company does Matthieu Rolland work for?
Matthieu Rolland works for Vision Lait
What is Matthieu Rolland's role at the current company?
Matthieu Rolland's current role is Cofounder Vision Lait - Consulting firm - Dairy cow nutrition, management & marketing.
What schools did Matthieu Rolland attend?
Matthieu Rolland attended Essec - Essec Business School, Ecole Supérieure D'ingénieurs Et De Techniciens Pour L'agriculture, Université Claude Bernard Lyon1.
What are some of Matthieu Rolland's interests?
Matthieu Rolland has interest in Poverty Alleviation, Animal Welfare, Health.
What skills is Matthieu Rolland known for?
Matthieu Rolland has skills like Animal Nutrition, Agribusiness, B2b Marketing, Ruminant Nutrition, Dairy, Farms, Goats, Veterinary, Marketing Management, Teamwork, Animal Health, Dairy Cows.
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Matthieu Rolland
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Matthieu Rolland
Expert En Stratégie Et Financement De L'Innovation, Entrepreneur, Investisseur,Directeur Général / Co-Fondateur De SinnrjParis2yahoo.fr, sinnrj.com -
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Matthieu Rolland
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