In charge of product design, traffic growth & performance of Lookmove's online platform, a Swiss Real Estate marketplace.■ Developing the product road map/product strategy in conjunction with key stakeholders■ Leading the User Experience (UX research, UX Design and UI Visual Design) to make sure the product meets the needs of the users■ Measure, optimise and increase funnel conversion■ Feature definition & Backlog management (Epics, User Stories, Testing)■ Leading the team on process and ensuring the team adheres to Agile practices and to a Lean Startup mindset

Mission: Complete UX & UI audit based on:■ UX principles such as Bastien & Scapin Ergonomic Criteria■ Benchmarks analysis■ Behavioral Data Analysis to create Data Driven design recommendations (heatmaps, analytics, session recordings, ...)■ User testing findings (moderated user tests, self user tests)All recommendations conceptualised have been prioritized in line with the business strategy and illustrated with wireframes, mockups or user journey to enable direct implementation.

Mission: Utilise User Experience to unlock the marketplace potentialVenuemob is a venue marketplace disrupting the event industry, now becoming Australia's favourite way to find, compare and book the perfect function venue with over 4,000 listings with its driving phylosophy being « simplify event planning ».Our platform won for the Best Product or Service category in the 2017 Australian Event Awards.Starting as an Agile Business Analyst, my role was to establish and run a proper agile environment (SCRUM) adapted to the growing structure of Venuemob.Then, I took part as a Product Owner - UX/UI Designer in a data-driven approach assuring the conception (feature requirements in Epics / User stories), design (UX research / User flow / UI), implementation and measurement (analysis of KPIs) of the new product lines for event planners & venue partners.

Mission : Deliver a comparator website of broadband plans and generate revenue through affiliate marketing■ Design, implementation & running of a new website (CMS Wordpress, SEO)■ Manage digital advertising budgets (Advertising, Remarketing, Conversion Rate Optimisation) to gain maximum ROI■ Digital analytics (Google analytics, reporting & data consolidation)■ Optimization (A/B testing)

Mission : Digitalisation of physical retail■ Ideation, scope, define and execute the strategic and operational digital transformation of the physical retail restaurants (Front & Back Office)■ Implementation of a pilot & running of the new digital services B2C (connected POS/Self-command kiosk, Click & Collect, Delivery) in a lean startup approach Duties :■ Product Owner (use cases definition, UX design, backlog prioritising, ...) of the new front & back end solutions■ Impact analysis of the integration of the digital solution in the legacy environment

Mission : Ensure the online channel is trading in line with business expectations and marketing needs■ Ensure website content (products & services, categories, images...) and specials are correct and merchandised accurately in line with the marketing calendar and promotional schedule for France's largest Telecommunications company■ Analysis of the user journey in order to create and implement UX improvements and solutionsDuties :■ Technical impact analysis ■ Functional specifications / storyboarding ■ Coordinating and liaising with the technical team on a daily basis ensuring the planning and the quality of the product ■ Testing & validation of the developments

Missions : Implementation & optimisation of B2C CRM Digital transformation■ Management of the scope, quality, schedules & budgets (x millions - ROI approach) of an extensive portfolio of projects■ Providing assistance to project teams in process analysis, comprehending business requirements and resolving business issuesDuties :■ UX optimisation (Web / Mobile / IVR)■ Implementation of new digital services (plan subscription, modification...)■ Coordination of marketing campaigns (SMS / MMS / Emailing)■ Designing, creating and updating the business process maps

Mission : Quality control process implementation● Conception & design of a mobile application● Training & support of the quality control agents● Running of the process (planning, data analysis, recommendations)