Matt Daniel Email & Phone Number

Texas, United States

Abilene, TX, US

Vancouver, BC, CA

Dallas/Fort Worth, TX, US

Angel Investing, Advisory, Consulting, Go-to-market, Fractional Executive

Commerce, Texas, US

Fort Worth, TX, US

Bedford, MA, US

• Created the Sales Enablement department in order to support over 200 sales professionals, and 60 Customer Care and Customer Success Reps in the GTM organization.
• Revamp the “sales boot camp” training program for new hires
• Support the new coaching and leadership development program for sales leaders
• Build scalable training, assessment, and cadence workflow for 30 Customer Success Reps
• Launch Value Selling for 25 Enterprise Reps, and 175 SMB AEs/AMs/SDRs

Bedford, MA, US

• Chief of Staff to CEO & CFO. Evolving responsibilities based on the strategic needs of the business, including the development of the M&A pipeline, evaluating strategic partners, and strategic program management of.
• Provide six sigma level business assessments for process improvement
• Oversight and coaching of sales operations
• Project and program management of key marketing programs (i.e., marketing cloud & branding)
• Work hand-in-hand with the product team to facilitate strategic partnerships

Bedford, MA, US

• General Manager for the local field operations in the DFW Metroplex
• Lead a team of Business Development Consultants
• Regional Publisher for DFW Metroplex trade publication
• Manage events, local marketing and sponsor budgets
• Liaison to local chapters of industry associations (ASA, AGC, RHCA, etc.,)

Kennesaw, GA - Georgia, US

• P&L and operations for CCHCPELink post-acquisition. Integrated separate CCH and CPELink content and technology staff into one unified, high-performing team. Implemented significant change and improvement in content.
• Increased content production by over 50%, raised content quality by 7 basis points.
• Grew ecommerce revenue by 250% by transforming company’s digital marketing program.
• Transformed learning content and technology, raised production and quality, launched new courses.

Burlington, Massachusetts, US

• Oversaw P&L and all sales, marketing, content, and operations for ClickSafety. Shaped 3-5-year strategy and vision for ClickSafety and Safety and Trades segment.
• 25% CAGR
• Developed sales training and mentorship programs.
• Launched Microlearning and Knowledge Assessment Solutions into the marketplace.
• Built new market channels including manufacturing, general industry, and channel partners.

Frisco, Texas, US

• Delivered enterprise solutions and led the GTM strategy.
• Led the Project and Portfolio Management Practice through partnership with Microsoft.
• PPM Virtual Technology Specialist (VTSP) for Microsoft
• Expanded business from $600K to $3.5M in two years.

Burlington, Massachusetts, US

• Leading a team of inside and outside sales professionals for ClickSafety, a business unit of Ascend Learning. Built the sales team into a high-performing group capable of taking the company into hyper-growth.
• Restructured the sales team to optimize territory and market coverage
• Achieved 40% YOY revenue growth.
• Implemented Huthwaite SPIN selling and Miller Heiman Strategic Selling.
• Officer and member of the Extended Leadership Team for parent company, Ascend Learning.

Bedford, MA, US

• Lead New Business Development for the Contractor & Services channel. Coach, train, share best practices and drive change management initiatives to transform the organization from an account management culture to a.
• Created a sales assessment framework to be used by the Sales leadership team for consistent feedback and coaching that is aligned with our new business strategy.
• Developed customer segmentation, prospecting, and prioritization processes to grow new business.
• Lead a team of 28 sales reps and 4 sales managers.

Bedford, MA, US

• Lead process improvement for McGraw-Hill’s Construction business unit. Project Manager for a sales organization restructure, resulting in over $2 million in cost savings and revenue generation.
• Developed and implemented a comprehensive sales training curriculum for 50 field reps.
• Mentored and coached Green Belts.
• Facilitated focus groups and problem-solving sessions to address key business challenges.

Bedford, MA, US

• Lead 10 Global Account Managers responsible for managing $25 million in revenue. Accountable for coaching, performance management, pipeline management, strategic account planning, and new business development.
• Coached and trained 10 strategic account managers.
• Developed sales & marketing strategies and tailored solutions into 7 distinct customer segments.
• Managed large national and global accounts ranging from $100,000 to $1,500,000 in ARCV.

Doctor Of Education, Organizational Leadership

Master Of Business Administration (Mba)

Bachelor Of Science (B.S.), Economics