Matt Lefort

Matt Lefort Email and Phone Number

CEO | Moonlight @ Moonlight
burfjord, troms fylke, norway
Matt Lefort's Location
Åndalsnes, Møre og Romsdal, Norway, Norway
Matt Lefort's Contact Details

Matt Lefort personal email

n/a
About Matt Lefort

It took me 30 years to realize that my place was in the mountains. That my best childhood memories were connected with the great outdoors in some way.So 10 years ago, I made a career switch to live the moment and enjoy my passion.I grew news skills as a mountain runner and ski mountaineer.I tuned my entrepreneur background to successfully support brands in the outdoor industry on a global scale.I co-created Els 2900 which, after 5 years, is still the one and only Alpinrunning race in the world.At 40, I've built brands and communities that mirror my core values: strong ethics, no compromise, attention to detail and a bit of craziness.I'm a dreamer making dreams come true.

Matt Lefort's Current Company Details
Moonlight

Moonlight

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CEO | Moonlight
burfjord, troms fylke, norway
Employees:
5
Matt Lefort Work Experience Details
  • Moonlight
    Ceo
    Moonlight Nov 2021 - Present
    Åndalsnes, Møre Og Romsdal, Norway
  • Moonlight Mountain Gear
    Brand Manager
    Moonlight Mountain Gear Sep 2019 - Nov 2021
    Burfjord, Norway
    - Determine and activate product mix, pricing, budgets and marketing plans;- Deliver a premium and distinctive customer experience building engagement and loyalty;- Drive the cross-functional direct sales operation to realise D2C growth potential;- Evaluate new business development opportunities (e.g. analysing new product lines, regions and brand opportunities);- Develop and define performance analytics, companywide KPIs and growth metrics to enable a culture of data driven decision making.
  • Ultimate Direction
    Europe Sales Agent
    Ultimate Direction Oct 2014 - Nov 2021
    Andorra
    Managing the business operations for Ultimate Direction in Europe.- Restructured the entire distributor network to get the brand over 19 countries within three years;- Grew revenue in Europe from $0.3M to $1M+ between F15 and S18;- Manage all aspects of distributors relationships with the brand, including EX-Factory orders, product training and local brand awareness;- Manage all aspects of European athletes relationships with the brand, including product feedback, media request and race support;- Manage a constant benchmark from both trail running and ski mountaineering markets worldwide;- Worked with the Product Line Manager to support the development of the Signature Series Skimo Vests (F17).
  • Pirinenc
    Ceo
    Pirinenc Jan 2016 - Dec 2020
    Ordino, Andorra
    Co-founded Pirinenc, a company focused on the development of genuine mountain events in the heart of the Pyrenees.- Built and co-direct 'Els 2900', the first —and only!— alpinrunning competition in the world;- Built and co-direct the 'Clàssic', a unique light mountaineering competition w/ an International audience;- Establish cross-marketing campaigns w/ key partners within the outdoor industry in Andorra, France, Germany, Switzerland and the United Kingdom;- Define the product roadmap for the 'Cercle', Pirinenc's very own emporium dedicated to pyreneism;- Drive all UI/UX product improvements for pirinenc.com and pirineisme.com.
  • Tautika
    Owner
    Tautika Oct 2014 - Aug 2019
    Andorra
    Tautika is a Marketing & Sales agency dedicated to the outdoor industry. We help clients build brand awareness and expand their distribution network in Europe.Our aim is to empower outdoor brands in finding and building their experiences that lead to tangible business results in Europe.
  • Tohula
    Cofounder, Business Development
    Tohula Jun 2012 - Jun 2014
    Redmond, Wa
    Developed Tohula, a mobile assistant that help families reconnect with nature by recommending great outdoor activities.
  • Weekenture
    Founder, Ceo
    Weekenture Apr 2011 - Jun 2012
    San Francisco Bay Area
    Built Weekenture, a platform that matches you with people sharing the same interests on adventure weekends.
  • Xtremgo
    Founder, Ceo
    Xtremgo Apr 2010 - 2012
    Ordino, Andorra
    Built the first marketplace for all adventure and action sports activities, available in Andorra, France an Spain. In charge of the business operations and global strategy.
  • Lddr
    Comercial Director
    Lddr Jun 2006 - Aug 2009
    Developed a green oriented, bioclimatic house builder brand over the region of Provence. In charge of partnerships and marketing strategy, as well as managing the commercial team.
  • Lanier Sa
    Account Manager
    Lanier Sa Jul 2004 - May 2006
    Expanded a portfolio of local house builders by 30%. Successfully sealed partnerships with green-oriented industrials to distribute their products in Provence.
  • Oreca
    Export Manager
    Oreca Feb 2004 - May 2004
  • Minardi F1 Team
    Marketing Assistant
    Minardi F1 Team Jul 2002 - Sep 2002

Matt Lefort Skills

Entrepreneurship Start Ups Lean Startup User Experience Marketing Strategy Strategic Partnerships Product Management Marketing Brand Development Online Advertising Business Development Digital Media Web Development Business Strategy E Commerce Innovation Management User Experience Design Mountaineering Alpinrunning

Matt Lefort Education Details

Frequently Asked Questions about Matt Lefort

What company does Matt Lefort work for?

Matt Lefort works for Moonlight

What is Matt Lefort's role at the current company?

Matt Lefort's current role is CEO | Moonlight.

What is Matt Lefort's email address?

Matt Lefort's email address is ma****@****ure.com

What schools did Matt Lefort attend?

Matt Lefort attended Tbs Education, Aix-Marseille University.

What are some of Matt Lefort's interests?

Matt Lefort has interest in Lean Startups, Silicon Valley, Sports, Angel Investing, Outdoors, Photography, Gowalla, Paul Graham, Apple (Company), Product Design (Physical Goods).

What skills is Matt Lefort known for?

Matt Lefort has skills like Entrepreneurship, Start Ups, Lean Startup, User Experience, Marketing Strategy, Strategic Partnerships, Product Management, Marketing, Brand Development, Online Advertising, Business Development, Digital Media.

Who are Matt Lefort's colleagues?

Matt Lefort's colleagues are Paul Ogier, Pontus Stigberg, Colin Thornton, Truls Røed.

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