Principal Product Owner, Worldwide Marketing Technology platform enabling $200M+ in annual games sales and millions of MAU• Supported 16 game franchises from 10 partner studios, resulting in tens of millions of new consumer relationships across Web, PC, console, and mobile platforms. Franchises include Batman Arkham Knight, Mortal Kombat X, Mad Max, and Shadow of Mordor.• Defined strategy based on stakeholder input, and provided updates to WB Games executives for $15M budget.• Built a new Product Management team that managed the portfolio's roadmap, across Identity, Engagement and Monetization.• Evaluated build vs buy opportunities based on 3rd party market research and rapid prototyping• Forecasted platform growth for 3 years, based on custom growth model.• Evangelized the platform worldwide through direct relationships, custom partner tools, and marketing support.• Turned around a failing sales & support process, by developing an Atlassian-based portal for thousands of WB staff & partners.Started a successful Product Management and Marketing Internship program, drawing from top New England MBA programs.

Principal Product Owner for VoxOx award-winning VOIP Platform and consumer-focused Unified Messaging Platform• Managed VoxOx P&L (Profit and Loss) for consumer Desktop and Mobile messaging products.• Focused cross-functional teams around metrics and forecasts, built on custom reports and analytics.• Implemented procedural best practices to steer troubled product back towards release within 60 days.• Developed suite-wide product strategy to deliver value across diverse Telephony, Messaging, and Social Network components.• Oversaw product vision, from Product Requirements Documents, through Wireframes & prototypes, to backlog management.• Lowered development overhead by identifying costly components and negotiating third party replacements.• Managed functional groups comprised of Marketing, PR, Development, and Customer Support to orchestrate a major release at the Consumer Electronics Show 2011, including new branding and refocused product vision.• Regularly met with press to promote new features and maintain strategic relationships with media partners.

Principal Product Owner and Subject Matter Expert for SOE’s PC gaming consumer marketing platform, Station.com.• Developed a portfolio roadmap for the SOE Platform suite of Customer Acquisition and Conversion products including the evaluation of new business models and payment methods.• Collaborated with Executive, cross-functional, and third party stakeholders to develop new platform features.• Led day-to-day Product Ownership for four Scrum teams simultaneously, enabling cross portfolio execution.• Developed a feature prioritization model in Rally’s Agile lifecycle tools to track dependencies across portfolio.• Designed new acquisition flows, driven by data from Google Analytics, Omniture SiteCatalyst, and Kontagent, to acquire millions of new accounts in the first month of release (over 8 million to date).Conducted Build vs. Buy analysis for major alternative payments expansion, and worked with partner to develop a vision for a multi-year collaborative roadmap, from Request-For-Proposal, to production release.

Principal Product Owner for Datatrac Mortgage Servicing Database and 3rd party integrations via the Vendor Services Platform• Defined Business Requirements implementation of collaborative design tools and reports across Product Suite.• Managed implementation of Requirements and Specifications across internal teams, from design to general release.• Managed all Functional Specifications and XML data mappings between proprietary SQL Server schemas and third party Service Oriented Architecture (SOA) integrations to the Mortgage Electronic Registration System (MERS), Questsoft Mortgage Compliance Service, GMAC-Residential Funding Corporation Underwriting System, and DSI Docmagic.• Reduced time-to-market for integrations through aggressive management of project scope and acceptance processes.

Principal Product Owner for IPS-Sendero’s web site and Extranet, supporting secure exchange of lending data with Banking partners• Decreased costs and delivery times for IT department by teaching best practices and leveraging Open Source Software.• Developed a business plan for replacing a large antiquated ASP / ASP.NET platform with a Python / Zope-based Content Management System (CMS) for three major web portals saving several million in licensing costs.• Implemented Snort Intrusion Detection System (IDS), MRTG, Nagios, and Nessus for auditing and disaster prevention.• Participated in writing and reviewing Fiserv’s Open Source Software Policy for 140 subsidiaries and 23,000 employees.

• Documented a requirements management process around Microsoft’s MSF and Extreme Programming.• Regularly Conduct Network and Security reviews for Phoenix area small and medium businesses. Follow up reviews with comprehensive plans for securing environments.• Continuing to develop print and web branding for local and international businesses• Develop and support ASP.NET, and Python / Zope-based Internet Portals

Designer / Developer supporting daily development and operations of workflow and imaging-based enrollment service• Lead redesign of 3,000 seat document imaging application through development of user-centric rapid prototypes.• Developed functional designs for OpenText document imaging system based on feedback from other business units.• Developed network monitoring client applications and reports in ASP.NET to track workflow and imaging performance.• Mentored other developers on industry standards, such as the OSI model and MVC Framework concepts.• Conducted security audits of systems, procedures, and facilities for FERPA compliance.• Authored Policies and Procedures based on internal requirements. Procedures included IIS web server deployment guides and secure data transfer with Microsoft SQL Server.

Small Business Consultant providing on-site solutions across a variety of industries and technologies• Designed corporate brand (logos / artwork) and built a Java / Jakarta Struts-based web extranet portal.• Implemented on site data archival solution for the City of Casa Grande, AZ based on client’s requirements and constraints.• Proposed and delivered network security solutions for a health software company to comply with emerging HIPAA requirement.• Developed and marketed a custom version of Red Hat Linux for driver compatibility with Toshiba laptops.• Administered a 300 seat Citrix MetaFrame XP / NFuse Farm, Windows 2000 Network, and MS Exchange 5.5.

• Routinely pitched new consulting opportunities to local businesses• Developed a new online community solution based on Java-based Jakarta Struts.• Developed an XML web service for populating Dynamic Flash presentation components.• Managed Business Development activities for a small software services company.• Deployed and administered Debian Linux and Sun Solaris application servers for a Santa Monica based software firm.

IT Consultant working with local .com startups, like CarsDirect, Legal Knowledge Company (LRN), and Pratt & Whitney• Managed functional requirements & prioritization for unit testing and customization of products (Path Application Manager).• Developed new software build & obfuscation process for all product releases based on needs of business partners.• Worked with customers to provide tailored on-site training programs around Path’s PAM product. • Orchestrated deployments of custom Java Application Server for Pratt & Whitney’s AeroOffer.com. Path team was issued an award for outstanding achievements in quality and service.• Administered internal Sun Solaris, Debian Linux, FreeBSD, StarTeam, and Windows NT-based enterprise services.• Developed a distributed Microsoft Exchange Server 5.5 solution for Direct Ventures, Carsdirect.com, Boatsdirect.com, and Path.

• Constructed requirements documents for functionality, and mockups for a web-based marketing campaign for Arizona Storage Inns and BPI Capital.• Worked within budgetary constraints to build web presence based on corporate identity.• Administered and maintained distributed Novell / NT 4.0 Domain services.

• Met with clients to identify web marketing requirements. Constructed mockups and presented them to clients: Scottsdale Flyers, Gilbert Ortega Jewelry, and Executive Flight Services.• Deployed data network and supporting servers to a distributed Phoenix-based company.• Administered internal Windows NT, Red Hat Linux, and Solaris servers.