Matthew Honkonen Email & Phone Number

Knoxville, Tn, Us

Knoxville, Tennessee Area

- Spearheaded business development and cultivated strong partnerships with industry-leading clients such as C Spire Wireless, The Tombras Group, Designsensory, Bayer Pharmaceutical, and Warner Brothers Discovery.- Led and executed comprehensive digital marketing campaigns, encompassing video production, podcasting, and narrative storytelling.- Optimized marketing strategies by leveraging Google Analytics and SAAS integrations to drive significant ROI.- Successfully launched and managed B2B marketing initiatives, resulting in increased brand awareness and lead generation.- Oversaw marketing budgets and ad buys, ensuring maximum impact and efficient resource allocation.

Knoxville, Tennessee, United States

- Creative Leadership: Spearheaded the creation and management of a diverse production music library comprising over 200 bespoke tracks, catering to a wide range of media needs.- Strategic Partnerships: Collaborated with renowned agencies like Tombras and Designsensory to craft impactful radio campaigns, delivering high-quality audio solutions.- Custom Sound Design: Provided tailored music solutions for TV, film, and podcast productions, enhancing storytelling and audience engagement.- Team Management: Led and mentored a team of talented audio professionals, fostering a collaborative and innovative work environment.- Technical Proficiency: Utilized advanced audio production techniques and tools to ensure exceptional sound quality and timely delivery.-Business Development: Contributed to business growth by identifying new opportunities and building strong client relationships.

Knoxville, Tennessee, United States

- Co-founded Pitchwire, a dynamic media company focused on creating innovative and engaging content.- Played a pivotal role in shaping the company's vision, mission, and strategic direction.

Los Angeles County, California, United States

- Developed marketing content and strategy for the 5 Alarm library and partner catalogs.- Curated music for clients in music supervision, production houses, films, game development, and podcasting.- Represent the company at industry events such as the Production Music Conference.- Produced and composed for 5 Alarm custom music projects and albums for partners and the internal catalog.- Drove acquisition of new catalogs and creation of new internal albums.

Knoxville, Tennessee Area

- Managed a portfolio of diverse clients, including our largest financial account.- Oversaw various aspects of account management, such as invoicing, contracting, and project timelines.- Coordinated with internal teams to ensure timely and high-quality project delivery.- Represented the agency at industry events and conferences, fostering strong client relationships.- Collaborated with vendors to optimize project efficiency and cost-effectiveness.

Knoxville, Tennessee, United States

- Revitalized the internal business development process, leading to significant revenue growth.- Conceptualized and executed successful media relations campaigns, generating significant media coverage for clients.- Developed compelling presentations and delivered persuasive pitches to potential clients.- Identified and pursued new business opportunities, expanding the client base.- Utilized strategic thinking and strong communication skills to drive business growth.

Chattanooga, Tennessee

- Team Leadership: Led a team of eight strategists and editors, fostering a collaborative and high-performing environment.- Media Relations: Created and distributed press releases to maximize clients' visibility and reach.- Strategic Planning: Developed comprehensive marketing strategies and branded content, leveraging digital footprint audits to resonate with target audiences.- Performance Reporting: Provided monthly reports to clients, offering clear overviews of their digital performance and the impact of our strategies.- Business Development: Contributed to business development efforts by crafting proposals and delivering engaging presentations to secure new opportunities.- Cross-Functional Collaboration: Collaborated with other channels to align social media and PR strategies for a cohesive online presence.- Results-Driven: Led impactful campaigns and delivered measurable results, contributing to the growth and success of the agency and its clients.

Knoxville, Tennessee

- Client Relationship Management: Collaborated closely with clients and internal teams to understand and meet client expectations.- Strategic Planning: Developed comprehensive digital strategies, providing valuable insights and recommendations to align with clients' goals.- Presentation Development: Created impactful presentations for both internal and external audiences, effectively communicating strategic visions and execution plans.- Team Collaboration: Led staff presentations and actively participated in brainstorming sessions, fostering a creative and innovative team environment.- Business Development: Contributed to new business pitches by showcasing the value of the agency's services and persuading potential clients.

Knoxville, Tennessee

- Content Creation: Designed, developed, and managed the company blog, creating engaging content to showcase the brand's expertise.- Social Media Management: Oversaw the design and management of all social media assets, maximizing reach and engagement through strategic planning and execution.- Visual Content Creation: Served as a studio photographer, capturing high-quality images to promote the company's products and services.- Video Production and Hosting: Created and hosted the "Social Media Minute," a weekly online show providing industry insights and tips.- Media Relations: Functioned as a media contact, handling media inquiries and coordinating media appearances.

Knoxville, Tennessee Area

- Operations Management: Managed day-to-day operations of the cafe, bar, and restaurant, ensuring efficient service delivery and high-quality standards.- Event Planning and Execution: Coordinated and hosted a variety of special events, including private parties and corporate gatherings, exceeding client expectations.- Entertainment Booking: Collaborated with clients to select and schedule talented performers, enhancing the entertainment experience for patrons.- Marketing and Promotions: Leveraged social media platforms and promotional activities to increase event attendance and brand awareness.- Customer Service: Fostered strong customer relationships through exceptional service and attention to detail.