Matthew Mcgrath Email & Phone Number

• Worked on projects for major brands such as Brunswick Group, South James, Adidas, L’Oreal, Etsy, WeWork, Y-3, Standard Black, Levi's Belgium, Levi’s USA, Maison Kaiser, OAK NYC, McGrath II, Olive and Oak, Delta Faucet, Campaign Monitor, and The Paper and Packaging Board of USA.• Develop and maintain transparent processes and workflows to facilitate collaboration across cross-functional teams. This includes creating documentation and setting timelines to ensure everyone is on the same page.• Work closely with in-house production managers to ensure project needs and revisions align with assigned budgets. This partnership is critical to keeping projects on track and within budget.• Take charge of project billing to ensure timely and accurate invoicing. This involves managing budgets, tracking expenses, and communicating with stakeholders to stay on top of financial details.• Identifying potential blockers and risks early on and proactively discussing solutions with stakeholders can keep the project on track and within budget. It also ensures effective collaboration toward a common goal.• Source and manage relationships with stakeholders, vendors, and contractors where needed, network to develop and source new clientele

New York, Ny, Us

• Led and managed all Exxon Mobil campaigns, ensuring high-quality content delivery, strict adherence to brand guidelines, and seamless execution from pre-production to post-production stages, contributing to significant client satisfaction and engagement.• Close collaboration with stakeholders, from entry-level to executive, ensuring seamless communication and project delivery• Produced and directed complex travel shoots in remote locations, including Guyana, Indonesia, Utah, and Texas.• Led daily meetings to coordinate with department heads on projects in various stages of production.• Manage and coordinate with outside vendors on the development of digital initiatives, ensuring accurate delivery of the end product on time and within budget.

Paris, Fr

• Lead producer for Air Paris NY, the NYC arm of Air Paris Agency, a marketing and branding agency operating in Paris and Shanghai as well as NYC.• Work with the agency creative team to execute ambitious projects for our clients such as Khiel’s, Révive, Longchamp, Swarovski, among many others.• Create budgets for photo and video shoots based on agency creative concepts and execute shoots under budget with talented and reliable vendors.• Oversee and organize all projects across different production stages, from the first creative meeting and scope of work agreement to post-production supervision and closing out jobs, working all hours to ensure nothing falls through the cracks, and providing best in class content for our clients.

Madison, Wi, Us

• Designed video content to be shoppable through Instagram and established a workflow for all video content going forward• Repurposed campaign photography and video clips into shoppable video content on social media• Provided in house video editing saving the organization thousands of dollars on last minute changes• Set up protocols to ensure the health and safety of all staff was met during COVID

New York, Ny, Us

• Directed production from ideation through post-production and delivery• Implemented tactics that saved the organization over $30,000 • Elevated and expanded agency’s video production capabilities on a global scale• Key point of client contact for brands, stakeholders and partners, collaborated with legal teams to develop contracts, budgets and scope of work documents• Managed and mobilized cross-functional teams to execute shoots across multiple continents

New York, Ny, Us

• Produced top-performing content including ELLE’s first editorial mini-documentary (over 1M views) and Hearst’s most highly viewed editorial video published to-date (15M views in one day)• Worked across all Hearst magazine brands to product, direct, and over-see post-production.• Teamed up with others to develop concepts, pitches and feedback• Innovated creative visualization techniques to produce compelling and unique content for brand partners and create cross-promotional video series (i.e. Estee Lauder + Dove)• Leveraged data to take actionable steps to ensure content resonated with diverse consumers, met engagement and viewership goals• Executed concurrent shoots on time and within costs, budgets ranged from $50K +

• Spearheaded state of the art augmented reality projects for major diversity of clients including Apple, Kohler and other large corporations• Lead project manager for “Table Crawler” AR video game concept, provided project management KPIs in line with business objectives• Supervised projects ranging from $50,000 to over $1,000,000 budgets cross collaborating with technical experts to set realistic goals • Researched and suggested project management tools to be used across teams (such as with coders and developers) to ease steps from ideation to execution of project plans• Communicated updates, schedules, key dates, and action items on a daily basis

New York, Ny, Us

• Shot, edited and produced video and imagery for the print and digital versions of Bon Appétit and Architecture Digest• Designed and executed some of Conde Nast’s first digital video content • Remained up-to-date on the latest digital and social media trends and platforms and proposed changes as appropriate to engage younger demographics• Produced content for high-visibility events, including the 2016 Architectural Digest Design Show

Brooklyn, Ny, Us

• Shot and produced imagery and video content for the indie food startup and website. Worked with the art director to capture photos for e-commerce, promotional materials, social media, and advertising campaigns.

• Accompanied noted photographer Ryan McGinley across the country as a key member of the production team and lead producer on commercial and studio photo shoots. • Served as head producer and lighting designer for the “Everybody Knows This is Nowhere” book and gallery, highly reviewed by The New York Times. • Associate produced national tours for the “Road Trip” and “Moonmilk” series.

Bfa, Photography & Imaging / Broadcast Journalism (Double Major), Photography

Producing For Augmented Reality And Virtual Reality Experiences