Matt Lang is a strategy lead with 12 years of experience working in marketing and advertising. He has worked with a wide range of clients from global consumer brands and F500 companies to non-profits and start-ups across all industries. Matt’s experience encompasses a broad range of practice areas within the strategy discipline including brand strategy and positioning, digital strategy and analytics, social media and content strategy, and innovation strategy. Matt’s thought leadership has been published by Adweek, VentureBeat, WARC and MediaPost.With a focus on deriving actionable insights from research and data, Matt strives to be a trusted advisor to clients and provide them with clear, effective strategies for the fast-moving cultural landscape and digital space. He enjoys working on challenging problems and embraces a collaborative process to make the best work possible. Currently Matt works as a Director of Marketing Strategy at GALE, a business agency with expertise in business strategy, creative, media, CRM, addressable and integrated brand communications, performance marketing, and technology.Specialties: Brand Strategy, Digital Strategy, Social Media Strategy, Content Strategy, Innovation Strategy Vertical Experience: CPG, Financial Services, Technology, Retail, Non-Profit Client Experience: Campbells, Nestlé, Unilever, Visa, BlackRock, BNY Mellon, MARS, Walmart, Amazon, Samsung, Pfizer, CHANEL, National Retail Federation, Women’s World Banking