Matthew Hoy Email & Phone Number

Sydney, Australia

Responsible for all sales executions and delivering strategic growth for multiple stakeholders locally and globally. Leading a success oriented team specialising in developing and delivering excellent content across print and digital platforms

Developed and implemented strategic sales, marketing, and publicity plans and forecasts to achieve corporate objectives for multiple global stakeholdersActively and successfully navigated digital disruption of the publishing industry and physical retail partners. Developed new strategies to deliver growth in both print and digital revenue streams. Actively involved and responsible for new business direction, maintaining and developing existing stakeholder relationships… Show more Developed and implemented strategic sales, marketing, and publicity plans and forecasts to achieve corporate objectives for multiple global stakeholdersActively and successfully navigated digital disruption of the publishing industry and physical retail partners. Developed new strategies to deliver growth in both print and digital revenue streams. Actively involved and responsible for new business direction, maintaining and developing existing stakeholder relationships. Responsible for negotiating terms of trade and key contracts with multiple stakeholders locally and internationally.Achieved consistently strong profit/loss ratio and market share in relation to business expectations and industry and economic trends in both print and e book. Planned and oversaw advertising and promotion activation including retailer cooperative initiatives, print and online campaign executions, EDM and CRM.Developed and managed sales, marketing and publicity operating budgets.Directly managed an in house National Sales, Marketing and Publicity team and a National Field Sales force and a Telesales team. Responsible for recruitment, selection and development to achieve the businesses goals and objectives.Directed staffing, training, and performance evaluations to develop and control sales, marketing and publicity functions.Key authors : Neil Perry, Annabel Crabb, Manu Fidel, Pete Evans, Angus Stewart Show less

Sydney, Australia

Developed and implemented strategic sales, marketing, and publicity plans and forecasts to achieve corporate objectives for the business, authors and agents.Achieved consistently strong profit/loss ratio and market share in relation to business expectations and industry and economic trends in both print and e book.Key authors : J.K. Rowling, Patricia Cornwell, Alexander McCall Smith, Robert Ludum, Stephenie Meyer, Donna Tartt, Nicholas Sparks, Margaret Atwood and Michael… Show more Developed and implemented strategic sales, marketing, and publicity plans and forecasts to achieve corporate objectives for the business, authors and agents.Achieved consistently strong profit/loss ratio and market share in relation to business expectations and industry and economic trends in both print and e book.Key authors : J.K. Rowling, Patricia Cornwell, Alexander McCall Smith, Robert Ludum, Stephenie Meyer, Donna Tartt, Nicholas Sparks, Margaret Atwood and Michael Robotham.Developed and recommended title and author positioning, packaging, and pricing strategies to produce the highest possible long-term market share in both print and e book.Developed and managed sales, marketing and publicity operating budgets.Directly managed an in house National Sales, Marketing and Publicity team and a National Field Sales force and a Telesales team. Responsible for recruitment, selection and development to achieve the businesses goals and objectives.Directed staffing, training, and performance evaluations to develop and control sales, marketing and publicity functions.Coordinated liaison between sales, marketing and publicity functions and other parts of the business.Actively involved in new title and new author acquisitions, preparing pitch documents, attending and participating in pre aquisition meetings with prospective authors and was instrumental in ongoing author and agent relationships.Maintained and developed relationships with existing and new customers, met with key retailers both national and local, assisting sales representatives in negotiating and closing deals. Provided support and resources for local marketing initiatives.Responsible for negotiating terms of trade with key retailers, both local and national.Planned and oversaw advertising and promotion activities including retailer cooperative promos, print and online campaign executions, EDM and CRM. Show less

Sydney, Australia

Responsible for all aspects of the day to day business relationship with A&U's key national retailers. Key Authors I was working with at this time: J.K. Rowling, Michael Connolly, Maeve Binchy, Michael Palin and Minette Walters.Successfully achieved set budgets by Sales Director every year I held this position.Built strong relationships with accounts. Actively grew their businesses in partnership with the A&U business. Worked closely with national retailers… Show more Responsible for all aspects of the day to day business relationship with A&U's key national retailers. Key Authors I was working with at this time: J.K. Rowling, Michael Connolly, Maeve Binchy, Michael Palin and Minette Walters.Successfully achieved set budgets by Sales Director every year I held this position.Built strong relationships with accounts. Actively grew their businesses in partnership with the A&U business. Worked closely with national retailers marketing and buying departments to create and execute marketing plans nationwide but also on a local level. This included both physical and online executions.Created and provided up-to-date sales and performance information to accounts, including new title, promotional and individual store performance information, where relevant.Developed and implemented six monthly and annual business plans for individual accounts targeting key titles, promotions and additional sales opportunities. Confirmed and tracked pending orders. Monitored orders to ensure quantities, cost and conditions match original indication. Ensured orders are logged prior to the cut off date. Monitor sales of new titles and negotiate reorders. Managed returns processes where appropriate.Managed, developed, reviewed and in some cases maintained core ranges with major retailers to ensure growth and maximise sales for both parties. In conjunction with Sales Director, provided effective communication to field sales team of national account activity including group buys, promotions, core ranges, and retailer relevant policies and procedures.Represented the company at related industry functions and events ensuring that A&U maintained a high profile across the industry. Show less

Sydney, Australia

I was responsible for all marketing design both for print and online.Worked closely with Sales to produce high impact, well designed point of sale material.Designed and produced Seasonal, Monthly New Title and International Rights catalogues and display material.Designed all paid for advertising in the print, outdoor and online spaces. Worked closely with Website Manager to produce and design content for the A&U website and other online partners.Liaised… Show more I was responsible for all marketing design both for print and online.Worked closely with Sales to produce high impact, well designed point of sale material.Designed and produced Seasonal, Monthly New Title and International Rights catalogues and display material.Designed all paid for advertising in the print, outdoor and online spaces. Worked closely with Website Manager to produce and design content for the A&U website and other online partners.Liaised with printers and other service providers. Show less

Sydney, Australia

Responsible for selling monthly and key seasonal new titles to retailers in Sydney. Built strong relationships with accounts. Actively grew their businesses in partnership with the A&U business. Actively facilitated local marketing executions with retailers.Preparation and analysis of sales histories, overall business growth levels on a monthly and yearly basis. From these discussions we looked for opportunities for promotion and growth. Maintained an… Show more Responsible for selling monthly and key seasonal new titles to retailers in Sydney. Built strong relationships with accounts. Actively grew their businesses in partnership with the A&U business. Actively facilitated local marketing executions with retailers.Preparation and analysis of sales histories, overall business growth levels on a monthly and yearly basis. From these discussions we looked for opportunities for promotion and growth. Maintained an awareness of competitor activity, marketplace trends, promotional strategies and competitor pricing. Represent the company at related industry functions and events ensuring a high public relations profile is maintained at industry and professional levels. Was named “NSW Sales Representative of the Year” in 2000 voted for by the booksellers and book retailers of NSW.Was twice winner of the George Award - the A&U Sales Person of the Year. Show less

Bachelor Of Education (Bed), Visual Arts K-12

Higher School Certificate