• Manage portfolio of 50-100 prospective donors and cultivate relationships to support Aquinas College• Led all Advancement events, which generated over $600,000 in donations that benefited the Annual Fund• Generated an excess of $1 million in donations during tenure• Help strengthen Aquinas College’s pipeline of donors by collaborating with Advancement Team, Office of the President, and Executive Directors across the College• Experience in gift planning, annual giving, donor engagement, and stewardship• Demonstrated ability to build strong relationships and motivate people to make gifts of a specific priority

• Works as part of the Alumni & Community Relations team, supporting one another’s projects and identifying ways to maximize resources to achieve individual and common goals.• Leads annual event planning and calendar management to ensure event-related touchpoints are appropriate and spaced throughout the year.• Works with President, Vice Presidents and Directors to set vision for major donor and alumni events.• Plans and manages all aspects of alumni and donor events, from inception to post-event follow up.

• Successfully spearheaded and created campaigns on all social media platforms• Implemented marketing and promotion tactics that led to a 40% increase in website and social media traffic• Responsible for all updates needed on the company’s websites• Reviewed and analyzed past marketing campaigns and making the necessary changes to ensure future growth• Conceptualized and developed all creative content for both Arcadia Bluffs and Leo's Seafood Restaurant & Bar• Led the creation and distribution of digital content for social media and email marketing• Created email marketing campaigns on Mailchimp that align with the marketing calendar of promotions and events• Developed and evolved marketing audience through social media campaigns and Google Ads

• Plan, coordinate and execute all aspects of Market-hosted public events, including: event logistics, vendor coordination, budget management, employee scheduling, and other tasks as required to ensure event success• Craft and construct all aspects of Market-led events & tenant promotions, increasing foot traffic by 14% in 2019• Develop and lead short- and long-term event marketing and communication plans• Assist in fundraising and development of Small Plates, Big Impact event, generating over $100,000 for Downtown Market Education Foundation• Devise social media strategies and promotions in conjunction with Social Media Coordinator that align with B2C initiatives and objectives• Act as liaison and voice of Market when promoting public events for television interviews

• Identified target audiences and implement theme nights, entertainment, and ballpark ad campaigns that coincide with Whitecaps social media accounts• Assisted Director of Marketing and Media Relations in all social media, multimedia, and production efforts to produce a well-rounded marketing effort while presenting a quality brand to fans • Achieved 100% sponsorship fulfillment each year while overseeing execution of game day promotions• Developed promotional plan that drew interest to a wide array of demographics in West Michigan• Supervised, hired, and scheduled game day crew while preparing them to meet the highest of customer service standards • Oversaw all aspects of game production; including 40+ staff members ensuring an entertaining atmosphere for all fans

• Spearheaded and oversaw entire marketing, advertising, communications, and production departments • Pioneered and revitalized a creative entertainment product by establishing a new structured format and improving cross-functional relationships and communication • Developed marketing, promotional, production and communications plan including pricing changes and new promotional approaches & strategies • Increased social media sites by effectively communicating shares, contests, and other promotions; Facebook by 67% to 28,119 likes, Twitter by 1,870 followers, and Instagram followers by 220% • Created and designed all video board content and entertainment throughout the stadium including: PA announcements, on field contests, and theme nights • Self-taught HTML format and maintain team’s website by implementing creative marketing slides along with the sales of potential sponsorship elements

• Assist the VP of Marketing & Entertainment in planning and executing promotional/theme nights to support the overall ticket sales efforts for the Great Lakes Loons• Collaborate with sponsorship sales staff to ensure sponsor objectives are met while enhancing the entertainment experience at Great Lakes Loons events• Planned and executed a Children’s Fit Club Halloween party and increased attendance by 1,200%• Assist in development and implementation of marketing and advertising campaigns to meet objectives• Create promotional budget as well as review monthly income statements upwards of $220,000 ensuring the budget is achieved• Effectively communicate group ticket opportunities between entertainment groups and ticket sales• Develop, implement and manage grass roots marketing initiatives; create cost-effective ways to market the Great Lakes Loons via community events, college campuses, and other opportunities in an effort to increase overall awareness of the Loons and various events held at Dow Diamond

• Promoted and strengthened Great Lakes Loons brand values that include fun, family entertainment, service excellence and quality in all actions• Delivered exceptional customer service to marketing and promotion department clients, and all Loons fans and sponsors• Managed all promotional efforts including the planning and execution of all promotional nights and the scheduling and execution of all on-field and in-game promotions• Assisted in all aspects of the Loons and ESPN 100.9 FM marketing and promotions internship program• Supported the Assistant General Manager of Production & Entertainment to plan and execute all aspects of Great Lakes Loons home game productions

• Demonstrated professionalism with strong communication skills to make 40-50 calls per shift to previous season ticket holders• Utilized GoldMine and Ticket Return CRM software systems to manage ticket sales and packages• Sold multiple ticket packages by establishing relationships with potential customers through cold calling and ballpark tours

1 of 6 interns selected out of 140+ applicants for planning and executing game day promotionsAchieved a 43% increase over last year of owner and dog participants for “Bark in the Park Night” Promoted the Loons, Dow Diamond, and Michigan Baseball Foundation through grass roots marketingGathered and compiled customer data for future marketing efforts and presented Dow Diamond to large groups through toursAssisted in the transportation and living arrangements of high-end clients such as Tommy Lasorda and Barry Melrose